Aava Isle - Business model
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Aava Isle - Business model

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AAVA ISLE business-model is focused on the niche market. This project will attract the following groups of customers: divers, sportsmen, spectators of theatrical performances and participants of ...

AAVA ISLE business-model is focused on the niche market. This project will attract the following groups of customers: divers, sportsmen, spectators of theatrical performances and participants of conferences, seminars, etc.

A unique platform is created as a diving center, however, its facilities are also designed for leisure, business meetings, seminars and presentations.

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Aava Isle - Business model Presentation Transcript

  • 1. Customer segment The value proposition Sales channels Customer relationships Streams of revenue Key resources Key activities Key partners Cost structure
  • 2. Block 1. Customer segment AAVA ISLE business-model is focused on the niche market. This project will attract the following groups of customers: 1) Divers 2) Sportsmen 3) Spectators of theatrical performances 4) Participants of conferences, seminars, etc. A unique platform is created as a diving center, however, its facilities are also designed for leisure, business meetings, seminars and presentations.
  • 3. Underwater wrestling Underwater football Sporting diving Underwater billiards Contests in underwater shooting Underwater contests in synchronous swimming Underwater strikeball The underwater fishing of artificial fish Corporate celebrations Underwater weddings Underwater banquets Underwater birthdays Romantic underwater dinners Underwater restaurants and cafes The Underwater Art Gallery Theatrical performances Fight with underwater phobia Block 2. The value proposition All proposals are innovative. The advantages of the services offered are novelty, price, risk reduction and costs decrease.
  • 4. Block 3. Sales channels Sales channels Partner (indirect). To sign contracts with tour agencies and hotels. Own (direct). Online sales and vendours.
  • 5. Block 4. Relationships with customers AAVA ISLE is offering types of relationships with customers: 1) Individual support is based on personal contacts. A customer can phone the Customers’ Support Service and find out any information (s)he is interested. 2) Specific individual support is intended to provide a personal representative for corporations. 3) The Internet Communities
  • 6. Block 5. Revenue flows AAVA ISLE revenue flows are supposed to offer the following price forming mechanisms and instruments: - fixed/firm or agreed upon prices. Fixed prices are established for sporting subscriptions and entrance admittances for theatrical performances as well as non-regular visits to the diving center. - Agreed upon prices are established to rent offices, and rooms for restaurants, cafes and stores. Two types of Revenue Flows will be used in this Business Model: revenues from non regular transactions and regular revenues from periodic payments.
  • 7. Block 5. Revenue Flows Revenues The forecast period 1 year 2 year 3 year 4 year 5year 1. Revenues from shows 1 345 000 2 232 700 2 751 870 3 061 220 3 421 680 2. Revenues from sports contests 600 000 600 000 600 000 600 000 600 000 3. Revenues from seminars and diving trainings 60600 71280 79920 87000 123240 4. Boxes rental revenues 50000 61100 67100 72700 79000 5. Revenues from cafes 124800 156000 187200 218400 218400 6. Revenues from conference halls 6000 12000 18000 24000 30000 Revenues 6 year 7 year 8 гyear 9 year 10 year 3 593 840 3 766 000 3 938 160 4 110 320 4 390 080 1. Revenues from shows 600 000 600 000 600 000 600 000 600 000 2. Revenues from sports contests 123240 123240 123240 123240 123240 3. Revenues from seminars and diving trainings 82800 85200 90600 92600 94600 4. Boxes rental revenues 218400 218400 218400 218400 218400 5. Revenues from cafes 33000 34800 36000 36000 36000 1. Revenues from seminars and diving trainings 76% 2. Revenues from seminars and diving trainings 2% 3. Boxes rental revenues 2% 4. Revenues from cafes 5% 5. Revenues from sports contests 6. Revenues from conference halls 1% The AAVA ISLE platform revenues pattern
  • 8. Block 6. Key resources AAVA ISLE project will involve the following resources: • Material resources are physical resources, such as production, capacities, buildings, equipment, tran sportation facilities, vendours, etc. • Personnel (human resources) will be involved in the Projects’ creation and implementation highly qualified in different spheres of the economy, such as shipbuilding, finance, health care, management, ect. • Finance.
  • 9. Block 7. Key activities 1) Training divers and conducting professional competitions 2) The divers’ training base 3) Theatrical performances 4) Contests in underwater sports 5) Conducting festivals and celebrations
  • 10. Block 3. Key partners There are two types of the partner relationships: 1) Strategic co-operation of non-competing companies. For example, contracting with hotels, travel agencies, vendours for tour sale, etc. 2) Co-competition, i.e. strategic partnership between rivals. In fact, in Greece and other coastal countries the network of diving center is underdeveloped. Meanwhile we offer to conclude agreements under wich diving centers will be offer their members to visit the AAVA ISLE.
  • 11. Block 9. Cost structure Indices The forecast period 1 year 2 year 3 year 4 year 5year Costs 1 354 960 2 016 316 2 416 743 2 669 084 2 952 864 Direct costs 627 040 1 004 392 1 233 516 1 378 088 1 539 168 Operating costs 475 920 759 924 931 227 1 038 996 1 161 696 Amortization 240 000 240 000 240 000 240 000 240 000 Property tax 12 000 12 000 12 000 12 000 12 000 6 year 7 year 8 гyear 9 year 10 year Costs 3 076 616 3 199 108 3 322 080 3 443 192 3 639 624 Direct costs 1 609 232 1 678 816 1 748 160 1 817 024 1 928 928 Operating costs 1 215 384 1 268 292 1 321 920 1 374 168 1 458 696 Amortization 240 000 240 000 240 000 240 000 240 000 Property tax 12 000 12 000 12 000 12 000 12 000 Shows costs 0.46 Costs related for seminars and diving trainings 0.01 Café costs 0.04 Costs related to the conferences 0.00 2. Operating costs 0.39 3.Amortization 0.09 4. Property tax 0.00 The AAVA ISLE platform Expenditure pattern
  • 12. Cover of Investment Expenditures On the Project -10,000,000 -5,000,000 0 5,000,000 10,000,000 15,000,000 1 2 3 4 5 6 7 8 9 10 11 Investment Expenditures Time Period for Cover The Discounted Cover Time Period