Mobile applications Wapalta & AltaWidgets

  • 857 views
Uploaded on

 

More in: Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
857
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
2
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Igor Rodionov Ph.D. , CEO Generatum Software Mobile applications & Social network
  • 2.
    • Problems:
    • narrow channel capacity;
    • troubles with data input;
    • terrible navigation;
    • inconvenient search.
    • Features:
    • high complexity of new mobile applications;
    • huge and still growing market;
    • easy-to-pay SMS-billing.
    mobile Internet today Wapalta & Alta Widgets
  • 3. Wapalta & Alta Widgets Two ways of combination of mobile browser and messenger. “ Know-how solution” of real-time data processing and compression . Over 50 different informational and entertainment channels. High speed and wide compatibility . new solutions ! Wapalta Alta Widgets
  • 4. Wapalta: One of the “ Best mobile services in Russia ” (by “CHIP” Magazine, August 2009). The bestseller in Russia in 2009-2010. Alta Widgets is a new small, fast and nice looking application for any mobile phone. Wapalta & Alta Widgets: have common mobile social community : (over 50,000 users every day, 2-3 hours per day). Have more than 1 000 000 of unique users. Target customers - from 14 up to 24 years old. business opportunities Wapalta & Alta Widgets
  • 5.
    • Paid application activation.
    • Content aggregation.
    • Powerful marketing channel .
    • Branding and customization.
    • Unique technical solution.
    business opportunities
  • 6. стратегия Wapalta Wapalta & Alta Widgets
    • Distribution channels:
    • content aggregators and distributors;
    • mobile network operators;
    • ad-networks;
    • huge web-portals;
    • our official web- and WAP-sites.
  • 7. Number of mobile Internet users increases by ~ 50% per year. CAGR of mobile content from 2004 to 2010: 42,5% . By 2010 the volume of the mobile content sector on the world market has reached $43 billion . In Russia – $1 billion (in 2008 - 880 million dollars). Number of potential users of Wapalta: in the world market – over 1 billion users, in Russia – over 30 million users. Our goal : bestseller in BRICA by 2012 Market size Wapalta & Alta Widgets
  • 8. Wapalta & Alta Widgets Competitors overview Limited compatibility. i - mode (Japan) No messaging support, beta version iMob (EU) Wapalta, AltaWidgets are new smart flexible and scalable software solutions : ease of handling, high speed of work. Applications = fixed menu Current mobile services High traffic, unstable beta version. Akzia (RU) Browser = no menu + long links Opera Mini Widgets = personal flexible menu : high CPU and memory requirements Nokia WidSets (EU) , iDea Widgets (RU) , Yahoo! Go's Mobile (USA)
  • 9. Wapalta project New markets Partnerships with operators, content-provides and others More cross-sales New products Road Map
  • 10.
    • Was founded by students-enthusiasts, winners of Ericsson mobile services contests in 2002, 2003 and 2004.
    • Has strong creative team with high intellectual potential, experienced managers and consultants of different areas.
    • Became profitable company without any investments.
    • Has strong positions in Russian mobile content market.
    • Develops innovative software solutions for mobile phones.
    We work since 2002 about us…
  • 11. Risk Wapalta & Alta Widgets management R isk prevention R isk s Business development in Finland. Experienced managers and consultants. General risks Popular social network. F requent updates , new features. Flexible business model . Market risks C ooperation and partnerships. Active promotion on market. Financial Risks Security! Antispam and antivirus protection. Several rel i able servers . Hot backups system. Technical risks
  • 12. Seed : 500 K Euro from 2 co-founders in 2007. Currently : profitable company. The goal of 1st round : increas ing in turnover , new business contacts. Offer : 20% for 1 M Euro, Exit : 3 years Financing plan Income Statement (EUR, K) I RR – 57-80 % IPO – 12-22 M Wapalta & Alta Widgets -2 510 -705 -462 Other expenses - 2 330 - 683 - 387 COGS  12 353 6 316 5 330 Sales 27 000 13 000 6 600 Users (people, K) 3 914 2 228 2 181 EBIT - 3 600 - 2 700 - 2 300 Marketing 10 024 5 633 4 943 Gross profit 2013 2012 2011
  • 13. Let’s do business together! Elena Rodionova Ph.D. , Managing partner Generatum Software [email_address] +7 931 223-50-24