10th Anniversary Souvenir Special

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10th Anniversary Souvenir Special

  1. 1. 10 years of excellence 10th Anniversary Souvenir SpecialSponsored by Some wishes come true, like fabulous events in Istanbul... Happy 10th Anniversary!
  2. 2. 10th Anniversary Souvenir Special AdvertorialIT’S GREAT WHEN YOUCELEBRATEDisneyland Paris wishes IMEX a happy 10th anniversary(… by the way we’re celebrating too!) S the IMEX team knows, everybody “loves” The new spectacular show Disney Dreams! A having a party. As IMEX celebrates 10 years of excellence, Disneyland Paris is celebrating its 20th birthday in 2012. And so does Business Solutions, the team dedicated to organising professional events. Beyond the spectacular festivities that began on April 12th, it’s an opportunity to look back on the first two decades of Business Solutions and turn the spotlight on the business tourism market, present and future. Although Disneyland Paris is perhaps best known as a leisure destination, it is actually Europe’s biggest integrated professional events venue. And yet, with 1,000 events, 100,000 room nights and more than 140,000 participants every year, plus a 97% clients satisfaction rate*, it’s not magic but the know-how of 240 experts that makes it all happen! Like IMEX, Business Solutions, Disneyland Paris, has enjoyed impressive growth since it opened. And like IMEX, its success has been driven by responding to the changing requirements of clients in the meetings and events sector. Since the first event was hosted in 1992, Business Solutions – Disneyland Paris has been constantly honing its professional events expertise. Specialist teams are skilled in every imaginable area, including audiovisual and technical services, conference catering, security, design, logistic and event coordination. Thanks to the expertise, professionalism and dedication of the team, you are© Disney guaranteed a unique experience! ■ We are proud of our Business Solutions teams whose expertise offers our clients the opportunity to experience business differently. I would also like to thank our public- sector partners who have accompanied us through these first 20 years and with whom we hope to continue creating sensational professional events in the future. Eloi Courcoux, Director, Business Solutions *Survey commissioned by Business Solutions – Disneyland Paris, carried out between October 2010 and September 2011.
  3. 3. 10th Anniversary Souvenir SpecialTIME FLIES WHEN...We hope you enjoy this special 10th Anniversary Souvenir Issue. T’S a chance to look back over the last 10 years of IMEX in Frankfurt and the industry, and toI reflect on all the changes we’ve witnessed and experienced. Through the tremendous support that IMEX has received we have been able to play a central role in promoting anddriving many positive industry initiatives over the years.As you know, every year we strive to produce an global industry is the opportunity we all enjoy toexhibition that exceeds the business, education and learn about other countries, their cultures, theirnetworking requirements of all IMEX participants. In people and their ambitions. In so doing, lifelongworking to build an incrementally better show each friendships are often formed. So, I look forward toyear we’ve also had the privilege of working with seeing many friends and colleagues this week andsome excellent suppliers and partners from all over also to meeting and welcoming lots of new faces, Ray Bloomthe world and I’d like to take this opportunity to perhaps even the future leaders of our industry? Chairman,thank them for their wonderful support. IMEX’s Looking back is all very well but it’s the future that IMEX Grouppartners are, in many ways, the bedrock of the holds the most promise and that’s where we willshow’s success. Their experience has also allowed continue to focus our best efforts.us, for example, to take best practice from greenmeetings or the latest educational techniques, andto incorporate that into the show for the benefit ofall our participants. IMEX is always open to newideas and we intend to keep it that way. Ray Bloom, Chairman, IMEX GroupFinally, one of the pleasures of working in this ray.bloom@imexexhibitions.com...YOU’RE HAVING FUN! UR 10th anniversary gives us the perfect opportunity to celebrate and to say thanks to allO those individuals, associations and companies that have played their part in the show’s success. Look out for the following anniversary events and initiatives at the show:Time to celebrate Power of 10Starting at 17:00 on Wednesday 23 May, exhibitors The results of the Power of 10 study, conducted bywill be turning up the music, laying on the Fast Future Research, will be presented during theentertainment and handing out drinks and canapés show and include personal interviews with 100at our very special birthday party – IMEX industry professionals – 10 from each of 10Celebration Hour. industry sectors. It will also lay bare the findings from our global online survey. Presentations takeBjörn Again back place at 16:00 on Wednesday 23 May and 08:45We are delighted to welcome back dance-floor on Thursday 24 May plus you can meet the Fastfillers and crowd-pleasers, Björn Again, as our Future Research team in the Inspiration Centreheadline act for the Gala Dinner at the fabulous G620 and pick up a summary of the findings.Alte Oper (starting at 19:15 on Wednesday 23May). There will be some surprise acts too, but if IMEX on TVwe told you who they were, they wouldn’t be a Helping to bring our 10th anniversary show to lifesurprise! Tickets are still available for purchase on is IMEX TV – new in Frankfurt following thethe IMEX stand F772. success of our TV coverage for IMEX America – watch out for our roving reporters on the show floor10 years in pictures (for your chance to shine!). Brought to you by CNTV.Look out for our graphic panels in the cafés on the Sponsored by Iguassu Falls.show floor which tell the story of the last 10 yearsin graphics and pictures (plus see our Green and10 year timelines here on pages 9 and 27). imex-frankfurt.com/whatson 3
  4. 4. 10th Anniversary Souvenir SpecialFANTASTIC FUTURE LEADERS HE IMEX-MPI-MCI Future Leaders Forum programme has seen over 5,000 students take partT in Forums around the world since its launch back in 2003 – receiving first-hand education and insight from industry leaders and setting them on their way in the meetings industry. Tocelebrate 10 years of the programme we caught up with past attendees already making great The panel included: • Antti Lumiainen, member services coordinator, EMEA, MPI (Meeting Professionals International)strides in the industry to see what taking part in the programme had meant to them. – Future Leader in 2009, attending the Forum at MPI EMEC in Turin as well as at IMEX in FrankfurtIMEX: What are your lasting memories of the IMEX: How did you get your current job?programme? • Paola O. Silk, event logistics coordinator, Antti: After the Forum, I became an active member International Centre, Ontario – Future Leader inRoger: Excitement, a first connection to the of my local MPI chapter, eventually ending up as a 2010, attending the Forum at MPI WEC inindustry but also a sense of competition student member of the Chapter Board. My Vancouversurrounded by hundreds of other keen students experience gave me the opportunity to join the MPI • Roger Simons, CMP, manager, CSR & sustainablelooking to break into the industry. team as an intern and I was then offered a events, MPI – Future Leader at the inaugural permanent contract. event in 2003Stefanie: The face-to-face talks with industryleaders; hearing their views and being able to ask Stefanie: Via a recruitment agency ad - although • Stefanie Thiele, sales and operations executive,direct questions was invaluable. by the time my CV was forwarded the job had FM Brooks, UK – Future Leader in 2010, attending already gone, I was invited for interview on the the Forum at MPI EMEC in Düsseldorf as well asAndrew: I was impressed by the stellar line-up of strength of my CV and a new position was created at IMEX in Frankfurtspeakers who came from all sectors of the global for me. • Andrew Walker, MES, managing director, E3meetings industry, however my fondest memory Strategy, UK – Future Leader in 2004, attendingwas the fantastic people that I met, many of whom Andrew: After graduation I worked with a MPI PEC in Edinburgh and IMEX in FrankfurtI have kept in touch with. Vancouver PCO, providing freelance support for conference and incentive planners. On returning to • Krzysztof Celuch CMM, CITE, manager, PolandKrzysztof: A big show, many countries and only Toronto I enrolled in an environmental studies CVB – Future Leader in 2003 attending IMEX inone student from Poland. This was the moment I master’s programme, launching my own London- Frankfurtdecided that my career as a folklore dance based company – E3 Strategy in 2010 - whichinstructor should end! provides sustainability research, training and support for business events. 5
  5. 5. 10th Anniversary Souvenir Special IMEX: How much was finding it down to luck, attendees. So basically it’s always better if people or can you share any job-hunting tips? go to the Forum alone and not in groups, because it’s easier to make new connections when you Antti: Luck and timing were definitely involved, but don’t have your safety net with you. I would say that most important aspects were the connections that I made at and after the Forum. Stefanie: Demonstrate your willingness to be an active part of the industry. Joining an association Paola: It was down to perseverance, dedication like MPI is a good starting point. All in all, enjoy and hard work. My best job-hunting tip is believe in becoming part of this industry – it’s a great one. yourself and never give up. Andrew: Remember that you can learn something Roger: Network, sell yourself and go directly for from every job, even ones you dislike because they what you want. Jobs won’t fall into your lap but if will help you to figure out what you really want from you build the right experience and have a goal you your life and career. can get there. IMEX: Any other comments? Antti: Taking part in the programme showed me The programme really shows students the reality of that I am in the industry I want to be in. The programme really shows students the reality of the the industry they are entering. industry they are entering. Even if you know afterwards that “OK, this isn’t what I’m looking for”, at least you KNOW. That’s the beauty of it. Andrew: My number one tip is to master the art of Paola: Being a scholarship recipient and networking. So get involved… join an industry experiencing the Forum first hand was a priceless association, volunteer on a committee and show experience. It gave me a lot of confidence about my others what you’re made of. career goals and it looks great on my resumé. IMEX: Is there one piece of advice you would Krystof: As an organiser of the Future Leaders give to any young person trying to break into Forum in Warsaw I truly believe this is the perfect the industry right now? tool to support young people. But young people also need to do more, not just say but DO! ■ Antti: I recommend any Future Forum attendees to6 really go out there and connect with other imex-frankfurt.com/futureleaders
  6. 6. Haven’t you heard? The sun shines brighter over our destinations!Check it out... Come and meet us at stand #F230 followoursun.com aimgroupinternational.com
  7. 7. Business is PleasureAdvanced technologies will never replace face-to-face interactions, a handshake, a conversationor an idea shared. And there’s no better place to share ideas than at Marina Bay Sands®,Asia’s largest and most flexible meeting and convention space.Pulsating with life day and night, Marina Bay Sands offers sensational experiencesfrom the culinary wizardry of “Asia’s Dining Destination”, the most coveted brands ofThe Shoppes at Marina Bay Sands®, award-winning Broadway musicals, the iconicArtScience Museum and ultra slick nightclubs Avalon and Pangaea.Awarded Asia’s Best MICE Hotel by CEI Asia for two consecutive years, Marina Bay Sandscombines decades of Las Vegas Sands experience with its own brand of personal touch – globalin scope, intimate in detail. It’s never business as usual, it’s business done right.Log on to marinabaysands.com/Singapore-Conventions to view our competitive meetingpackages and promotions and book your Sands Meeting today.Visit us at the Singapore Pavilion at IMEX FrankfurtTO BOOK YOUR MARINA BAY SANDS EXPERIENCE10 Bayfront Avenue, Singapore 018956 | +65 6688 3000 | EuSales@MarinaBaySands.com|marinabaysands.com
  8. 8. 10th Anniversary Souvenir Special10 YEARS OFIMEX SUSTAINABILITYOur green timeline shows when each of our green initiatives was introduced. As you can see we’ve been building on themeach year but we’re always open to new green ideas. imex-frankfurt.com/sustainability 2003 2004 • Recycling bins placed throughout the show. • Corporate Responsibility Centre launched, supported by IHEI, Oceans Blue• Waste paper recycled to produce the daily Frankfurter Allgemeine Zeitung (FAZ). Foundation and Louise Hall-Reider Co. • Non-recyclable waste incinerated to create energy for the local community. • IMEX donates 1 Euro to UNICEF for every visitor attending. • Show caterers use washable crockery and metal cutlery. • 95% recyclable polypropylene carpets used on the show floor. 2005 • Leftover flower arrangements donated to local hospitals. • Green Exhibitor Award • Surplus food donated to homeless charities. launched. • Social responsibility stand run by Louise Hall-Reider Co. • In partnership with GMIC • Sustainability awards launched. sustainability awards rebranded as IMEX Green 2007 Awards. • Green Supplier Award launched. • Waste cardboard from the • Green audit conducted of all IMEX support systems. show donated to a local shoebox manufacturer. 2008 • IMEX first exhibition in sector to use biodegradable/recyclable badges. 2006 • IMEX first guest exhibition at Messe Frankfurt to use green energy. • GMIC partners with IMEX to run the • Participants encouraged to travel Corporate Responsibility Centre. by train using Deutsche Bahn • All IMEX staff travel carbon offset. discounts. • All waste paper, plastic and other • IMEX participants travelling by air waste material sorted and recycled, asked to carbon offset. with just 15% sent for incineration. • Anti-idling policy on all buses, • Sri Lankan Convention Bureau, majority of hosted buyer buses together with stand builders switch to bio-diesel. Expoforce GmbH, wins the first Green Exhibitor Award. • Frankfurt walking map encourages participants to walk to show. • Association Day delegate bags produced from jute and coconut shell. 2010• Stricter waste and disposal policies • New drop-in green workshops run throughout the show to meet the increased introduced for stand constructors. demand for green education.• Fairmont Hotels & Resorts win the • IMEX Green Team launched to first Green Supplier Award. encourage exhibitors to reduce waste • Carbon Consultancy audit shows and use hydroelectricity. reduction in carbon emissions of • First IMEX Challenge sees 22 6.3%. meetings industry professionals devote 325 hours of manual labour 2009 over three days to benefit a Polish • Hydroelectricity made available for all exhibitors. foster family. • Plant silk badge lanyards introduced – a completely organic 2011 product of waste grain fibres. • Badge recycling bins introduced throughout the hall.• Twice-daily green workshops led by • New ‘Share Your Spares initiative introduced to collect USBs for schools in India. GMIC and Positive Impact. • Waste reduced by 28% from 2009. 2012 • Corporate Responsibility Centre rebranded as the Sustainability Hub ‘powered by GMIC’. • Green ‘campfire’ educational sessions introduced. • Badge-back initiative to benefit local charities. • IMEX Green Team expanded to include hosted buyers and visitors imex-frankfurt.com/sustainability • 2nd IMEX Challenge to take place in Slovenia in July. 9
  9. 9. 10th Anniversary Souvenir Special HAPPY ANNIVERSARY IM Sir Rocco Forte, chairman, Rocco Forte Hotels Rocco Forte Hotels has been attending IMEX for the last ten years, bringing clients from markets such as Germany, Switzerland, Italy, France, the UK and Russia. A big part of our customer base is pan-European and this is what IMEX is all about. For the last three years, we have also brought over a group from the US, a key market for us and for the first time this year, we will also have a group from Brazil, an emerging market for us. Over the past 10 years we have developed hotels with strong MICE facilities such as Verdura Golf & Spa Resort in Sicily and most recently with our first hotel in the Middle East, Rocco Forte Hotel Abu Dhabi. With this segment making up approximately one third of our business, IMEX has been key to Rocco Forte Hotels. It is the only MICE trade show where we are present with a corporate stand. The location of the show also is also key for us. One of our three German hotels, Villa Kennedy, is located in Frankfurt and we will be hosting over 300 buyers from across the globe at the hotel during IMEX this year. Enrique Meyer, Minister of Tourism Argentina, and president of INPROTUR I’d like to congratulate IMEX Group for accomplishing its 10th IMEX show this year. It’s been and it still is a great pleasure to have the opportunity of participating in the show and, undoubtedly, it is a ‘must’ as part of the marketing plan of Argentina’s National Institute of Tourism Promotion. Tourism is a governmental priority in Argentina and that’s why we are working as a public-private partnership in a context where Argentina positions itself as a meeting destination, not only for its breathtaking landscapes, but also for its six contrasting tourist regions, first class infrastructure and, above all, professional organisers and quality services. We chose IMEX for our promotion worldwide and we will continue choosing it. Share your thoughts on IMEX’s first 10 years10 @IMEX_Group on Twitter (use #IMEX12)
  10. 10. 10th Anniversary Souvenir SpecialEX Exhibitors share their thoughts on the first 10 years Elif Balcı Fisunoglu, general manager, Istanbul Convention & Visitors Bureau I remember the first edition of IMEX Frankfurt very well. We were all very excited about the show and anxious to see whether it would be successful or not. Our stand was 150m2 and due to the great success our stand space has been increased to 400m2. We have become one big family. Here I would also like to mention the outstanding collaboration of IMEX and the friendship of the IMEX team. All of them are amazing and before, during and after all the shows they are always available and extremely helpful to all the exhibitors. They always listen to our feedback and improve the quality of the show ever year. There are several successful and important shows within the meeting industry. But from the first year, IMEX has held a different position and meaning. Its hosted buyers programme makes it a must to exhibit at this show. Collaboration with the international meeting industry associations and investment in the improvement and needs of the meeting industry make it the main international platform for meeting industry professionals from all around the world to gather at least once a year. IMEX is an event where we do business, we see each other and we learn from each other. Every year we are very excited about the show and we are never disappointed with the appointments and new connections created during the show. Barbra Steuri-Albrecht, director, Steven Bonda, manager, MeetingsSwitzerland Convention & Incentive Bureau & Conventions, Visit Florida What I really think makes the difference with My standout memory of IMEX is the IMEX over all these years is that most of the first time I walked into the hall in IMEX team members are still part of it. Not only Frankfurt. I saw what a massive showthat, they are always open to new ideas, ready to IMEX is. It was very exciting. I thinktry new ways, eager to improve all aspects of the IMEX is an extremely important show show every year and, most of all, look after us for the industry, putting us in touch with a very personal touch. I always look forward with serious, global planners interested to going to IMEX not only for the business but in Florida as a destination for their also to see the IMEX team again. meetings, conventions and incentive travel. Hugo Slimbrouck, director of strategic partnerships, Ovation To me IMEX has meant ten years of continuous quality in delivery, and is the reason why I never missed a day. This is the meetings industry marketplace where the organisers always listened to their clients: exhibitors, hosted buyers and visitors alike and adapted and improved continuously. People meeting people is important to Bloom & company and that is the essence in an industry that thrives on face to face communication. In the past 10 years the meetings industry became more professional and gathered more political profile thanks to the IMEX Politicians Forum. Education in our industry grew more professional thanks to all the educational sessions organised around the show. And IMEX brought education to the younger generations and even to educational institutions and universities around the world. Eloi Courcoux, director of Business Solutions, Disneyland Paris As a major player in the MICE industry, we naturally take part in IMEX to meet prospects, hosted buyers and clients and network with industry experts. IMEX gives us the opportunity to meet an international audience. We are able to provide solutions to events of all kinds, so IMEX is the perfect platform to present the benefits of Disneyland Paris. This year, we also celebrate an anniversary - 20 years of expertise. We host 1,000 events per year, and we have noticed clients expect more value than ever. To win business, we have to be even more responsive and able to produce events fortighter budgets. Engaging with our clients is crucial. Taking part in IMEX gives us the opportunity to be attentive to the market. It’s always a great time to look at the evolution of the MICE industry and take on board how we can deliver more value to our clients in the future. 11
  11. 11. 10th Anniversary Souvenir Special Eric Bakermans, manager marketing meetings & conventions, Netherlands Board of Tourism & Conventions IMEX has given us an important and not-to-be-missed European platform to showcase our country as a business events destination. It has definitely claimed its position as a trade show for the business travel and events industry. The IMEX team has shown real ownership of the show and they have been able to maintain and improve the level of quality over the last 10 years. More than 10 years ago I invited both Heather Gough and Paul Flackett over to the Netherlands to inform our partners in Holland about ‘a new show’. At that time, nobody believed that there was room for it in our industry. After that meeting, we initially bought space for about 12 sharing partners, but we ended up using double that space for 24 Dutch partners. Ten years later, we have more than 30 companies and 60 people on the Holland meeting point. Gillian Taylor, business tourism manager, Abu Dhabi Tourism Authority IMEX has consistently delivered increased awareness of a destination product which has matured and expanded year-on-year. This year will be no different as we highlight the many advancements in Abu Dhabi’s tourism proposition which have occurred over the past 12 months. We especially appreciate the organised group appointments which allow us to maximise our investment. A favourite IMEX memory was being awarded an IMEX Academy Award in 2007 at the gala dinner with no prior knowledge or any hint of what was happening and being very thankful that after a long day of appointments and presentations that I had “fluffed and buffed” beforehand when the temptation had been to go straight from the show to the dinner. MICE has changed hugely in the past 10 years but planners and clients are social animals and they still have a desire to meet face to face and IMEX provides this platform. Eduardo Chaillo, executive director for the meetings industry, Mexico Tourism Board IMEX has been an incredible platform for Mexican suppliers and destinations in order to meet, talk and present themselves with international meeting representatives and bring big events to our country. It has also helped Mexico to position itself as a world class destination. Another great element is the Politicians Forum that has been a key element to communicate our accomplishments beyond our own group of industry friends. The meetings industry has been forced to demonstrate its value, having passed several economic and communication crises, and IMEX has created the platform to show that face to face encounters are the best and shortest way to strengthen the economy of destinations. It is a world class trade show. Jan Boesen Olsen, CEO, VisitDenmark Heike Mahmoud, director conventions, VisitBerlin In a face-to-face industry, large international trade shows are the ultimate Ten years ago in Frankfurt, the Berlin Convention Office represented Germany’s in client engagements. IMEX is the capital at the first IMEX exhibition. At the time, Berlin was a dynamic, up and coming epitome of this notion and a major force destination of the international convention industry. In 2002 around 96,000 events for the global meetings industry. With IMEX with six million participants were staged. Frankfurt the MICE industry has a stage Today IMEX is the most important trade exhibition for meetings and incentives that puts northern Europe, and not least worldwide. It celebrates its 10th anniversary in 2012 and Berlin joins the festivities. Scandinavia, at the top of meeting During the past ten years the capital has developed into one of the leading professionals’ minds. international convention metropolises. It now welcomes 115,700 events with 9.7 There is an important message in million participants. In the ICCA rankings, Berlin is amongst the top four destinations, underlining this industry’s strong up from 11 in 2002. contribution to economic activity and in A lot has changed in 10 years both in Berlin and at IMEX. We wish the team well emphasising how it is a key driving force in for the next 10 years. stimulating economic growth on a global scale. Business tourism really deserves to get credit for this worldwide, and the Danes12 are happy to help push in the right direction.
  12. 12. © Egypt Tourist AuthorisationHabu Tempel – Luxor Rotes Meer Riviera www.egypt.travel
  13. 13. DIE STADT DER ZÜNDENDEN IDEEN STUTTGART THE CITY OF INSPIRATIONAL IDEAS Tagen zwischen A conference venue where Tradition und Innovation tradition and innovation merge Besuchen Sie uns am Visit us at the Stuttgart-Stand. Stuttgart Stand. Genießen Sie mit Come and join us for uns um 15.45 Uhr ein a glass of Stuttgart „Viertele vor Vier“ wine and other mit Stuttgarter Swabian specialities Weinen und at 3.45 pm. schwäbischen Spezialitäten. th us EX wi of IM years Celebr ate 10 ND G 150 STA Stuttgart Convention Bureau · ICS International Congress Center Stuttgart Kultur- und Kongresszentrum Liederhalle · Neckar Forum EsslingenForum am Schlosspark Ludwigsburg · Congress Center Böblingen/Sindelfingen Le Méridien Stuttgart · Dormero Hotel Stuttgart · Porsche-Museum info@congress-stuttgart.de · www.congress-stuttgart.de
  14. 14. 10th Anniversary Souvenir SpecialSTEP BACK IN TIMEwith a look at IMEX news stories from 2003 plus views from the 2003 show floor scale’ Association IMEX: ‘world Day launche The IMEX team s e from year oncentive travel exhibition, Monday 7 Ap IAPCO, ESAE responded to ril. This is bein market needs g co-ordinated by launching ‘Association D , ASAE and th by ICCA in as ay’ on d in e IACVB. sociation with meetings an April 8-10, will On the day ho AIPC, The new IMEX kfurt, Germany, full afternoon sted associatio n buyers will which ta kes place in Fran one. The total dis play seminar prog have the oppo event from year ors president of th ramme. Prestig rtunity to atte nd a be a world-scale over 2,000 exhibit e Federation of ious keynote 0m2, involving on the subject International speaker, Cyril area will exceed 10,00 es. of ‘Connectin Institutions in Ritchie, least 100 countri kett, changing role g people and cu Geneva, will pr representing at m and Paul Flac s of internatio ltures in a turb esent -based Ray Bloo e are: ‘Practical nal associatio ulent world: Th Organised by UK itself in thre e ways: its uniqu ‘Ethical dimen security concer ns’. Themes fo ns for runnin r concurrent e the show is differentiating dustry ap proach; and sions in intern g internationa sessions buyers; an all-in e by sues for intern ational associ l events post 9/ mix of anticipated will be attendanc ational associ ation activity 11’; e future. There ations.’ ’ and ‘Multicul a sp ecial focus on th l and sta y free for up to tural is- yers’ (who trave m 30 2,500 ‘hosted bu sers) arriving fro ests of the organi 00 German deci- th ree nights as gu ated 3,0 er with an estim ns. A ‘busi- markets, togeth erseas destinatio sion-makers interested in ov ensure that supp liers is intended to ness comes first’ ethos lue fro m their time in the maximum va 20,000 and visitors gain ll drive a planned e registration wi r- Fr ankfurt. Onlin with exhibit ors, as well as fu individu al appointments groups of buyers. its to stands for What they thought in 2003 ther scheduled vis “It was a great show with quality built into ents ngs industry stud everything. The word in the aisles was very positive IMEX opens door to meeti ture Leaders initiative for young people and testimony to the efforts of the IMEX team.” nched their Fu this week lau wide scale, kind on a world Frank J. Katusak, executive director, Site Organisers of IMEX tive, the first of its industry. The initia d the show and to Foundation in the global meetings ed students the opportunity to atten and most aims to giv e 150 specially select by some of the ind ustry’s best-known to -long workshop led a unique opportunity “I’ve worked on countless exhibitions in the UK, participate in a day to give students tur e Leaders’ is intended ir under standing from a Europe and USA and the first day at IMEX was the respected names. ‘Fu ge and to increase the in industry knowled busiest I can ever recall.” immerse themselves anks to IMEX’s close global perspective. e from Germany. Th Terry Ellacott, international sales & marketing, dents are expected to com end PEC-Europe in Berlin, The majority of stu l also be invited to att Hunt & Palmer International MPI, 50 students wil cke d group will then be partnership with IMEX. This hand-pi t a few days prior to rt for the start of the forum. Says “The quality of buyers was outstanding. We have which takes place jus red train to Frankfu ture Lead- transported on a specially charte onal relations: “In itiatives such as Fu specific enquiries from IMEX that value £14 million, director of internati ent to dri ve the industry for- Tom Hulton, IMEX statement of our int equivalent to 70,000 room nights to the EX apart. This is a oration. These young people ers are what set IM innovation and collab der- destination.” ward and to focus on improvement, lping to broaden un ys of thinking, he tda ted methods and wa Scott Taylor, marketing director, Greater can help challenge ou ge for all of us.” Glasgow & Clyde Valley Tourist Board standing and knowled “IMEX set the stakes really high… we all expected great things… we got them.” New Virtual IMEX goes Linda Pereira, executive director, CPL Events Organisers of IMEX have now live Portugal launched an one of the major commitmen “Success seems to have been met on all fronts: online virtual exhibition to ts made by help meet the IMEX chairman, Ray Bloom, ongoing needs of show visitors when he first space sold, number of hosted buyers, the ‘look and and buyers as announced the new show two well as the global online bus years ago. He feel’ of the event and judging from my own iness community. says: "Ive long been convinc The site received six million ed that there is conversations with exhibitors and buyers, great hits from over an opportunity to forge stro 34,000 unique users between nger links January and between buyers and supplie satisfaction on the part of all.” May 2003 and is expected to rs once the continue to physical show was over. Giv John Burt, director, United Kingdom andreceive high traffic over the en the fantastic summer months technology now available to Ireland, HelmsBriscoe Internationalas travel and events industry us, its crucial to professionals offer clients and contacts allbegin to finalise their budgets over the world and schedules the chance to maintain confor 2004. tact helping them Launching a Virtual Exhibit to build profitable new par ion was also tnerships and develop new business opportu nities." 15
  15. 15. 10th Anniversary Souvenir Special OUR UNSUNG HEROES ACH IMEX in Frankfurt sees a small army of people come together to deliver a successful show. E We asked the IMEX team to nominate their top 10 – much debate ensued to narrow it down to the following 10 outstanding individuals who go above and beyond the call of duty every year. In no particular order our heroes are: Juliane Heinicke at CPO Hanser, our ground handler in Frankfurt, who ensures the smooth delivery of countless buyers into Messe Frankfurt. Calm, unflappable and able to deal with any request we throw at her… Julianne, if you’re reading this we’d like to teleport our buyers next year! Annette Berz at Messe Frankfurt is our go to person for any stand build issues and is particularly ‘hot’ on fire regulations. The show has seen increasingly ambitious stand build projects over the years and Annette has been invaluable in helping these happen. Gary Grimmer at Gary Grimmer & “Find Felix!” is a common cry at the show – Felix Schön at System Rent looks after Company for his tireless ‘pro-bono’ all onsite AV and is one of our most reliable and helpful suppliers, going out of his support in promoting our Wild Card way to help us even if it is non-AV related support we need. He is a true IMEX star. programme to emerging destinations around the world over the last 10 years. Lynda Ballard at CEI who helps us – and our exhibitors – negotiate the minefield Gary, you’re simply great that is European VAT. Super efficient - with an encyclopedic knowledge of tax (that’s a compliment Lynda!). Mr. Kuhnt at Messe Frankfurt has been making sure our seminar rooms are consistently spotless and secure for the last 10 years. We request his services year after year even though we actually think he officially retired several years ago. We might just let him hang up his IMEX hat after IMEX 2020. Cheating ever so slightly our organising team nominated two people from Eventence, Gabriele Wermelskirchen and Ingmar Stork, for their superb manning of the very busy organising counter and the sterling support provided to exhibitors and stand constructors alike during our hugely busy build up and break down periods. Wonderful Walter Foletti at Expoforce Janette Howland at SeaDream Yacht Club for letting us talk her into co-ordinating GmbH for his boundless energy over the the huge variety of exhibitors from around the world on the Wild Card Pavilion; last 10 years – our unofficial promotions helping destinations from Uganda to Rotorua through their first meetings industry man and superman stand builder. Walter trade show experience. – we salute you! And finally for helping us to shape and drive the IMEX green agenda – Amy Spatrisano at MeetGreen. A true inspiration to us all, Amy has consistently helped us set – and achieve – our green goals.16
  16. 16. 10th Anniversary Souvenir Special 10 WINNING YEARS Arnaldo Nardone Liu Ping Anne Rodven Wallen IMEX group managing director, Paul Flackett, selects 10 inspirational IMEX Award winners from the last 10 years NTRODUCED to recognise outstanding performance and service to the industry, the I Academy Awards have seen some exceptional individuals step up to the stage in Frankfurt. The first winner of the European Academy Award Inspirational winners include Easy Event who was Anne Wallin Rodven from the Oslo Convention collected the Programmes of Purpose Award in Bureau – notable for her work both for the Bureau 2003 for their ‘Give Instead of Take’ programme and with ICCA (International Congress & Convention in Malta, which saw an orphanage being Paul Flackett Association) and ECM (European Cities Marketing). refurbished with the support of amongst others, Managing Arnaldo Nardone from Uruguay picked up the the Maltese Minister for Tourism. The same Award Director, Americas Academy Award in 2004 highlighting his – now renamed as the Commitment to the IMEX Group efforts to develop the industry in Latin America. Community Award – went to Computacenter Meanwhile, 2008 saw Angeline Lue from South Distribution (CCD) in 2006 for their incentive trip Africa Business Tourism collect the Africa and to Zambia which saw a new teacher’s house Middle East Academy Award for the unerring being built in Mukuni village. 2009 saw the US professionalism that she continues to display in her Green Building Council pick up its third Green work in Malaysia with the Kuala Lumpur Convention Meetings Award for the Boston’s Greenbuild Centre. Liu Ping’s remarkable background and Convention. The Switzerland Convention & achievements saw her take the Asia Pacific Incentive Bureau went all out to win the Green Academy Award in 2009. To recognise exceptional Exhibitor Award in 2010, with an FSC certified individuals sometimes we just have to create a Swiss wooden stand, carbon-neutral promotional whole new category – Walter Foletti picked up a material and all staff travelling to the show by Special Recognition – Stand Construction Academy train rather than air. DoubleTree Hotel in Portland Award for the outstanding service supplied to our Oregon’s green achievements ran the gamut from exhibitors over the years. a reduction in carbon footprint of 100 metric The industry’s first and only green awards have tonnes, a reduction in energy consumption of also seen their fair share of exceptional 32% and a reduction in waste sent to landfill from performances over the years. Supported by GMIC 97% to 37% making them a very worthy winner (Green Meeting Industry Council) the IMEX Green of the Green Supplier Award in 2011. Awards continue to inspire the industry in its These were just 10 of our outstanding winners18 adoption of environmental responsibility. over the years – here’s the full roll call:
  17. 17. 10th Anniversary Souvenir SpecialAcademy Awards 2011 Green Supplier AwardsSamuel Koo, Seoul Convention Bureau 2011 Gold: DoubleTree Hotel PortlandRick Antonson, Tourism Vancouver 2011 Silver: Vancouver Convention CentreTrudi Wagner, Marriott Hotels 2010 Gold: Adelaide Convention CentreRick Taylor, The Business Tourism Company 2010 Silver: Brisbane Convention & ExhibitionJon Hutchison, Business Events Sydney CentreAcademy Awards 2010 2009 Gold: Melbourne Convention & ExhibitionSuprabha Moleeratanond, Thailand Convention & CentreExhibition Bureau 2009 Silver: Adelaide Convention CentreNik Racic, Croatian Convention Bureau 2008 Gold: Fairmont Hotels & ResortsYussef Husseiny, Jordan Tourism Board 2008 Silver: Vancouver Convention & ExhibitionGreg Ortale, Greater Houston Convention & Visitors CentreBureauAcademy Awards 2009 Commitment to the Community AwardsLiu Ping, China Star Professional Programs 2011: Connect TravelEduardo Chaillo, Mexico Tourism Board 2010: Tourism TorontoPatrick Delaney, Ovation Global DMC 2009: WorldEventsJoseph Sanna, Kenya Tourist Board 2008: WorldEventsAcademy Awards 2008 2007: Marriott InternationalPieter A Van der Hoeven, PG International 2006: Computacenter Distribution (CCD)Consulting 2005: Los NinosJane Schuldt, World Marketing Group 2004: Creative MemoriesBarbra Albrecht, Switzerland Convention & 2003: Easy EventIncentive BureauAngeline Lue, South African Tourism Convention Green Meetings AwardsBureau 2011 Large: International Aids SocietyWalter Foletti, Expoforce AG 2011 Small/Medium: Canada Media MarketplaceAcademy Awards 2007 2010 Gold: COP15 Logistics and CSMP TeamPierre Heumann, ANAe 2010 Silver: Intel CorporationGillian Taylor, Abu Dhabi Tourism Authority 2009 Gold: US Green Building Council (USGBC)Ana Maria Viscalles, Puerto Rico Convention 2009 Silver: Oracle OpenWorldBureau 2008 Gold: Scandic HotelsGary Grimmer, Gary Grimmer & Company 2008 Silver: UUA (Unitarian UniversalistsAcademy Awards 2006 Association)Jean Christophe Espinosa, Brunei Tourism 2007 Gold: Globe Foundation of CanadaGregory Kurdian, Sunbound Bahamas 2007 Silver: DNC Parks and ResortsAlec Gilbert, Durban International Convention 2006 Gold: US Green Building Council (USGBC)Centre (ICC) 2006 Silver: The Sierra ClubTatjana Radovic, Ljubljana Tourist Board of SloveniaAcademy Awards 2005 2005: CERC (Coalition for EnvironmentallyBill Fontgivell, Hotel Rey Juan Carlos I, Barcelona Responsible Conventions)Elhamy Elzayat, Emeco Travel, Cairo 2004: USGBC (US Green Building Council)Eduardo Sanovicz, Reed Travel Exhibitions Brazil 2003: Meeting Strategies WorldwideAlan Trotter, Conventions & Incentives, NewZealand Green Exhibitor AwardsMaarten Vanneste, Abbit Meeting Support, Belgium 2011: Frankfurt Convention BureauAcademy Awards 2004 2010: Switzerland Convention & Incentive BureauPeggy Lau, Pacific World, Hong Kong 2009: Centro de Congressos do EstorilJack Munro, Edinburgh and Lothians Tourist Board 2008: Malta Tourism AuthorityArnaldo Nardone, Radisson Montevideo 2007: Visit LondonSumaira Isaacs, MCI Dubai, UAE 2006: Sri Lanka and ExpoforceRob Spalding, Association Meetings International,UKAcademy Awards 2003Anthony Wong, Asian Overland ServicesAnne Wallin Rodven, Oslo Convention BureauGeorge Crossland, Africa RepsJim Germain, USA Hosts imex-frankfurt.com/awards 19
  18. 18. 10th Anniversary Souvenir Special WILD CARDS OPEN UP THE WORLD N important part of IMEX over the years has been its efforts to bring new and exciting A destinations to the attention of MICE buyers. Many of these destinations have benefitted from IMEX’s Wild Cards programme which has provided a first step on the ladder to becoming more high profile meetings destinations. Wild Cards are emerging destinations that have IMEX’s Wild Cards of the past 10 years are: never exhibited at a major meetings or incentive 2011 travel fair. Winning entries are provided with free Budva, Montenegro (pic 1) exhibition space and an event package which Jurmala, Latvia allows them to meet corporate and association Mongolia (pic 2) Milos buyers. It is also an invaluable opportunity for Milovanovic, fledgling destinations to meet and network with 2010 CEO, Serbia Uganda their peers, exchange ideas and pick up valuable Convention Morzine, France tips on destination marketing. Bureau Hof Conference and Cultural Center, Iceland Many past Wild Card exhibitors have returned to Serbia Convention Bureau was established in 2007 2009 the show as fully fledged exhibitors in their own The Cook Islands and it was the first year we exhibited at the IMEX show. right. Novi Sad – Vojvodina, Serbia (pic 3) The first year was an ice-breaker for us, and it gave us a better insight and understanding that IMEX is the Tianjin Economic – Technological Development place to be; the place where the major international Area (TEDA), China buyers from the associations, corporate and agency Masurian Conference Centre Zamek Ryn, Poland sectors came to meet and do the business. 2008 Our first IMEX experience was modest, representing a Armenia few co-exhibitors coming from Belgrade only. But we Torun, Poland grew stronger and in just several years Serbia has managed to climb the ICCA rankings, now being the 2007 fastest growing meeting destination in Europe. Growing Addis Ababa Tourism Commission, Ethiopia stronger, the Serbia destination stand has grown City of Praia, Cape Verde Islands bigger, and now we occupy a very nice booth space 1 Corbet-Transair, Mures County, Transylvania with a dozen co-exhibitors. Our E010 stand has been Western Siberia attracting attention featuring among other, the latest trends in applying IT technologies and social media in 2006 our meeting industry. Asuncion, Paraguay The Ardenne Bleue region of Belgium Gradually, another great city, the second largest in Georgia (Eastern Europe) Serbia, the city of Novi Sad has emerged and in 2009 Libya, North Africa it was awarded the IMEX Wild Card. Novi Sad based academic organisation the Centre for Tourism 2005 Research and Studies applied for Wild Card. This was a Timor-Leste, South-East Asia wonderful opportunity for a new, fairly unknown Pau, South West France destination to present its meeting and convention Cameroon, Africa capacities. Novi Sad is a city famous for its multi- 2 Dakar, Senegal centralism and tolerance. It boasts one of the newest congress facilities, breathtaking views from the 2004 magnificent fortress of Petrovaradin, new hotels, Roturua, New Zealand authentic cuisine and a very specific vibe. Cesky Krumlov Town, Czech Republic Snowmass Village, Colorado The benefits and allowances of the IMEX Wild Card Mali, Africa programme has brought endless opportunities for networking and ideas exchange. The best evidence of 2003 this was that the following year, in 2010, the city of Mozambique Novi Sad appeared on ICCA rankings for the first time, Big Sky, Montana and is now climbing its way steadily, becoming the Ixtapa, Mexico second MICE destination in Serbia. The establishment Charleroi, France of Novi Sad Convention Bureau in 2010 was a logical Poznan, Poland 320 sequence of events. imex-frankfurt.com/wildcard
  19. 19. Meeting planners arethe real stars in Berlin.We know all there is to know aboutarranging meetings. Visit us at IMEX, Booth F-100–44/45 convention.visitBerlin.com Do you need to arrange a meeting, convention or any other type of event at short notice? If so, the Berlin Convention Office is on hand 24/7 to give you all the support you need. We work closely with local partners across the city and can quickly provide you with relevant advice, help and information. With the Berlin Convention Office, you can rest assured that your event is in good hands. convention.visitBerlin.com
  20. 20. WWW.IAPCO.ORGVisit us on Stand B440 for further information about these two educational programmes On-line registration now open • Early-bird registration deadline 15 October • New programmes, topics and format – same quality39th IAPCO Annual Seminar onProfessional Congress OrganisationWolfsberg, Switzerland19 – 24 January 2013Designed for all sectors of the meetings industry,for both new and experienced conference and event plannersProgramme available on www.iapco.orgThe 3rd Meetings MasterClassManaging for ResultsWolfsberg, Switzerland21 – 24 January 2013 Designed for all sectors of the meetings industry, for participants with decision-making experience Programme available on www.iapco.org
  21. 21. 10th Anniversary Souvenir Special10 YEARS OF BRIGHT IDEAS ROM the outset, innovation, imagination and positive action have been part of IMEX’s reason for being. Here are 10 IMEX initiatives that we feelF have had the most impact over the years; that will continue to drive IMEX forward over the next 10, and most importantly show why we love what we do.The hosted buyer model Association Day Education, education, education!IMEX chairman, Ray Bloom, first devised the hostedbuyer concept back in the 1980s. However, IMEXwas the first show to see such a programme rolledout on a truly international scale.Co-location plus!The power of one-plus-one-plus-one has alwaysbeen an important part of the IMEX experience. Bybringing other high quality and well-attended eventsto Frankfurt during IMEX – the week has become sopower-packed that it’s hard to miss. One of IMEX’s greatest successes – by tailoring Our education programme has steadily increased inOnline Diary education and networking to the specific needs of size and scope from around 30 seminars at our firstBy giving hosted buyers control – online - over their association meeting executives, we have been able show to over 100 educational events in 2012. Fromown appointments, who they meet, when and to attract increasingly large numbers (typically 11% short drop in sessions and one to ones on the showwhere, IMEX allows buyers and exhibitors to do of all hosted buyers) to the show. floor to in-depth workshops led by experts in theirbusiness their own way. fields, there is something for everyone at IMEX.Online (and offline) exhibitor training and supportOver the past few years, IMEX has offered extensive Politicians Forum The IMEX Challengetraining – both online and in person – that hashelped exhibitors to get so much more from theirparticipation at the show.Green AwardsAnother first of which we are enormously proud.Acknowledging the industry’s efforts – both large andsmall – to reduce its environmental impact has beenrichly rewarding and educational over the years.Wild Card ProgrammeIn our desire to see the industry flourish and grow IMEX’s efforts to bring politicians together with With the IMEX Challenge we’ve found a fresh way toall over the world, we have always been happy to industry representatives and to use the show as a mobilise industry professionals to create a lastingchampion a good cause and what better is there ‘living showcase’ of the industry have never legacy in a needy local community, to have fun and,than giving a free marketing platform to a new or waivered. We all know there can be no let-up in this in the process, remember what a brilliant industry dialogue and IMEX is pleased to play its part. we are all privileged to work in. 23emerging destination?
  22. 22. 10th Anniversary Souvenir Special CAIRNS ~ GREAT BARRIER REEF ~ AUSTRALIA serious business… stunning location Convenient : National and International Airport 10 minutes Teamwork : Cairns suppliers are renowned for working from the City and Convention Centre. together to deliver successful events. Cost Effective : Extensive business events infrastructure World’s Best Congress Centre : Cairns Convention Centre with more cost effective ground arrangements than a consistently ranks in the top four convention centres in the capital city. 7,000 hotel rooms from budget to five star world in the International Association of Congress Centres within easy walking distance of the Convention Centre. (AIPC) Apex Award. Aspirational Destination : Cairns is one of the most aspirational leisure destinations in the world with over 600 tours departing daily. www.businesseventscairns.org.au | www.cairnsconvention.com.au | Serious Business in Australia’s Most Stunning Location24
  23. 23. 10th Anniversary Souvenir Special10 TRENDS IN 10 YEARS 2012 HE Past 10 years have seen huge changes in the meetings industry, which IMEX has triedT to incorporate and lead. From technology to green thinking, the developments it has encapsulated demonstrate that 10 years have created a sector that is radically different tothe one of 2003.What hasn’t changed is the desire of business people to come together face to face to dobusiness – a fact that has helped IMEX become the must attend event it is today. Environmentalism and CSR Competition intensifies Green thinking has moved from being a The number and variety of destinations at concern of a few tree huggers to mainstream IMEX is testament to the importance of MICEconsideration. Woe betide any supplier who isn’t business to many countries. Investment in venuesaware of the importance of sustainability and who and facilities in new and emerging markets meanscan’t answer questions on it from planners and that levels of service are unsurpassed. Noclients. As a result, concepts such as air miles, carbon destination can afford to sit on its laurels and hopeoffset and localism have become as important as rack business will arrive. Constant improvement isrates, group discounts and social programmes in required.destination management. IMEX’s practices on travel,waste management and sustainability have led the Education and professionalismway, while its education programmes have extended Meetings and business travel have becomeknowledge to the rest of the industry. ever more attractive career choices for young people, and the standard of education and Shorter lead times career development available to them continues to The world has become a faster and busier improve. IMEX’s sponsorship of the Future Leaders place in the past decade meaning that programme demonstrates its commitment todestinations and venues have had to become more supporting the next generation.responsive than ever. The idea of planning an eventat leisure is a luxury of the past. Professionalismand speed of delivery are now everything. The past decade has The rise of procurement Once the domain of the person who ordered seen the growth in the stationery, procurement departments nowoversee buying across every aspect of corporations. popularity of ever moreTravel and conferencing are under the microscopelike never before provoking headaches for many. exotic destinationsHowever procurement is not going to go away, andmeetings professionals are becoming more adept at Events with a purposemeeting the demands of the bean counters. Anxious to ditch the tag of jollies, events are increasingly about delivering something Proving ROI extra. Whether this means incorporating teamwork, As travel and meetings budgets have come helping people do their jobs better, or assisting in a under greater scrutiny, the industry has had to community project at a destination, the remit ofdemonstrate that it really does deliver value. Return events has expanded.on investment is now a watchword for planners. TheEconomic Impact Study by the CIC in the US has Contingency planninghelped shift the perception of the value of events. What can go wrong, will go wrong. Events of the past decade have demonstrated to Technology marches on planners that they have to take a robust approach The amazing technological developments of to having a plan B in place. the past decade have helped and challengedevent organisers in equal measure. Teleconferencing The thirst for experienceis on every desk top with Skype, mobile computing Many audiences are now relatively wellmeans that delegates need never be out of reach of travelled as individuals, so when itthe office, while social media has connected up comes to delivering an incentive or group meeting,people like never before. The most effective planners it has to be something that they can’t do on theirhave recognised the positive role that technology can own. The past decade has seen the growth inplay in improving the event experience as well as popularity of ever more exotic destinations and 25making the world a smaller place. thrilling activities to keep audiences engaged. ■
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