People Want Entertainment Three Ways

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Entertainment in the Era of the Selfie - Edelman’s eighth annual study explores how and why people consume and share entertainment. The study’s findings highlight people’s expectations for unprecedented control over their entertainment experiences. The study looks at U.S., UK and China, and was co-commissioned by Edelman and MATTER, and fielded by Edelman Berland.

Learn more: http://edl.mn/edelent

Published in: Marketing
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