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5 Media Trends to Watch in 2014

by on Jan 10, 2014

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When is it appropriate to tweet a reporter? Will a link to video strengthen your pitch to a journalist? Should you pitch a CEO interview to BuzzFeed? ...

When is it appropriate to tweet a reporter? Will a link to video strengthen your pitch to a journalist? Should you pitch a CEO interview to BuzzFeed?

Each year, the Edelman Media Network – a group of 400 former journalists and media relations experts from each U.S. office and practice – identifies trends that are changing the way PR professionals interact with reporters, editors and producers. In our 5 Media Trends to Watch in 2014, we focus on two main areas: the way we’re consuming news on mobile devices and how we initially approach the media with a pitch.

What do you think of the trends we identified? Are we missing anything? And how are you changing the way you interact with reporters? Tweet @EdelmanPR and let us know.

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http://www.edelman.com 1404
http://www.dr4ward.com 174
http://feedly.com 19
https://www.rebelmouse.com 13
http://www.typepad.com 7
http://gizoogle.net 3
http://www.linkedin.com 3
http://news.google.com 1
http://10.50.16.76 1
https://twitter.com 1
http://digg.com 1
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http://www.newsblur.com 1
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