2011 Edelman Trust in U.S. Financial Services Infographic

TRUST IN U.S. FINANCIAL SERVICES PRESENTED BY: increased 5% decreased 46% Financial services companies have acted in a greedy manner (57%) The industry itself has made the problems worse (18%) TRUST IN FINANCIAL INSTITUTIONS Other 21% 67% remained the same 48% 55% 49% 45% 43% 42% 37% 35% 32% pr pr co lar inv mu br l i fe fin op i va mm ok ge es an tua ert ins te era tm cia un na l fu y/c eq ur ge en ity tio l in an nd uit as 50% 47% tb na firm or sti ce ua yfi co an lb tut re lty co s mp rm ks an gio ion mp ins s ks an na si an ur ies lb ng ies an an en ce ks er co al mp need for expert & professional help to manage money an ies 60% 34%uncertain about value of large financial services firms for money management agree strongly agree somewhat disagree somewhat disagree strongly (don’t know) 62% 48% SOURCES OF FINANCIAL INFORMATION 36% CREDIBLE SOURCES OF INFORMATION YOUR BROKER, ADVISOR, AGENT OR BANKER 37% 14% PORTFOLIO MANAGER 15% FRIENDS OR FAMILY 14% 4% NEWS MEDIA 12% CORPORATE COMMUNICATIONS SUCH AS 9% PRESS RELEASES, REPORTS, AND EMAILS (NONE) 7% CEO OR OTHER SENIOR EXECUTIVES 5% REGULATED LESS REGULATED MORE CURRENT REGULATION IS SUFFICENT DON’T KNOW DON’T KNOW YES Are there problems NO SO WHAT? beyond those addressed in Dodd-Frank? Government regulatory agencies such as the All the entities SEC or Federal Reserve should work together 21% 65% WHO SHOULD BE Financial services companies MOST RESPONSIBLE FOR ADDRESSING Other 6% PROBLEMS FACING 3% THE INDUSTRY? Congress Don’t know 3% 2%

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2011 Edelman Trust in U.S. Financial Services Infographic

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2011 Edelman Trust in U.S. Financial Services Infographic Document Transcript