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Who would follow a toothpaste
 

Who would follow a toothpaste

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Presentation by Karon McBride on talks heard at the Turing Festival (Edinburgh August 2011) about using Facebook for marketing.

Presentation by Karon McBride on talks heard at the Turing Festival (Edinburgh August 2011) about using Facebook for marketing.

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    Who would follow a toothpaste Who would follow a toothpaste Presentation Transcript

    • Who would follow a toothpaste? Marketing using Facebook Karon McBride Learning Designer School of Physics and Astronomy [email_address] Research Informed Science Education
    • Acknowledgement
      • This presentation is based on a talk called ‘The Mechanics of Engagement’ given by Bob Thomson of StormID at the Turing Festival 2011.
      • http://www.stormid.com/
    • You like this
    • What’s the prize for ‘liking’?
      • Reveals additional content
      • Alerts about events and competitions
      • Reciprocal gifting
      • Personalised content
      • Gamification – ranking, ranking against friends
      • Invites
      • Check ins
      • Tagging
    • Links to Facebook pages
      • TGI Friday
      • Museum of Me
      • Delta
      • redspottedhanky
      • ASOS
      • Walk Highlands
      • Filmhouse
      • RSNO
      • Glitzy Secrets
      • Colgate Smile
      • Boring pages
      • Johnny Walker
      • Crunchy Nut Cornflakes
    • Conclusion
    • Karon McBride Learning Designer School of Physics and Astronomy [email_address] Research Informed Science Education