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Who won this year’s Oscars?
 

Who won this year’s Oscars?

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Ebuzzing Social looks at the online hype around the actors, actresses and designers that starred at the 2013 Oscars.

Ebuzzing Social looks at the online hype around the actors, actresses and designers that starred at the 2013 Oscars.

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    Who won this year’s Oscars? Who won this year’s Oscars? Document Transcript

    • Who won this year’s Oscars?Last year was the biggest night in the film industry – the Academy Awards. Following the success ofEbuzzing Social’s Oscar Prediction, we looked at the buzz around the actors and designers that makethe Oscars a night to remember.And the award for most talked about actor goes to…Jennifer LawrenceNot just content with winning Best Actress for her role in Silver Linings Playbook Jennifer Lawrenceled the share of voice rankings with 9%. Unfortunately it wasn’t just for her Oscar win, she trippedon the stairs on the way to collect the award which is sure to have added to her mentions.
    • AdeleIn second place came Adele with 8%, winner of Best Original Song, the first time a Bond song hasever picked up an Oscar. The singer also took to the stage to perform Skyfall live for the first time.Ben AffleckUnsurprisingly Ben Affleck was the third most talked about star on the night. A win for Argo madehim only the fourth director not to be nominated for an Oscar while their corresponding film wonBest Picture.Other stars to make the share of voice top ten were4. Steven Spielberg (Nominee Best Director)5. Jessica Chastain (Nominee Best Actress)6. Bradley Cooper (Nominee Best Actor)7. Hugh Jackman (Nominee Best Actor)8. Anne Hathaway (Winner Best Supporting Actress)9. Michael Haneke (Nominee Best Director)10. David O’Russell (Nominee Best Director)
    • But the Oscars isnt just about winning, its about fashion. We looked at which designer dominatedfashion commentary.DiorDior took the top spot with 18% of the share of voice. Having dressed winner Jennifer Lawrence and‘best dressed’ Charlize Theron, it comes as no surprise that Dior claimed the top spot.
    • Roland MouretWith 11% of the share of voice Roland Mouret came in second place. As well as dressing the likes ofHeidi Klum, Roland Mouret also ran a social media campaign where fans designed an Oscar gown fora fashion blogger, choosing the design, fabric and accessories, which generated a lot of online buzz.ArmaniArmarni came in joint third place after dressing 3 of the 5 Best Actress nominees Naomi Watts,Jessica Chastain and Quvenzhane Wallis all wore Armarni gowns to the event.For more information contact marketing@ebuzzing.com