July 21, 2013
EastBayWP.com
Our Meetup.com Page
http://www.meetup.com/Eastbay-WordPress-Meetup/
Ongoing Sponsor: Page.ly
http://page.ly/
Fun with WooCommerce
July 21st, 2013 Sallie Goetsch
@salliegoetsch
http://wpfangirl.com
Why Woo?
At our last meetup
about e-commerce
plugins (March
2011),
WooCommerce
didn’t exist. Since
then it’s been
download...
WooCommerce is a
Fork of Jigoshop
http://jigoshop.com/
Want the Dirt?
http://yoast.com/open-source-forking-branding/
http://wordpress.stackexchange.com/questions/43683/jigoshop-...
Don’t Care about the Dirt?
• Try both plugins—both are free, with
paid add-ons.
• They still have many similar features.
•...
What Can You Sell with
WooCommerce?
• Physical Products
• Downloadable (Virtual) Products
• External (Affiliate) Products
...
Payment Gateways
Built-In
• PayPal Standard
• Mijireh
• COD
• Check
• BACS
Extensions
• 2 CheckOut
• Amazon Payments
• Aut...
Welcome to WooCommerce
Notice this button. It’s very
important.
Read the Docs. You Need Them.
http://docs.woothemes.com/document/woocommerce/
Settings: Tons of These
Expect to spend time
setting this up, and
expect it to be different
from site to site.
Auto-Generated Pages…
…And What’s on Them
Taxes
Rates Not Included
Get tax rates from
http://www.taxrates.com/.
There’s also a WooCommerce
tax plugin at http://www.pnw-
d...
OMFG SHIPPING!
UPS & USPS $49
each. Time to
configure 15-30
min each.
Shipping from the Front End
Adding a Simple Product…
Product
Name
Product
Description
Price & Tax
Status
Excerpt
Product
Categories
Gallery
Images
Fea...
External (Affiliate) Products
Get this from your
Amazon Associates
page.
Affiliate Product Page
Variable Products
Variable Product Page
Downloadable Products
Download Page
Cross-sells & Up-sells
Single Product Page
Image
Gallery
Product
Description
Featured
Image
Price/
Purchase
Options
Product Page Shortcodes
Product Page from Shortcodes
Simple
Products
Variable
Products
Checkout Pages
PayPalStripe
Shipping
Calculation
Free
Shipping
Account Page
WooCommerce Receipt
Email can be customized
with templates. (This
wasn’t.)
Receipt includes
information collected via
Grav...
WooCommerce Extensions
39 Free
extensions
261 Extensions
on 7/20/13
Prices from
$29 - $99
for a single
site license
WooCommerce + Gravity Forms
http://www.woothemes.com/products/gravity-forms-add-ons/
Coupons
(Smart Coupon Extension)
Sell Subscriptions
http://www.woothemes.com/products/woocommerce-subscriptions/
$99 Single
Site License
Manage Subscriptions
Sell Classes
Sensei Plugin $99
single site license
This Is Not an API
The Good, Bad, & Ugly
Pros
• Base plugin is free &
powerful
• Handles many types of
products, including CSV
import
• Works...
Bonus: The New Kid in Town
http://ithemes.com/exchange/
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Fun with WooCommerce

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An overview of the WooCommerce plugin for WordPress (and some of its extensions) presented to the East Bay WordPress Meetup on July 21st, 2013 by Sallie Goetsch

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Fun with WooCommerce

  1. 1. July 21, 2013
  2. 2. EastBayWP.com
  3. 3. Our Meetup.com Page http://www.meetup.com/Eastbay-WordPress-Meetup/
  4. 4. Ongoing Sponsor: Page.ly http://page.ly/
  5. 5. Fun with WooCommerce July 21st, 2013 Sallie Goetsch @salliegoetsch http://wpfangirl.com
  6. 6. Why Woo? At our last meetup about e-commerce plugins (March 2011), WooCommerce didn’t exist. Since then it’s been downloaded more than 1 million times. http://wordpress.org/plugins/woo commerce/stats/
  7. 7. WooCommerce is a Fork of Jigoshop http://jigoshop.com/
  8. 8. Want the Dirt? http://yoast.com/open-source-forking-branding/ http://wordpress.stackexchange.com/questions/43683/jigoshop-and- woocommerce-differences
  9. 9. Don’t Care about the Dirt? • Try both plugins—both are free, with paid add-ons. • They still have many similar features. • The two continue to diverge. • Some claim Woo provides better support and documentation. • Pick the one you like best, or a different plugin entirely.
  10. 10. What Can You Sell with WooCommerce? • Physical Products • Downloadable (Virtual) Products • External (Affiliate) Products • Grouped Products • Variable Products • Classes (with $99 Sensei add-on) • Subscriptions (with $99 add-on) http://docs.woothemes.com/document/managing-products/
  11. 11. Payment Gateways Built-In • PayPal Standard • Mijireh • COD • Check • BACS Extensions • 2 CheckOut • Amazon Payments • Authorize.net • Bitcoin • FirstData • Infusionsoft • PayPal Express/Pro • Stripe • WePay • …and more
  12. 12. Welcome to WooCommerce Notice this button. It’s very important.
  13. 13. Read the Docs. You Need Them. http://docs.woothemes.com/document/woocommerce/
  14. 14. Settings: Tons of These Expect to spend time setting this up, and expect it to be different from site to site.
  15. 15. Auto-Generated Pages…
  16. 16. …And What’s on Them
  17. 17. Taxes
  18. 18. Rates Not Included Get tax rates from http://www.taxrates.com/. There’s also a WooCommerce tax plugin at http://www.pnw- design.com/wordpress-plugins/
  19. 19. OMFG SHIPPING! UPS & USPS $49 each. Time to configure 15-30 min each.
  20. 20. Shipping from the Front End
  21. 21. Adding a Simple Product… Product Name Product Description Price & Tax Status Excerpt Product Categories Gallery Images Featured Image …Almost Simple
  22. 22. External (Affiliate) Products Get this from your Amazon Associates page.
  23. 23. Affiliate Product Page
  24. 24. Variable Products
  25. 25. Variable Product Page
  26. 26. Downloadable Products
  27. 27. Download Page
  28. 28. Cross-sells & Up-sells
  29. 29. Single Product Page Image Gallery Product Description Featured Image Price/ Purchase Options
  30. 30. Product Page Shortcodes
  31. 31. Product Page from Shortcodes Simple Products Variable Products
  32. 32. Checkout Pages PayPalStripe Shipping Calculation Free Shipping
  33. 33. Account Page
  34. 34. WooCommerce Receipt Email can be customized with templates. (This wasn’t.) Receipt includes information collected via Gravity Forms and stored in a cookie (custom work for client)
  35. 35. WooCommerce Extensions 39 Free extensions 261 Extensions on 7/20/13 Prices from $29 - $99 for a single site license
  36. 36. WooCommerce + Gravity Forms http://www.woothemes.com/products/gravity-forms-add-ons/
  37. 37. Coupons (Smart Coupon Extension)
  38. 38. Sell Subscriptions http://www.woothemes.com/products/woocommerce-subscriptions/ $99 Single Site License
  39. 39. Manage Subscriptions
  40. 40. Sell Classes Sensei Plugin $99 single site license
  41. 41. This Is Not an API
  42. 42. The Good, Bad, & Ugly Pros • Base plugin is free & powerful • Handles many types of products, including CSV import • Works with most themes • Decent documentation Cons • Cost of extensions adds up fast • Doesn’t do donations • API is display-based, not function-based • Many Woo Themes interfere with CSS • Not intuitive enough to use without docs
  43. 43. Bonus: The New Kid in Town http://ithemes.com/exchange/

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