Taxonomy for Personalization: January 6 Taxonomy CoP

Taxonomy Community of Practice Series Wednesday January 6 th , 1:00 PM ET Taxonomy for Personalization Stephanie Lemieux Taxonomy Practice Lead Earley & Associates Giovanni Piazza Global Director Ernst & Young, LLP

Taxonomy: It’s getting personal . Stephanie Lemieux Taxonomy Practice Lead Earley & Associates

Personalization
Self-description (user profiles)
Content targeting based on profiles/categories
Auto-targeting algorithms
© Earley & Associates 2009

Hash tags & tweet feeds Twitter hash tags allow personalization of tweet feeds

Tagging user profiles with taxonomy can drive RSS feeds

Taxonomy & portal personalization Portal profiles can be created (even in SharePoint) to drive personal landing pages

Personalization Framework Instone (2000): http://argus-acia.com/white_papers/personalization.html

TAXONOMY FOR PERSONALIZATION © 2009 Taxonomy CoP – January 6, 2010 http://www.earley.com/webinars/enterprise-search/taxonomy-personalization Stephanie Lemieux ( [email_address] ) Earley & Associates www.earley.com Photo credits: http://www.flickr.com/photos/giladlotan/2396814545/

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Taxonomy for Personalization: January 6 Taxonomy CoP

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Taxonomy for Personalization: January 6 Taxonomy CoP Webinar Transcript