Digitisation of Cultural Heritage: Funding Opportunities at EU level - Luca Martinelli (Information Society and Media DG, European Commission)

Digitisation of cultural heritage: funding opportunities at EU level Luca Martinelli European Commission DG Information Society and Media EUscreen Conference Stockholm, 16 September 2011

A Digital Agenda for Cultural Heritage: Where are we?
2005-2010: i2010 Digital libraries initiative
The issue of Digital Libraries has raised a high level of political attention
Europeana
Improved basic conditions for digitisation, online accessibility and digital preservation
2010- 2020: European Digital Agenda
Continued effort to bring our cultural heritage online
“… A sustainable financing model for Europeana and digitisation of cultural heritage…”
Other actions on: orphan and out-of-commerce works, update Recommendation to Member States, research and innovation, PSI/open data and cultural sector

The work of the Comit é des Sages
Appointed by Commissioners Kroes and Vassiliou in April 2010
Three personalities
M. Lévy (CEO Publicis)
E. Niggemann (DG German national library)
J. De Decker (Journalist and writer)
Report presented to the Commission on 10 January 2011
Stresses the economic aspects next to the cultural aspects
‘ Access’ is the central concept

Comité des Sages on Europeana
The issue
Europeana central in the strategy
Should be strengthened to become the reference point for European culture online
Key recommendations:
Financial and political efforts should be concentrated
Public funding for digitisation conditional on free accessibility through Europeana
By 2016 all public domain masterpieces accessible through Europeana
Europeana to be actively and widely promoted at all levels

Funding issues
The issue
Cost of digitising European cultural heritage is 100 bn euros
Mass-digitisation susceptible to efficiency gains due to scale
Digitisation: an opportunity for new business
Key recommendations :
Step up public investments. The crisis cannot be ignored, but cannot be a reason for not acting
Involvement of private partners to be encouraged
Funding of digitisation and of Europeana is a package: MS pay for digitisation, EU pays for Europeana
Turn digitisation into new development opportunities for European firms

Public-private partnerships
The issue
Private funds for digitisation are necessary
Cultural institutions enter partnerships ‘unprepared’ and ‘unequipped’
Key recommendations:
Conditions for partnerships:
- Agreements to be made public
- Digitised public domain material freely accessible and available in all MS
- Same quality of files for cultural institutions
Maximum time of preferential use is 7 years
Create favourable conditions for the involvement of European players in PPPs

Commission Recommendation on the digitisation and online accessibility of cultural material and digital preservation (2006)
Planned update to take into account:
Evolution of Europeana;
Report by CdS;
Proposal for an Orphan Work Directive

Europeana More content wanted!
Still big quantitative difference between Member States in terms of contribution
Different types of contributions from Member States
Audiovisual content still too low (~3%)!
Importance of classics and masterpieces
A Roadmap with recommendations to increase accessible content is being developed by Commission and Member States

Europeana Funding 2008-2013
eContent plus Programme and Competitiveness and Innovation (CIP) Framework Programme:
Co-financing available for projects on content aggregation and digitisation
AV projects:
EFG, EUscreen, Videoactive,…

2014-2020 Connecting Europe Facility
June 2011: Commission proposal EU budget 2014-2020
Infrastructure Connecting Europe Facility: energy, transport and digital networks
2014-2020: € 40 billion
Energy €9.1 billion
Transport €21.7 billion
ICT/Digital €9.2 billion

Europeana 2014-2020
Broadband and 9 European Digital Infrastructures, including :
Enabling access to digital resources of Europe's cultural
heritage – Europeana:
“ Service infrastructure to explore the
digital resources of Europe's museums,
libraries, archives and audio-visual collections ”

ICT Research for Cultural Heritage
Long body of ICT research for culture from 5th to 7th Framework Programmes: access to culture, competence centers on digitisation, digital preservation research
R&D projects focussed on AV content : Prestospace, Prestoprime, Axes, …
2014-2020: Horizon 2020 , framework for Research and Innovation (merging of FP, CIP and ETI)

Other EU Programmes 2007-2013
Culture Programme, in particular cross-border cooperation for cultural actions/cultural heritage
Media Programme (support to audiovisual industry): possible pilots on digitisation
2014-2020: Creative Europe (€ 1.6 billion): Commission proposal

Cohesion policy – Structural Funds
Community Strategic Guidelines for Cohesion Policy for 2007-13. The priorities are:
Making EU regions more attractive places to invest and work,
Improving knowledge and innovation for growth,
Creating more and better jobs.

Fields for Regional Policy intervention (ERDF) Transport RDT & innovation Environment Social infrastructure ICT Energy Potentially relevant for culture No specific allocations for the digitisation of cultural heritage

European Regional Development Fund (ERDF): support to Information Society
Reasoning :
ICT is a catalyst for many forms of innovation and a key element of the knowledge economy
In all regions, SF support is possible for :
Promoting the access to, take up, and efficient use of ICTs by SMEs
Development of e-services and applications
Action plans for small enterprises
In Convergence regions, it is also possible for :
Content, services and applications
Improvement of secure access to and development of on-line public services

European Social Fund: support to digitisation of cultural heritage (possible in all EU regions)
Training actions to adapt/create skills on digitisation and digital preservation technologies. Target: staff employed by cultural institutions (libraries, archives, museums), or unemployed persons.
Education actions : creation of university curricula and diplomas on digital curation (experts in management of the full life cycle of digital assets), in order to create necessary skills and promote employment in this field.
Actions to fight unemployment : creation of employment opportunities for unemployed people, as participants in digitisation projects.

European Investment Bank: are digitisation projects eligible?
Memory institutions’ digitisation efforts are eligible for EIB support under its knowledge economy - i2i initiative (innovation and ICT infrastructure, including e-content)
Primary goal: to resolve bottlenecks for innovation and ICT investments due to market imperfections
The EIB can finance maximum 50% of the total project cost. Eligible are
tangible assets (hardware, equipment, buildings) as well as
intangible assets (software development costs, training costs, …)

European Investment Bank: are digitisation projects eligible?
Both public promoters (local authorities, regional and central government) and private promoters – or a combination of both – are eligible
Combination with other EU or national funds is possible
EIB undertakes an economic and technical due diligence for projects exceeding 25 million Euro

Digitisation of cultural heritage: Overview of EU funding opportunities
EU programmes:
Innovation: CIP-ICT-PSP
R&D: ICT research
Culture: MEDIA and Culture Programme
(Infrastructures: Connecting Europe Facility)
Structural Funds
European Investment Bank

Comit é des Sages – the new Renaissance
“ Digitisation is more than a technical option, it is a moral obligation”
Every European digital

Digitisation of Cultural Heritage: Funding Opportunities at EU level - Luca Martinelli (Information Society and Media DG, European Commission)

by EUscreen on Sep 22, 2011

Accessibility

Categories

Upload Details

Usage Rights

Statistics

Digitisation of Cultural Heritage: Funding Opportunities at EU level - Luca Martinelli (Information Society and Media DG, European Commission) Presentation Transcript