0
slideumentation
annual meetings
their audience
with
kill
Many companies
during their annual
uniform PowerPoint guidelines
with useless and boring bullet points
ugly layout
based on the worst of PowerPoint (or Keyno...
uniform PowerPoint guidelines
with useless and boring bullet points
ugly layout
based on the worst of PowerPoint (or Keyno...
printed in a large
meeting binder
these "standardised
meeting DVDfor attendees
or will be included in the
to take home.
DVDs that the audience will
read !
never ever - ever
speaker into a catch-22This forces the
situation
Should the presenter
design visuals
Are more like a
document to
be readlater?"
poor supporting
visuals
Most presenters
compromise and
shoot for the
middle,
resulting in
for the live talk
and a series of document-like slides
filled with text, bullet points and
other data that do
not read well.
use as a
Slides that
most speakers
teleprompter
Speakers tend to put every word
they are going to say on their
PowerPoint slides. Although this
eliminates the need to mem...
Death
Orientation  :  
Font  size  :  
Text  :  as                            as    possible  
Max  nb.  of  words  /  slide  : ...
properly!
these documents
supposed to serve both
Garr Reynolds, calls
as projected visuals
and as stand-alone
handouts
1rst  key  point  
speakers tend to put every word they are going to say on their
PowerPoint slides.
Although this
elimina...
bad Key  points  
Big typeface size as if it were a book for
kids. In this case : an ugly book for kids.
Too many pages be...
No one likes
Slideument
It isn't effective,
it isn't efficient,
and it isn't pretty.
Speakers  should  
Either  your  
audience  
  
respect  
the  way  the  brain  works  
audience  
hears  you  
Speakers  should  
respect  
the  way  brain  works  
 
do  both  your  audience  
audience  
hears  you  
Either  your  
audience  
  
PowerPoint and Keynote are tools for
displaying visual information that
engage your
audience
catch
that
increase your
impact
that
that increaseyour
impact
Yes,
that
illuminate
your words
that
inspireyour audience
ecstatic
That make
your audience
excited
That make
your audience
amazed
That make
your audience
But :
PowerPoint
and Keynote
are
tools
not good
making
for
writtendocuments
tools
processors
making
for
written documents
Speakers
should use
reflects
flawed
beliefs :
"bad
When we
that
get back home
from the meeting,
who can
believe
full Key  points  
Big typeface size as if it were a book for
kids. In this case : an ugly book for kids.
Too many pages b...
document
Companies
should request
that speakers
instead send a
readable
written
depth
A written document
that covers the
main points of their
presentation
with
detail
appropriate
and
document
WORD or PDF
that is
writtenin a
readable
fashion
to even more detail.
with links
and a bibliography
document
WORD or PDF
that is
writtenin a
readable
fashion
to even more detail.
with links
and a bibliography
With
consistent
effective
would be
far more
is always
effective
Using the right tool
to do the right task
far more
Presentation  
Notes  
an  
ideal  World  
an  ideal  Word  
an  ideal  Slideshow  
Author : Jean-François MESSIER
Email : jfmessier@mercurifr.com
Acknowledgments
I'd like to thank Garr Reynolds. He did not...
Annual meeting and slideumentation
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Annual meeting and slideumentation

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A great presentation by Jean-Francois Messier on how the (wrong) use of powerpoint can kill the message (and the audience)

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Transcript of "Annual meeting and slideumentation"

  1. 1. slideumentation annual meetings their audience with kill
  2. 2. Many companies during their annual
  3. 3. uniform PowerPoint guidelines with useless and boring bullet points ugly layout based on the worst of PowerPoint (or Keynote) with sub-bullet points to make it clear and fonts so small that no one can read with 200 words per slide (*) Require  their  speakers   to  follow  PowerPoint  guidelines   (*)only 68 in this one !   Logo  is   mandatory  on   every  slide  !  
  4. 4. uniform PowerPoint guidelines with useless and boring bullet points ugly layout based on the worst of PowerPoint (or Keynote) with sub-bullet points to make it clear and fonts so small that no one can read with 200 words per slide (*) 68 in this one ! Require  their  speakers   to  follow  PowerPoint  guidelines   Logo  is   mandatory  on   every  slide  !  
  5. 5. printed in a large meeting binder these "standardised
  6. 6. meeting DVDfor attendees or will be included in the to take home.
  7. 7. DVDs that the audience will read ! never ever - ever
  8. 8. speaker into a catch-22This forces the situation
  9. 9. Should the presenter design visuals
  10. 10. Are more like a document to be readlater?"
  11. 11. poor supporting visuals Most presenters compromise and shoot for the middle, resulting in for the live talk
  12. 12. and a series of document-like slides filled with text, bullet points and other data that do not read well.
  13. 13. use as a Slides that most speakers teleprompter
  14. 14. Speakers tend to put every word they are going to say on their PowerPoint slides. Although this eliminates the need to memorize their talk, ultimately this makes their slides crowded, wordy, and boring. They lose their audience's attention before they even reach the bottom of their first slide. their presentations boring making
  15. 15. Death
  16. 16. Orientation  :   Font  size  :   Text  :  as                            as    possible   Max  nb.  of  words  /  slide  :     Text  structure  :                        bullet  points   Visual  :  based  on     Software  :                                                                      ,  Keynotes   Same !
  17. 17. properly!
  18. 18. these documents supposed to serve both Garr Reynolds, calls as projected visuals and as stand-alone handouts
  19. 19. 1rst  key  point   speakers tend to put every word they are going to say on their PowerPoint slides. Although this eliminates the need to memorize their talk, ultimately this makes their slides crowded, wordy, and boring. They looe their audience's attention before they even reach the bottom of their first slide. 2nd  key  point   uniform PowerPoint guidelines with useless and boring bullet points Ugly layout based on the worst of PowerPoint (or Keynotes) With sub-bullet points to make it clear And fonts so small that no one can read With 200 words per slide (*) ©  restricted,  Date,  topic,  slide  #,  location,  speaker   Slideument makes bad visual slides
  20. 20. bad Key  points   Big typeface size as if it were a book for kids. In this case : an ugly book for kids. Too many pages because of big typeface size Tiring to read because of landscape orientation : written documents made to be read as newspaper are based on a portait format, with tight columns, so that very left hand side of each page towards its very right hand side ©  restricted,  Date,  topic,  slide  #,  location,  speaker   Slideument documentation. makes
  21. 21. No one likes Slideument It isn't effective, it isn't efficient, and it isn't pretty.
  22. 22. Speakers  should   Either  your   audience     respect   the  way  the  brain  works  
  23. 23. audience   hears  you   Speakers  should   respect   the  way  brain  works  
  24. 24.   do  both  your  audience   audience   hears  you   Either  your   audience    
  25. 25. PowerPoint and Keynote are tools for displaying visual information that engage your audience
  26. 26. catch that
  27. 27. increase your impact that
  28. 28. that increaseyour impact Yes,
  29. 29. that illuminate your words
  30. 30. that inspireyour audience
  31. 31. ecstatic That make your audience
  32. 32. excited That make your audience
  33. 33. amazed That make your audience
  34. 34. But : PowerPoint and Keynote are tools not good making for writtendocuments
  35. 35. tools processors making for written documents Speakers should use
  36. 36. reflects flawed beliefs : "bad
  37. 37. When we that get back home from the meeting, who can believe
  38. 38. full Key  points   Big typeface size as if it were a book for kids. In this case : an ugly book for kids. Too many pages because of big typeface size Tiring to read because of landscape orientation : written documents made to be read as newspaper are based on a portait format, with tight columns, so that very left hand side of each page towards its very right hand side ©  restricted,  Date,  topic,  slide  #,  location,  speaker   to attempt to of PowerPoint read pages Slides ?!
  39. 39. document Companies should request that speakers instead send a readable written
  40. 40. depth A written document that covers the main points of their presentation with detail appropriate and
  41. 41. document WORD or PDF that is writtenin a readable fashion to even more detail. with links and a bibliography
  42. 42. document WORD or PDF that is writtenin a readable fashion to even more detail. with links and a bibliography
  43. 43. With consistent
  44. 44. effective would be far more
  45. 45. is always effective Using the right tool to do the right task far more
  46. 46. Presentation   Notes   an   ideal  World   an  ideal  Word   an  ideal  Slideshow  
  47. 47. Author : Jean-François MESSIER Email : jfmessier@mercurifr.com Acknowledgments I'd like to thank Garr Reynolds. He did nothing would not have been possible three years ago before provocative mix of illumination inspiration, education, and guidance. It may change much more than presentations : it may change the speaker himself, it changed myself. Thanks for this, Garr. Even they have nothing to do directly with this discovered through Garr Reynolds ; thanks for inspiring me every day with your publications and presentations : Nancy Duarte, Carmine Gallo, Seth Godin, Steve Jobs, Guy Kawasaki, Don McMillan, Dr John Medina, Hans Rosling, John Sweller... Photo Credit iStockphoto.com
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