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The Truth and Consequences of Data Center Downtime
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The Truth and Consequences of Data Center Downtime

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Even momentary downtime events can result not only in lost revenue in terms of operational time and out-of-pocket costs needed to repair damaged equipment, but also in reputational damage that may ...

Even momentary downtime events can result not only in lost revenue in terms of operational time and out-of-pocket costs needed to repair damaged equipment, but also in reputational damage that may threaten existing and future business opportunities. In this webcast, Dr. Larry Ponemon, Chairman and Founder of the Ponemon Institute and Peter Panfil, Vice President and General Manager for the Liebert AC Power business of Emerson Network Power, review the findings of the Ponemon Institute report on the causes and costs of data center downtime, and share strategies for preventing downtime in business-critical data centers of any size.

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  • … basically who we are and what we do.
  • …conversation over the next few minutes.
  • …or prevent a significant data center outage.
  • …favorable view than rank-and-file employees.
  • ..experience an unplanned data center outage.
  • … but they can have devastating consequences to organizations.
  • …still seeing outages that are very significant.
  • …highest end there in terms of frequency.
  • … factor that into the model, moving on to the next slide.
  • …cost is that indirect category.
  • … significant part of that cost category.
  • …the moral of this story, this picture.
  • ….and back to you Thom.
  • …80 percent of them were preventable.
  • ….employ to eliminate them.

The Truth and Consequences of Data Center Downtime The Truth and Consequences of Data Center Downtime Presentation Transcript

  • The Truth and Consequences of Data Center Downtime © 2011 Emerson Network Power
  • Emerson Network Power: The global leader in enabling Business-Critical Continuity Fire Pump Controller Paralleling Switchgear Automatic Transfer Surge Protection Switch Uninterruptible Power Supplies & Batteries Integrated RacksPerimeter Precision Cooling Cold Aisle Cooling Containment Row Based Precision Cooling Rack Power Rack Distribution Unit Extreme-Density Precision Cooling KVM Switch Monitoring UPS Power Distribution Units Data Center Infrastructure Management © 2011 Emerson Network Power 2010
  • Emerson Network Power –An organization with established customers © 2011 Emerson Network Power 2010
  • Presentation topics• Emerson Network Power overview• National Survey on Data Center Downtime: Frequency, Duration and Cost, Dr. Larry Ponemon, Founder and President, Ponemon Institute• Preventing the Most Common Causes of Downtime: Root Cause Analysis, Best Practice Prevention and Technology, Peter Panfil, Vice President and General Manager, Liebert North America AC Power, Emerson Network Power• Question and Answer session © 2011 Emerson Network Power 2010
  • National Survey on DataCenter Downtime:Frequency, Duration andCostDr. Larry PonemonFounder and PresidentPonemon Institute © 2011 Emerson Network Power
  • About the Ponemon Institute• The Institute is dedicated to advancing responsible information management practices that positively affect privacy, data protection and information security in business and government• The Institute conducts independent research, educates leaders from the private and public sectors and verifies the privacy and data protection practices of organizations• The Institute is a member of the Council of American Survey Research Organizations (CASRO), and Dr. Ponemon serves as CASRO’s chairman of Government and Public Affairs Committee of the Board• The Institute has assembled more than 50 leading multinational corporations called the RIM Council, which focuses the development and execution of ethical principles for the collection and use of personal data about people and households © 2011 Emerson Network Power 2010
  • About the studies• Purpose: Determine the frequency and cost of unplanned data center outages• Study 1: 453 individuals in U.S. organizations who have responsibility for data center operations – Perceptions about data center criticality, availability and outages – Perception differences between executives and associates• Study 2: Develop an activity-based costing model derived from actual meetings or site visits for 41 data centers that experienced a complete or partial unplanned data center outages to capture both direct and indirect costs related to: – Damage to mission critical data – Impact of downtime on organizational productivity – Damages to equipment and other assets – Cost to detect and remediate systems and core business processes – Legal and regulatory impact, including litigation defense cost – Lost confidence and trust among key stakeholders © 2011 Emerson Network Power 2010
  • Perceptions about data center availability Agree: Combines strongly agree and agree responses Disagree: Combines strongly disagree, disagree and unsure responses © 2011 Emerson Network Power 2010
  • Perception differences betweensenior management and operators Supervisor and below Director and above © 2011 Emerson Network Power 2010
  • Experience with unplanned data center outages Experienced one or more Frequency ofunplanned outages data center unplanned data center outages over the past 24 months over the past 24 months Total data center outage: Entire facility is down Partial outage: Limited to individual rows and rack Device-level outage: Individual servers and IT units © 2011 Emerson Network Power 2010
  • Extrapolated duration of data centeroutages in minutes Total data center outage: Entire facility is down Partial outage: Limited to individual rows and rack Device-level outage: Individual servers and IT units © 2011 Emerson Network Power 2010
  • Extrapolated frequency of complete data centeroutages by square footage Frequency Duration © 2011 Emerson Network Power 2010
  • Extrapolated frequency of complete data centeroutages by industry Extrapolated frequency of unplanned outages over two years © 2011 Emerson Network Power 2010
  • Study 2: Activity-based cost framework for the cost ofdata center outages Interviewed and audited 41 data center managers who experienced an unplanned outage © 2011 Emerson Network Power 2010
  • Cost loadings from ABC Framework Direct Indirect OpportunityCost activity centers Total cost cost costDetection 52% 48% 0% 100%Equipment cost 60% 40% 0% 100%IT productivity loss 23% 77% 0% 100%End-user productivity loss 22% 78% 0% 100%Third parties 35% 41% 24% 100%Recovery 22% 78% 0% 100%Ex-post response 53% 47% 0% 100%Lost revenue 33% 26% 41% 100%Business disruption 24% 30% 45% 100%Average contribution 36% 52% 12% Interviewed and audited 41 data center managers who experienced an unplanned outage © 2011 Emerson Network Power 2010
  • Average cost by category Results shown are derived from the analysis of 41 data centers located in the United States © 2011 Emerson Network Power 2010
  • Total cost by industry sector The average duration of the outage for the 41 data centers was 102 minutes © 2011 Emerson Network Power 2010
  • Total cost for partial and total shutdown Results shown are derived from the analysis of 41 data centers located in the United States © 2011 Emerson Network Power 2010
  • Preventing the Most CommonCauses of Downtime: RootCause Analysis, Best PracticePrevention and TechnologyPeter PanfilVice President and General managerLiebert North America AC PowerEmerson Network Power © 2011 Emerson Network Power
  • Were the unplanned outages duringthe 24 months preventable? © 2011 Emerson Network Power 2010
  • Total cost by industry sector Data centers experienced multiple outages during the 24 month period surveyed © 2011 Emerson Network Power 2010
  • To view this Webcast in its entirety, please visit:http://w.on24.com/r.htm?e=277803&s=1&k=7DEF6 A718B1E49BF92AA529308C66B15 © 2010 Emerson Network Power