What Can Hollywood Teach Game Developers About Media & Health

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    What Can Hollywood Teach Game Developers About Media & Health - Presentation Transcript

    1. What Can Hollywood Teach Game Developers About Media and Health? Sandy Climan / Entertainment Media Ventures Games for Health Conference, May 2008
    2. HOLLYWOOD: History of Health and Entertainment 1960s - 1980s 1990s - present
    3. HOLLYWOOD: Reality TV
    4. HOLLYWOOD: Medical Dramas/Sitcoms
    5. HOLLYWOOD: Motion Pictures
    6. Video Games (active engagement) By narrating emotions, traditional media engages consumers in immersive yet passive entertainment. Digital entertainment provides gamers the opportunity to interact within an alternate reality.
    7. Video Games & Health Dance Dance Revolution Wii Fit Nike+iPod Sports Kit

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