KBS Foundation was formed by a group of Individuals belonging
to various local ALM’s of Khar, Bandra and Santacruz.
The raison d’etre was to take up projects to improve the quality
of life of the community and to push forward ideas that were not
on the radar of government agencies.
The first project was the extension of the Carter Road Promenade
by 180 meters.
The strategy was to plant the seed of a genuine ‘car free’ day in the
minds of citizens.
We would used this space as a platform for community activity, health
sport, education on environment & alternate means of transport, music
& recreation, retail.
“A simple fun day” out without traffic, honking, exhaust & pollution.
This was to serve as a thought provoker as to the quality of life we could
generate for ourselves if we all collectively decided to give our cars a
rest for a day.
Creative Concept & Execution
Major challenge posed by the first layer of
participants –Sponsors & Government
Buy In from the sitting MP & MLA who become
patrons and champions
Smooth sailing with permissions and licenses
MAHARASHTRA MARITIME BOARD
PUBLIC WORKS DEPARTMENT
Local Police stations
Traffic head quarters
THEARTRE BRANCH (Rangmanch)
Sound and generator vans
ALMS on the stretch of the road
Permissions of buildings and societies on Carter road.
Execution & Planning
o A fun filled day commencing at 6am and culminating at 10pm
o No cars allowed on the entire stretch of Carter Road, Bandra.
oLane for emergency vehicles kept open.
o Successfully diverted and controlled smooth movement of vehicles
on other roads thus preventing traffic congestion
oProvision of Fire brigades and emergency Cardiac Ambulances at 3
different locations on Carter road.
oMobile Ambulances for First aid and minor injuries.
oWatch towers for added security
o Carter Road kept open for walking, cycling, skating.
• 2 performing Stage NGO stalls
• Games stalls Skateboarding
• Roller Skating Food stalls
• Cycle races Music and Dance Workshops,
• Kids zone Art
• Yoga Carnival Characters
(stilt walkers, jugglers, clowns)
• Gully cricket Seniors Walkathon
• Football Indian and Contemporary
• BMX stunts Dance
• Human Float
BEYOND ALL EXPECTATIONS
The recorded count of people flow into the area at 7:00 pm
Pollution level near zero. MPCB could not get a reading.
Highlight of the day was the peaceful grins on people faces.
Families spending the day together. Happy children all
“Can we do this more often?”
“Can we do this once a month?”
“Can we extend this to more areas?”
“You have brought back the Bandra of
This is Mumbai City
most populous urban region in the world
according to World Population Statistics
Current Population at an estimated 13 mln
Density of people 55800 per sq mile
Living space 4.5 sq mtrs per person.
Brought glamour to cycling to make it popular by getting
Salman Khan to ride through Carter Road
Invited NGO’s to participate and spread awareness about
V Care Cancer Prevention
BNHS Bombay Natural History Society
Sanctuary Asia Wild life preservation
WSD Welfare of Stray Dogs
Think Foundation Thalassemia
Narmada Kidney Foundation Kidney Donors
Aseema Underprivileged Children & Women
Encouraging local talent
Have Car Free Day monthly
Promote cycling beyond a
Dedicated cycling lanes in
Bandra & Khar