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Raahgiri Day and its Impact
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Raahgiri Day and its Impact

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  • 1. Webinar on Impact of Raahgiri Day Amit Bhatt, Strategy Head – Integrated Urban Transport, EMBARQ India June 12, 2014
  • 2. Some alarming facts about our mobility …….
  • 3. 140,000 deaths every year in India due to road traffic crashes
  • 4. 627,426 premature deaths every year in India due to air pollution
  • 5. Source: http://www5.imperial.ac.uk/medicine/metabolic_risks/bmi/ 436,122 premature deaths every year in India
  • 6. IT Hub - Cyber City Housing - Golf Course Rd Small / Medium Industry - Udyog Vihar Auto Industry - Maruti - Honda Heavy Industry - Manesar SEZ - Raliance Delhi
  • 7. About 106 cars add to Gurgaon’s vehicle population every day Source :https://in.news.yahoo.com/slowdown-luxury-cars-rule-gurgaon-roads-183000604.html
  • 8. Public Transport share – 10% Walking and Cycling – 33% Average trip length – 7Kms
  • 9. No Cycle track Roads with usable footpath-less than 23%
  • 10. Annual road traffic deaths around 500 Pedestrian and cyclist deaths close to 70%
  • 11. Approach ….
  • 12. Outcome • Sensitising for sustainable transportation • Developing safe streets for all road users • Advocating healthier lifestyles • Addressing issue of Air pollution • Inclusive city development
  • 13. District Administration
  • 14. Raahgiri Day – Giving Street back to people
  • 15. Press Conference to Launch Raahgiri
  • 16. 17Nov 2013 7 AM-12 PM th
  • 17. Road Safety Officers
  • 18. Outreach….
  • 19. Political Leaders, Councilors, RWAs, Industry Leaders
  • 20. https://www.facebook.com/RaahgiriDay
  • 21. Website, Social Networking Page ……
  • 22. Billboards, Hoardings, Pamphlets
  • 23. Nov 17
  • 24. Dec 01
  • 25. 30 Source :TOI,HT
  • 26. Impacts…. Users Local Business Noise Air Pollution Road Safety
  • 27. K about People participated till april 2014 Participation
  • 28. User Survey (185 samples) Participants bought Bicycles post Raahgiri 28% ….
  • 29. 87%Started Walking / Cycling for Short Trips NMT Usage
  • 30. 27% ZumbaYoga Skate Games Music 22% 20%9%22% Activities – Raahgiri Day Eat out Shopping 9%25% Activities – Non Raahgiri Sunday At home - Relax 61%
  • 31. Local Business – Perception before Raahgiri 80%Did not like Raahgiri before the start Can’t understand 46%35% Impact of Sales 19% Impact on mobility Major concern before Raahgiri
  • 32. Impact on Local Business are aware like Raahigiri 87% 79% 50% Increase in Sales Activities, Fun, Safety Health & Fitness Environmental Awareness 27% 13% 10% Reasons for Liking
  • 33. Impact on Local Business Activities, Fun, Safety 14% 29% 38 14% Sales Timings Footfall Vs Non Raahgiri Sundays
  • 34. 90 db 74 db 88 db Non Raahgiri sundays Weekday Noise Levels
  • 35. Air quality - exposure to PM 2.5 Week Days Avg. 194 µg/m3 Non Raahgiri Sunday Avg. 147 µg/m3 Avg. 99.8 µg/m3
  • 36. Road Traffic Fatalities (Sushant lok area) Jan FebMar AprMayJun Jul AugSepOct Nov Dec Jan FebMar Apr Jan – Oct, 2013 5Fatalities Zero Fatalities Nov 2013 – Apr 2014 Post R a a h g i r i D a y
  • 37. 71% Extension Were in favor of Raahgiri beyond March 2014 Currently Muncipal Corporation, Gurgaon is organsing Raahgiri
  • 38. Health, Environment, Equity, Fun Safe What Next? Nov 17 onwards
  • 39. New Corridors Extended route 6.5 km after Phenomenal response Initial route 4.5 km Old Gurgaon 4 km route in Palam Vihar
  • 40. Raahgiri in Other Cities Ludhiana Navi Mumbai
  • 41. Big Picture – Infrastructure Change
  • 42. Big Picture – Pilot Corridor` HUDA City Centre Subhash Chowk
  • 43. Raahgiri Day moments….
  • 44. Thank You ….
  • 45. https://www.facebook.com/RaahgiriDay http://raahgiriday.com/ Thank You .. abhatt@embarqindia.org