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BIS1100

Better than Google
http:// unihub.mdx.ac.uk / study / library
In this workshop we will look at..
• Range of resources
• Search strategy
• Finding information

• Evaluating
Coursework Marking Criteria
The case study report will be assessed according to SOME of the
following criteria:
•Use of co...
Thinking about resources
Books
What are they:
A written or printed work of fiction or fact.

May be electronic.
Good for:
Clear overview
Not so goo...
Web page
What are they:
An information resource which can be easily created by
anyone on any topic.
Electronic.
Good for:
...
Newspaper
What are they:
A regular publication containing current events,
informative articles, diverse features and adver...
Journal
What are they:
A regular publication containing articles on a particular
academic subject.
Presents new research.
...
Popular (trade) journal
What are they:
A regular publication containing new products plus
information for a business secto...
Find out more
MyUniHub > MyStudy > MyLibrary > Library Subject Guides

http://libguides.mdx.ac.uk/EIS
Thinking about keywords

http://www.flickr.com/photos/rossjamesparker/89414788/
The real thing: case study
report
•Keywords
•Alternative keywords
•More specific keywords

•Related subjects
Finding resources
myUniHub > My Study > My Library

Select Summon and search
for information for your
topic
Refining your search
Google vs Summon
Google

Summon

• Familiar and easy to use

• Easy to use

• Finds too much information

• Finds lots of ...
Company information
Find out about companies, market
sectors, industry and country profiles,
and consumer trends:
•Busines...
Evaluating information
Evaluating information
Imagine you are writing an essay on ‘Network Security’.
Have a look at the 4 items that you have be...
Evaluating information
• Authority

• Relevance
• Intent

• Objectivity
• Currency
But it’s not in the Library!

http://www.flickr.com/photos/darkstream/502964144/
Don’t panic!
• Sconul Access http://www.access.sconul.ac.uk/sconul-access

• Other libraries http://bit.ly/visitingotherli...
Keeping in touch
• Blog http://satlibrarian.blogspot.com
• Twitter http://twitter.com/SATlibrarian

• Library Facebook Mid...
Need further help?

Your Librarian is:
Vanessa Hill v.hill@mdx.ac.uk

http://unihub.mdx.ac.uk/support/unihelp/
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BIS1100 Oct 2013 Better than Google

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  • WelcomeIntrosLots of group work etc
  • The range of resources we provide The value of resources in an academic contextHow to select the appropriate resourcesDevelop an effective search strategy eg. Identify keywords, refining your searchHow to find and access books, journals and information for your projects using the Library Catalogue, and other resources, as well as finding books in the library and from other sources.Evaluating the information for quality and relevance
  • These are SOME of the marking criteria, which demonstrate how the Library can support you:Use of coherent, logical statements and arguments.....based on sound reasoning, and substantiated with solid evidence eg. factual and statistical. Concise, relevant informationStandard of written English including spelling, punctuation and grammar..........get help from the LDUUse of appropriate examples, diagrams, statistics, graphs and chartsCorrect referencing and in-text referencing (Harvard)......see LibGuide or LDUQuality of references and information sources........shows evidence of research
  • Hand out exercise Thinking about resources. Groups10 mins
  • Good for: broad/general overview of subjectEdited for quality and accuracyNot so good for:May not be specific enoughCan be out of date
  • Good for:Easy to use/searchAll subjects coveredCan be very up-to-dateMobileNot so good for:No editorial controlUnreliable sourcesCan be created by anyoneMaterial can lack provenanceCan be out-of-dateNot everyone has access
  • Good for:Up-to-dateEditedReadily available (latest copies especially)Not so good for:Can be biasCan be unbalancedCan be sensationalistHard to get hold of/access (back issues)
  • Good for:Up-to-dateSpecialist/focussedPresent latest researchEdited for accuracy/quality (peer reviewed)Lots of referencesNot so good for:Can be hard to locate/accessExpensiveMay be too specificMay be at wrong level
  • Good for:Latest informationCurrent eventsConcise infoProduct newsOften available online with RSS/Twitter etcNot so good for:DetailObjective information ie. can be bias, adverts, preferential products etcOften hard to find old issuesBack issues/archive
  • More information about the range of resources available on the Library Subject Guide.
  • Whole group.What can you see in the pictureie. fruitIf you type ‘fruit’ into database will get millions of hits, how can you break it down ie. search for something more specific to get more manageable resultsCan you be more specific ie. Type of fruit: apples, oranges, bananas etcLocation: Stall, market, outdoor market, fruit market, BritainDetail: boxes, signs, astroturf, prices, colour of fruit, lights, pound £ signs, special offer etcPeople in background: old, young, male, female > stall holder, customers, browsers etcThink of related subjects eg. retail, commercial, financial, point-of-saleShopping, shops, fish/meat/clothes market, shopping centres, high streetTown, city, centre, British townNutrition: vits and minsAlso: Orange or Blackberry: fruit NOT telephoneApple: fruit NOT computerThinking beyond the obvious, looking for the detail that might make a difference.
  • Hand out copy of brief and worksheet.Case Study Report (50%) You will be placed in pairs. Each group will be allocated either a specific business or organisation, or a particular field of business or organisational activity. Each group will prepare a written case study report on their allocated organisation. You will need to conduct extensive research to complete your case study. Specifically, your case study report must provide the following:- Background information on the organisation [type of business, sector, size, etc]Main products and services provided; major activities undertakenValue chain analysis of how and where value is generated, and the organisation’s position in wider value networksMarket conditions and competitive forces in which the organisation operates [with reference to Porter’s 5 forces].Evaluation of a) the organisation’s culture and structure, b) its management structure, and c) how both of these relate to the organisation’s aims and goals. Key factors in the external economic and political environment in which the organisation operates, including legal/regulatory forces affecting the organisation. Consideration of the global context in which the organisation operates [challenges, opportunities and risks].Use and impact of ICTs, including internal implementation of information systems. How are these aligned with the organisation’s business functions? [eg. in SCM and CRM]. Consideration of ecommerce models, mobile computing, and web 2.0 technologies.Social, ethical and environmental issues [e.g. privacy, data protection, sustainability, business ethics]. How does the organisation respond to these issues in terms of policies, codes of practice, mission statements, etc. Evaluate the ways in which the organisation does, or does not, fulfil its ethical and social obligations and corporate responsibilities.
  • Need to carry out a literature review:Finding the information available on a subjectFinding information to inform, underpin and shape your researchFinding what has already been written on a subjectAnalyzing, evaluating and making judgements about the info foundIdentifying the main trendsFinding appropriate information: the information needs to be suitable for your needie. right level, current if important, sufficient breadth or detail etcExplain to students what Summon is.Go to UniHub > Login in to MyUniHub > My Study > My Library > SummonAsk students to search for information on ‘educational software for children with disabilities.Remember to use some of the keywords that we have discussed.
  • Show the students how to refine their search using:FTContent typeSubject termsPublication dateLanguage etcHave another go.
  • Google Familiar and easy to useFinds too much informationFast resultsAccess from any computerAccess to some books and journalsDesigned to sell you things eg. shoesSearch results sponsored…no accident that Wikipedia, Amazon etc at top of search resultsSearches for info from any sourcePay for academic informationSummonEasy to useFinds lots of academic infoFast resultsAccess from any computerAccess to lots of books and journalsDesigned to find you information: up-to-date, focussed/specificSearch results by relevanceSearches quality resources eg. Peer reviewed journal articles, conference proceedings , research etcFree accessto full text ie. Information not freely available elsewhere
  • Introduce the importance of evaluating information for qualityWhat do you think about this quote by Abraham Lincoln?
  • Divide class into groupHand out worksheet and 4x items.Discuss. No right or wrong answers. All items found by doing a search on Network Security.Which items are most relevant:Academic journal and Wiki most relevant. Newspaper article is sensationalist and trade journal is a review of software.Which items would be no use:Newspaper article useless, and trade journal probably not unless needed to know about software packages.Which item has the most academic authority:Academic journal. It has biography of authors, references, in-text citations and uses academic language. Article has been peer reviewed.Wikipedia has refs, but don’t know who has added information. Are any of the items bias:NewspaperTrade journal is reviewing software and may be swayed by advertisers.Which item is the most current:WikipediaAcademic journal is very out-of-date 2004Would not use any of them and would continue search. Discuss the importance of evaluating the information that you find.
  • Authority : Who is the author? What is their knowledge base/qualifications? How have they carried out their research? Relevance : Is this what I need? Will it answer my question? Is it at the right level?Intent : What is the purpose of information e.g. financial gain, propaganda, academic etc?Objectivity : Balanced view? Opposing views represented? Links to supporting information?Currency: How old is this information? When was it last updated and by whom?
  • Don’t panic!Next slide.
  • Inter Library Loan service: request copies of books and journals not held by MDX. £3 charge. Register as DL first. More info on our website.SCONUL Access http://www.access.sconul.ac.uk/The SCONUL Access Scheme provides reciprocal access and borrowing rights for staff and students to approximately 170 member institutions in the UK. Apply online.Other libraries (specialist, catalogues etc):British Library http://www.bl.uk/COPAChttp://copac.ac.uk/COPAC is a union catalogue that gives access to the merged online catalogues of members of the Consortium of University Research Libraries (CURL). Twenty  major university libraries currently contribute to COPAC.Search25 http://www.search25.ac.uk/:helps you discover library resources across London and the South East. You can also see where the libraries are and find out how to visit them.SUNCAThttp://www.suncat.ac.uk/SUNCAT, a union catalogue of serials (periodicals) for the UK, is a tool for locating serials held in UK libraries.
  • Transcript of "BIS1100 Oct 2013 Better than Google"

    1. 1. BIS1100 Better than Google http:// unihub.mdx.ac.uk / study / library
    2. 2. In this workshop we will look at.. • Range of resources • Search strategy • Finding information • Evaluating
    3. 3. Coursework Marking Criteria The case study report will be assessed according to SOME of the following criteria: •Use of coherent, logical statements and arguments •Concise, relevant information •Standard of written English •Use of appropriate examples •Correct referencing and in-text referencing •Quality of references and information sources
    4. 4. Thinking about resources
    5. 5. Books What are they: A written or printed work of fiction or fact. May be electronic. Good for: Clear overview Not so good for: Up to date information
    6. 6. Web page What are they: An information resource which can be easily created by anyone on any topic. Electronic. Good for: Very up to date information Not so good for: Accurate and reliable information
    7. 7. Newspaper What are they: A regular publication containing current events, informative articles, diverse features and advertising. May be electronic. Good for: Daily information Not so good for: Balanced and well researched information
    8. 8. Journal What are they: A regular publication containing articles on a particular academic subject. Presents new research. Good for: Latest research, critically reviewed by experts Not so good for: Broad overview of a subject
    9. 9. Popular (trade) journal What are they: A regular publication containing new products plus information for a business sector. Good for: Latest product news Not so good for: Detailed and objective reports
    10. 10. Find out more MyUniHub > MyStudy > MyLibrary > Library Subject Guides http://libguides.mdx.ac.uk/EIS
    11. 11. Thinking about keywords http://www.flickr.com/photos/rossjamesparker/89414788/
    12. 12. The real thing: case study report •Keywords •Alternative keywords •More specific keywords •Related subjects
    13. 13. Finding resources myUniHub > My Study > My Library Select Summon and search for information for your topic
    14. 14. Refining your search
    15. 15. Google vs Summon Google Summon • Familiar and easy to use • Easy to use • Finds too much information • Finds lots of academic info • Fast results • Fast results • Access from any computer • Access from any computer • Access to some books and journals • Access to lots of books and journals • Designed to sell you things • Designed to find you information • Search results sponsored • Search results by relevance • Searches for info from any source • Searches quality resources • Pay for academic information • Free access to full text http://www.flickr.com/photos/ennuiislife/3450743002/
    16. 16. Company information Find out about companies, market sectors, industry and country profiles, and consumer trends: •Business Source Complete •Global Market Information Database •Keynote Find out more: http://bit.ly/FindCompanyInfo
    17. 17. Evaluating information
    18. 18. Evaluating information Imagine you are writing an essay on ‘Network Security’. Have a look at the 4 items that you have been given and consider the following: • Which items are the most relevant to your essay? • Which items would be no use? • Which item has the most academic authority? • Which items might have bias? • Which item is the most current?
    19. 19. Evaluating information • Authority • Relevance • Intent • Objectivity • Currency
    20. 20. But it’s not in the Library! http://www.flickr.com/photos/darkstream/502964144/
    21. 21. Don’t panic! • Sconul Access http://www.access.sconul.ac.uk/sconul-access • Other libraries http://bit.ly/visitingotherlibraries • Request the book
    22. 22. Keeping in touch • Blog http://satlibrarian.blogspot.com • Twitter http://twitter.com/SATlibrarian • Library Facebook Middlesex University Library • Library Twitter http://twitter.com/MDXLibrary • MDX App http://unihub.mdx.ac.uk/support/app/index.aspx
    23. 23. Need further help? Your Librarian is: Vanessa Hill v.hill@mdx.ac.uk http://unihub.mdx.ac.uk/support/unihelp/
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