E.near mobile solution-presentation
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E.near mobile solution-presentation

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E.Near is specialized in developing mobile solutions on various platforms. We recruited some of the best professionals on mobile applications development in order to ensure the ability to deliver ...

E.Near is specialized in developing mobile solutions on various platforms. We recruited some of the best professionals on mobile applications development in order to ensure the ability to deliver multi-platform solutions, entirely developed by us. Our team consists of programmers and mobile designers testers. With this approach we guarantee the delivery of a complete solution.

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E.near mobile solution-presentation E.near mobile solution-presentation Presentation Transcript

  • www.e-near.co - contact@enear.co
  • E.Near Mobile Solutions www.e-near.co contact@enear.co
  • World is digital and going Mobile • Digital transformation with powerful devices and networks • Information technology and social transformation E.Near Mobile Solutions www.e-near.co contact@enear.co Facts and Trends • Consumers are much more time online using mobile devices (16hours/day) (1) • Consumers are using more data than voice or SMS on their mobile devices 1) Gartner Strategy Analytics company
  • World is going Mobile and increasingly App-Based • Mobile data is growing, but voice & sms slowing • Number of app are growing everyday E.Near Mobile Solutions www.e-near.co contact@enear.co Facts and Trends • 64% of mobile phone time is spent on apps (1) • 85% of consumers prefer mobile apps to mobile websites • 2009 1 Billion Apps • 2012 25 Billions apps • 2016 forecast 44 Billions Apps • 80% of Apps will change in order to adapt to the market life cycle 1) Engage at Every Stage: Using Mobile Relationship Marketing (MRM) to Put More Interaction in the Hands of the Customer Report - CMO COUNCIL 2) Adobe Mobile Study Reveals Consumer Preferences for Accessing Consumer Products & Shopping, Financial Services, Media & Entertainment and Travel from Mobile Devices
  • Content Consumption is going digital and mobile • 94% of world population is using digital content • Number of app are growing everyday E.Near Mobile Solutions www.e-near.co contact@enear.co Facts and Trends • For every 100 print books sold by Amazon through the site, it´s sold 114 titles for its Kindle e-reader device in 2012.(1) • In 2011 for the first time, more people get news online than from newspaper • Cd –> MP3 (Mobile) -> Music on demand (Mobile) 1) BBC News technology Amazon selling more Kindle ebooks than print books 2) Mashable 2001 Online versus newspaper news
  • Consumers want to produce content and connect with brand • Consumers are being transform from passive elements to active elements using mobile tech E.Near Mobile Solutions www.e-near.co contact@enear.co Facts and Trends • For every minut online (1): • 278 thousand tweets • 72 hours of video uploaded to youtube • 41 thousand of post on facebook • 19% of this trafic is generated by people with more that 66 years • The brands need to create dynamic between the consumers and the brand in order to capture the emotions of the individual 1) What happens on-line in a minute By Charlotte Keenan On 8 October 2012
  • Consumers increasingly use internet to consulting and buying • Multichannel shopping • Mobile devices and technologies are revolutionizing shopping E.Near Mobile Solutions www.e-near.co contact@enear.co Facts (PWC Survey) • 60% of respondents use social media using mobile devices to follow, discover, and give feedback on brands and retailers) • 17% of online users don't buy online at all -- they simply prefer to shop in stores • 56% of Chinese online consumers have already been shopping via a social media platform, versus a global average of 24% 1) PWC Survey 2013 Consideration • 23% digital • 30 % Tradicional Media • 22% Word of mouth • 9% store Evaluation • 36% digital • 18 % Tradicional Media • 13% Word of mouth • 10% store Buying or Selection • 30% digital • 20 % Tradicional Media • 9% Word of mouth • 9% store
  • If is mobile consumers consume more (M-Commerce) • Consumers More Likely to Shop On Mobile Devices Than PCs (1) E.Near Mobile Solutions www.e-near.co contact@enear.co Facts and Trends • Smartphone and tablet users are more likely to visit a retail website or app than desktop computer users (1) • 91% of tablet users and 90% of smartphones users accessed a mobile e-commerce web properties • 35% of visitors to the most popular e-commerce sites only access those websites from mobile devices. • 69% of U.S. adults are happy to receive marketing and advertising on their PC, mobile, tablet or MP3 player(2) 1) More Study: Consumers More Likely to Shop On Mobile Devices Than PCs By: John McDermott 2) Digital Advertising Attitudes Report 2012
  • E.Near Mobile Solutions www.e-near.co contact@enear.co
  • We think that if: • The world is digital and going Mobile and increasingly App-Based • Apps have a short life cycle due innovation • Content Consumption is going digital and mobile • Consumers want to produce content and to connect with brands • Consumers increasingly use internet to consulting and buying • Its mobile consumers consume more (M-Commerce) Then • We need to embrace this set of new trends and use technology to achieve the goal. • At E.Near we believe that this trends will be disruptive for most business So • At E.Near we have been investing in a set of technologies and knowledge to meet this demand. We are combining mobile technology with cloud computing because it will be increasingly more important to go mobile with full information and data. E.Near Mobile Solutions www.e-near.co contact@enear.co
  • E.Near Mobile Solutions www.e-near.co contact@enear.co
  • Custom Apps to respond specific to your business • Dominant focus on Innovative Strategic Solutions • Creation of new communication channels • Building Brand Awareness Native Apps Multi-platform development for mobile E.Near Mobile Solutions www.e-near.co contact@enear.co
  • Our App Your Tecnology • Bring your app ideas to life today E.Near Mobile Solutions www.e-near.co contact@enear.co Choose your Sector And Template • Corporate • Retail • Congress and Events • Hotel and Restaurants • Museums Insert Content • Logo • Menus • Services • Contacts Get Publish • Web based • Apple Store • Google Market
  • Why going mobile with E.Near? • We use Design Thinking Methodology to create solutions that are… • Desirable, usable and based on customer insights, and guaranteeing a continuous improvement of these solution because… • We use Agile and Scrum methodologies • E.Gen SGPS and E.Near has More than 5 years of experience in delivering Mobile applications • Our Mobile lab technology skills allows us to be at the edge of technology • We use Nearshore model so we have the best value for money E.Near Mobile Solutions www.e-near.co contact@enear.co
  • Contact us • By email: contact@enear.co • By website: www.e-enear.co E.Near Mobile Solutions www.e-near.co contact@enear.co Use your QR Reader to connect with us