The webinar discusses reaching and engaging millennials and neo-millennials. It provides background on the Imagine America Foundation, which provides scholarships and research support to career colleges. It also introduces ED MAP, a content management company. The webinar focuses on understanding millennials, where to find them, and how The American Academy develops strategies to engage them through tools like YouTube, Facebook apps, and interactive elements on their website.

1. Millennials & Neo-Millennials: THE WEBINAR SERIES Presented by the Imagine America Foundation and ED MAP.

7. Rebekah Richards Chief Academic Officer & School Principal The American Academy theamericanacademy.com Session Four: Where to Find Them and How to Reach Them

11. A Generational Timeline

22. TAA’s Millennials Strategy

24. YouTube - Recruiting

25. YouTube – Academic Program

26. Facebook Apps – TAA Rater

27. Facebook Apps – TAA Rater

28. Facebook Apps – TAA Rater

29. Facebook Apps – CourseFeed

30. Facebook Apps – CourseFeed

31. Facebook Apps – StudyworX

32. Facebook Apps – StudyworX

33. Website Content – Course Ratings

34. Website Content – Course Ratings

35. Website Content – Blogs

36. Website Content – SMS Alerts and Notifications

37. Website Content – Diploma Calculator