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Social Media In the Campaigns
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Social Media In the Campaigns

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Obama vs McCain

Obama vs McCain

Published in: News & Politics, Technology

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    • 1. Social Media in the Campaigns Creating Your Own Online Entourage through Social Mobilization
    • 2. Elizabeth A. Terrell
      • Twitter : @EATerrell
      • Email: [email_address]
      • ( PH ) 540 257 4507
    • 3.
      • Barack Obama
      • John McCain
      • What groups are learning from both and what they are doing with it.
      Today’s Topics
    • 4.  
    • 5. www.BarackObama.com- Yesterday
    • 6. www.BarackObama.com- Today
    • 7.  
    • 8. Presence in All Places
    • 9. My.BarackObama.com | @EATerrell
    • 10.  
    • 11. Courtesy TechPresident.com
    • 12. Web
    • 13. Social Networks in Numbers- ComScore http://venturebeat.com/2008/07/22/comscores-june-us-numbers-facebook-still-gaining-on-myspace-while-blog-platforms-news-aggregators-niche-social-networks-also-grow/
    • 14.  
    • 15.  
    • 16. Self Identifying MicroGroups
    • 17. The Obama Facebook Application
    • 18. Social Bookmarking
    • 19. Digg - 6.2M Users
    • 20. Consistency
    • 21. Role Reversal
    • 22. Peer Influence
    • 23. What Does This Mean for You? http://www.multi-social.net/news/id/36 http://www.oecd.org/document/54/0,3343,en_2649_34225_38690102_1_1_1_1,00.html http://en.wikipedia.org/wiki/Demographics_of_Norway … of an estimated 1,554,993 total broadband subscribers. … of an estimated total population of 4,681,100.
    • 24. But What About MySpace? Courtesy TechPresident.com Friends on MySpace
    • 25. Consistency
    • 26. Main Page Widgets: The Prize Inside
    • 27. TaxCut.barackobama.com
    • 28. Main Page Widgets: The Prize Inside
    • 29. Customization & Cross Populated Content
    • 30. Obama: YouTube 1,814 Videos, 116K Subscribers
    • 31. Grab our twitter guide at DavidAllGroup .com
    • 32.  
    • 33. www.JohnMcCain.com
    • 34. You’ve Been Disconnected…
    • 35. Let’s Compare…
    • 36.  
    • 37.
      • Directed at confirmed supporters
        • Not soft voters .
      • No favorite pages?
        • Not even supporter generated ones.
      • No big shiny app?
          • Actually it’s buried.
      Let’s Compare…
    • 38. McCain’s MySpace…
    • 39. McCain: YouTube 330 Videos, ? Subscribers
    • 40.  
    • 41.
      • First Presidential Candidate to Mass Text Message
      • iPhone App
      Taking it Mobile
    • 42. Taking it Mobile
    • 43. Elizabeth A. Terrell
      • Twitter : @EATerrell
      • Email: [email_address]
      • ( PH ) 540 257 4507