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On average, a website which is visible by indexing robots receives 50% of its traffic through search engines. That’s how important it is for a website to have a significant and steady visibility among Google. To satisfy that need, Search Engine Marketing experts are playing with different tactics called SEO, SMO and SEA.
It is important to develop a systematic approach to consider and analyze e-marketing efforts in their entirety. Taking into account all recruitment channels and the generated profitability for each lever is according K Company the key to success.