Nokia getting disconnected while connecting people…!!!! by Group # 8
THE DOWNFALL OF NOKIA
Apple and Samsung Overtake Nokia in Global Smart Phone Sales
Apple consolidates a healthy 2010 Smartphone market share Apple now has a market share of some 18.5% this is up from 13.5% last year and is the reason that Apple are now sitting at the top of the Global Smartphone market. Samsung sees biggest Smartphone rise in market share in 2011: Samsung saw a huge rise of 12.5& from last years market share and sees them sit pretty with on 17.5% of the global Smartphone market by volume of sales, managing to shift some 19.2 million units compared to Apples 20.3 million units and Nokia’s 16.7 million units.
The downfall….Nokia slump to third place with 15.2% market share:Nokia have seen their market share fall from a lofty 38.1% in Q2 2010 to a 3rd ranking 15.2% as we see the Smartphone market become dominated in almost equal terms by the power three of Apple, Samsung and Nokia.Nokia report only second quarterly loss since 1998….
1. Symbian Operating SystemSymbian is a sinking ship - the downfall of Nokia…2. Linux based OSMeeGo is a NoGo - the downfall of Nokia..Nokia failed to launch successful models with this innovativeOS even after the pact made between Nokia and Intel Inc., solost another chance to compete with the same platform based Android OS
3. The Late advent of Windows 7 OS for NokiaWindows 7 OS may be too little too late to avoid the downfall of Nokia…
4.Trojan Horse - the downfall of NokiaStephen Elop has done nothing to helpNokia CEO Stepehen Elop made things worse by takingup Windows OS for Nokia5. Hardware - the downfall of NokiaThe latest designs look like guess workThe hit and miss tactic by Nokia.Less R&D approach to hardware.
6. Failed to live up to its own hype - the downfall of Nokia - New models unpopular - Lack of User Experience 7. Revenue :Substantially below estimates - the downfall of Nokia -The Finnish firm used to be a hugely profitable company, once being the only firm in the world that had a turnover which exceeded the taxation revenue of the country it was based in.
8. Doing little to Innovate Designs9. Ovi apps of Nokia very shabby when compared to Androidor I- Phone Apps.10.The domination of Business Class Market by Blackberry .11. Slow to react to future change
WHAT NOKIA SHOULD HAVE ….1. AVOIDED BUREAUCRATIC BLINDNESS AT THE TIME OF CRISIS.There were plenty of years to make Symbian better. We could have rewritten the whole code several times over. We had the resources and the people. But we didn’t do It.-(As told by Kai Nyman to New York Times )2. MADE INTELLIGENT JUDGEMENT IN TERMS OF INNOVATION3. AVOIDED INTERNAL POLITICS WHICH LED TO STRATEGIC BLUNDER4. AVOIDED REVERSE INNOVATION.