Predictive analytics is people-heavy and takes months, right? Or is it possible to get started faster, with less risk of project failure or unmet objectives? This document outlines a 5-step process to get started, based on DxContinuum’s experience with providing a predictive analytics platform for B2B sales teams at Fortune 500 customers.

1. HOW TO GET STARTED
With predictive analytics for B2B Sales
Brett Sheppard
December 2, 2015
VP of Marketing
brett@dxcontinuum.com

2. DxC SalesSuite™
FIVE STEPS TO GET STARTED WITH
B2B SALES PREDICTIVE ANALYTICS
©2015-2016 DxContinuum, Inc. 2
1
Goals
2
Architecture
3
Data
4
Begin
5
Implement

3. DxC SalesSuite™
1
Define
WHAT CHALLENGES DO YOU WANT TO SOLVE?
©2015-2016 DxContinuum, Inc. 3
Define sales analytics objectives within the context of your business
and departmental priorities.
1
Goals
2
Architecture
3
Data
4
Begin
5
Implement

4. DxC SalesSuite™
HOW WILL THE PROPOSED ANALYTICS
OFFERINGS FIT WITH WHAT YOU HAVE TODAY?
©2015-2016 DxContinuum, Inc. 4
Understand the architecture of how the proposed analytics offerings
will integrate with your previous investments in CRM and other systems.
1
Goals
2
Architecture
3
Data
4
Begin
5
Implement

5. DxC SalesSuite™
WHAT DATA SOURCES WILL YOU USE?
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Consider your data sources such as your Salesforce or other CRM,
marketing applications and 3rd-party data services.
1
Goals
2
Architecture
3
Data
4
Begin
5
Implement

6. DxC SalesSuite™
HOW CAN YOU VALIDATE ROI AND USABILITY?
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1
Goals
2
Architecture
3
Data
4
Begin
5
Implement
Undertake a kick start program for 1 quarter to validate return on
investment and self-service analytics by each participating department.

7. DxC SalesSuite™
HOW WILL THE PROPOSED ANALYTICS
OFFERINGS BE IMPLEMENTED?
©2015-2016 DxContinuum, Inc. 7
1
Goals
2
Architecture
3
Data
4
Begin
5
Implement
Implement via Software as a Service (SaaS) apps or behind-the-firewall
enterprise deployment with continuous insights for each quarter.

8. THANK YOU
DxContinuum, Inc.
Predict. Prioritize. Profit.
@dxcontinuum
dxcontinuum.com
1.510.497.4062