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WordCamp North Canton - WordPress & Podcasting
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WordCamp North Canton - WordPress & Podcasting

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http://YourWebsiteEngineer.com | In this presentation, I show the benefits of starting a podcast as well as how easy it is to set up.

http://YourWebsiteEngineer.com | In this presentation, I show the benefits of starting a podcast as well as how easy it is to set up.

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Transcript

  • 1. PodcastingandWordPressDustin Hartzler (@DustinHartzler)Twitter Hashtag: #WCNC
  • 2. AboutMe✓ My Name is Dustin Hartzler✓ Full-time WordPress developer and podcaster✓ My success of becoming a website developer has come from mypodcast
  • 3. FreeDownload✓ http://YourWebsiteEngineer.com/wcnc
  • 4. AREYOUREADY?
  • 5. Overview✓ What are the Benefits✓ The Set Up✓ Necessary Equipment✓ Step-by-Step Workflow to Create a New Episode
  • 6. WhatisaPodcast?✓ A podcast is a series of digital media files (either audio or video) thatare released in episode and usually delivered through web syndicationfeeds
  • 7. Podcastingisoneofthehottestthingsinsocialmedia
  • 8. BenefitsofPodcasting✓ Podcasting is one of the most intimate connection to your audience.Hearing your voice builds rapport✓ Creating the content is easy✓ Audio is available 24 hours a day
  • 9. “IfeellikeIknowyou”
  • 10. BenefitsofPodcasting✓ Millions of people commute to work✓ Easy to consume✓ Much easier to become an “expert” in iTunes
  • 11. 420MillionActiveBlogsvs250,000Podcasts
  • 12. BenefitsofPodcasting✓ It’s easy to determine you are a thought leader✓ Attract new followers✓ Podcasting helps you to improve your speaking skills
  • 13. Peoplecanagreetohaveyousendyourmessage
  • 14. DoYouReadTweets?
  • 15. DoYouReadBlogs?
  • 16. ConvincedYettoStartaPodcast?
  • 17. Exposure✓ Discoverability✓ Stickability✓ Sharability
  • 18. Discoverability✓ SEO✓ Artwork✓ Related Shows✓ Rankings
  • 19. SEO✓ iTunes is a search engine✓ Need a great title✓ WordPress Resource:Your Website Engineer
  • 20. Artwork
  • 21. RelatedShows
  • 22. Rankings✓ New and Noteworthy✓ What’s Hot
  • 23. Stickability✓ Sound quality✓ Too much fluff✓ Valuable content✓ Actionable tips✓ Social Proof✓ Keep engage during the show (pause, repeat yourself, voice volumes)
  • 24. Sharability✓ Create something worth sharing✓ Make it easy to share
  • 25. Overview✓ What are the Benefits✓ The Set Up
  • 26. AdditionalHostingPackage✓ Online storage for all your digitalcontent✓ libsyn.com✓ Starts at $5/mo. for 50mb ofcontent
  • 27. ConfigureRSS✓ RSS stands for Really Simple Syndication✓ It’s a powerful feature built into WordPress✓ http://YourWebsiteName.com/feed
  • 28. ConfigureRSSAnd More!
  • 29. ConfigureRSS
  • 30. SubmittoPodcastDirectories
  • 31. SubmittoPodcastDirectories
  • 32. SubmittoPodcastDirectories✓ Blackberry - http://rimpodcast.quickplay.ca/rimpodcasting/✓ Zune Podcast Directory - Email podcasts@microsoft.com✓ Stitcher - http://www.stitcher.com/contentProviders.php✓ And More!
  • 33. InstallPowerPressPlugin✓ Blubrry PowerPress brings the essential features for podcasting toWordPress including full iTunes support, web audio/video mediaplayers and more.✓ http://wordpress.org/extend/plugins/powerpress/
  • 34. Overview✓ What are the Benefits✓ The Set Up✓ Necessary Equipment
  • 35. BeginnersPhone Headset Mic ComputerOR
  • 36. IntermediateMicrophone MixerComputerAudio InputSkype, Music, etc.Listen to the MixHeadphonesRecord
  • 37. SeriousPodcasterMicrophone MixerComputerAudio InputSkype, Music, etc.Listen to the MixHeadphonesRecord
  • 38. Overview✓ What are the Benefits✓ The Set Up✓ Necessary Equipment✓ Step-by-Step Workflow to Create a New Podcast
  • 39. Step#1✓ Prepare for show
  • 40. Step#2✓ Record Audio (or video)
  • 41. Step#2Phone Digital Recorder Computer Software
  • 42. Step#3✓ Edit File (if necessary)✓ Convert to .mp3
  • 43. Step#4Computer Software
  • 44. Step#4✓ Tag media file
  • 45. Step#4✓ ID3 Editor✓ pa-software.com
  • 46. Step#5✓ Upload to 3rd Party Host✓ You will get a direct link to your episode
  • 47. Step#6✓ Create a new blog post (show notes)
  • 48. Step#7✓ Add audio URL toPowerPress Plugin
  • 49. Step#8✓ Publish Blog Post
  • 50. KeysforConsistency✓ Schedule regular content creation times✓ Make creation a habit✓ Schedule topics ahead of time✓ Have a template for your show
  • 51. Thankyou!✓ For more free WordPress information:✓ Listen toYour Website Engineer Podcast✓ Go toYourWebsiteEngineer.com✓ What do you want to learn?Email: Dustin@YourWebsiteEngineer.com
  • 52. AnyQuestions?

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