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Social Media 101

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Tips to help professionals with social media.

Tips to help professionals with social media.

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Social Media 101 Presentation Transcript

  • 1. Social Media 101: A New Kind of Social Networking By Shannon R. Mouton
  • 2. Social Networking You Friends Friends’ friends Mentors Co- workers Interest Groups Nonprofit Organi- zations Academic Groups Religious Groups Social Groups
  • 3. Social Places Social Platforms Blogs Micro- blogs Social Networks Multi- media Geo- location Chat Rooms Message Boards Online Ratings Social Info
  • 4. Getting Started Join Groups Observe Make Friends Participate in Activities Tell People Invite Others to Join
  • 5. Popular Social Places
  • 6. Facebook A social networking site that allows users to connect and engage with other users through personal profiles.
  • 7. Twitter A social network built on micro-blogging, users post and read “tweets,” text messages containing no more than 140 characters.
  • 8. YouTube A video-sharing site where users can upload, view and share videos. Unregistered users can watch videos, while registered users can upload videos.
  • 9. LinkedIn A social networking site for people in professional occupations that is mainly used for professional networking.
  • 10. Pinterest A pinboard-style photo-sharing website that allows users to create and manage theme-based image collections such as events, interests and hobbies.
  • 11. Instagram An online photo-sharing, video- sharing and social networking service.
  • 12. SlideShare* A presentation-sharing site that allows users to upload, view and share documents, PDFs, videos and webinars. *Slideshare is not considered a top tier social networking site; however McKinney & Associates finds it useful for sharing information.
  • 13. Same Ole Networking
  • 14. To learn more about McKinney & Associates, visit www.mckpr.com McKinney & Associates was founded in 1990 with a commitment to social justice that has prevailed for more than 20 years. From the beginning, McKinney passionately and skillfully practiced public relations with a conscience for local, national and international organizations. @mckpr facebook.com/mckpr youtube.com/mckinneypr