TV Piracy Jumps In Fall DtecNet Release

9 months ago

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    TV Piracy Jumps In Fall DtecNet Release - Document Transcript

    1.   For  Immediate  Release   Nov.  23,  2009   TV  Show  Piracy  Jumps  Dramatically  in     New  Fall  Season  of  Programming     BEVERLY  HILLS,  Calif.  –  The  U.S.  fall  television  season,  with  its  much-­‐hyped   premieres  for  many  new  shows,  brought  with  it  a  massive  worldwide  jump  in  TV   piracy  of  U.S.  produced  content,  according  to  a  white  paper  released  today  by   DtecNet,  the  leading  anti-­‐piracy  company.       “Widespread  marketing  and  online  buzz  fuel  file  traders’  interest  in  downloading  TV   shows  they  may  have  missed  or  just  can’t  see  quite  yet,  and  that’s  true  pretty   consistently  all  over  the  world,”  said  Pam  Allison,  DtecNet’s  vice  president,  business   intelligence  and  strategy.  “The  new  fall  season  for  TV  is  also  the  new  fall  season  for   TV  piracy.”       The  fall  TV  season  kicks  off  in  mid-­‐September,  supported  by  strong  marketing   efforts  online  and  off.    This  fall,  that  also  meant  the  number  of  copies  of  pirated  TV   shows  being  traded  on  BitTorrent  and  other  file-­‐trading  networks  jumped  more   than  four  times  from  July  to  October,  Allison  said.       The  white  paper,  “Television  Piracy:  It’s  the  New  Fall  Season,”  is  available  for  free   download  at  www.dtecnet.com.  DtecNet  advises  most  major  content-­‐creation   companies  and  their  trade  associations  in  movies,  TV,  software,  videogames  and   more  on  piracy  issues.  Its  business  intelligence  unit,  headed  by  Allison,  advises   companies  on  how  to  leverage  the  information  gleaned  from  the  illegal  file-­‐trading   networks  for  their  online  business  operations.       About  DtecNet,  Inc.     DtecNet  is  headquartered  in  Beverly  Hills,  Calif.,  with  offices  in  Copenhagen,  London,   Paris,  and  Vilnius.  DtecNet  provides  content-­rights  holders  with  market-­leading   solutions  that  track  and  prevent  piracy  of  their  digital  media  content,  while   generating  actionable,  highly  granular  business  intelligence  about  worldwide  demand   for  those  assets.   By  monitoring  the  file-­sharing  habits  of  hundreds  of  millions  of  Internet  users,  DtecNet   tracks  and  identifies  file-­sharing  trends,  helping  rights  holders  understand  how  their   content  is  traded  on  the  Internet  and  how  to  make  better  decisions  on  distribution,   business  models,  marketing  and  more.      
    2. For  more  information,  go  to  http://www.dtecnet.com.  DtecNet’s  Business  Intelligence   unit  may  be  followed  on  Twitter  at  http://www.twitter.com/dtecnetbi.       For  more  information  regarding  DtecNet  Business  Intelligence,  contact:   Pam  Allison   VP,  Business  Intelligence  &  Strategy   pja@dtecnet.com   (310)  600-­‐3978    

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