Why are the users silent or do they just seem silent?
They don’t comment.
They don’t submit articles/posts.
They don’t return frequently.
They don’t refer the website to friends.
They don’t complete their profile.
They don’t connect facebook/twitter accounts
They don’t use the share link at all.
They don’t ……….
We will make them active, regular,
and frequent contributors.
Motivation with Gamification
It has existed since long, in a wide variety of activities to drive actions.
• Teaming sales group to outperform other teams.
• Incentives for extra sales.
• Monthly sales target reminders.
Many more you can think of.
How game mechanics/dynamics are able to drive actions?
Human behavior is a result of the precise temporal convergence of three factors
Motivation: the person wants desperately to perform the behavior.
Ability: the person can easily carry out the behavior.
Trigger: the person is triggered to do the behavior
(i.e. he is cued, reminded, asked, called to action, etc.)
Myboringsite.com : Gamified
New myboringsite.com : Gamified
Enough talks, Real figures: Vocabmonk.com
16 Minutes/Per User
28 Minutes/Per User