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Forget the org chat - it is the network that can drive product development success

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Among the many challenges in the product development and management world is getting a new product through an organization's functional silos and out the door. This presentation explores the ...

Among the many challenges in the product development and management world is getting a new product through an organization's functional silos and out the door. This presentation explores the challenges and the benefits of using a new process, social orienteering (tm), to steer products more rapidly and successfully to market.

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  • Full Name Full Name Comment goes here.
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  • Best Quote - No problem can be solved from the same level of consciousness that created it. - Einstein.
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  • Well done presentation, Drew. Sorrry I didn't see it sooner. Pam
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  • “A man may fulfill the object of his existence by asking a question he cannot answer, and attempting a task he cannot achieve.” - Oliver Wendell Holmes
  • Something to be endured? Something to be relished? Something to be shared?
  • http://www.xmarkjenkinsx.com/outside.html
  • Hugh MacLeod – the mad genius behind Gaping Void – has a take on the enthusiasm with which people throw themselves into the pursuit of excellence.

Forget the org chat - it is the network that can drive product development success Forget the org chat - it is the network that can drive product development success Presentation Transcript

  • FORGET THE ORG CHART
    TO DO SOMETHING NEW
    IT’S THE NETWORK THAT MATTERS
    November 7, 2010
    Andrew Marshall [Drew]
    Principal
    PrimedAssociates, LLC
  • ALBERT EINSTEINPHYSICIST Philosopher PATENT CLERK
    No problem can be solved from the same level of consciousness that created it.
  • Objectives
    Share some thought starters on the challenges of navigating organizations
    Explore the value of relationships
    Understanding the power of social networks
    Identify the social networks worth a damn
    Review goal-based network navigation
    Consider Social Orienteering™
  • It’s important to have someone who you totally trust, who is totally committed, who shares your vision, and yet has a little bit different set of skills and who also acts as something of a check on you.
    Bill GatesFounder of Microsoft & the Bill & melinda Gates Foundation(in a conversation with Warren Buffett)
  • How do you see your world?
  • How do you see your world?
    Product Development
  • Like this?
  • Or this?
  • What ARE YOU STRIVING for?
  • PUTTING OUT FIRES
  • OR LARGE-SCALE FIRE-FIGHTING?
  • IS THIS YOUR M.O.?
  • OR THIS?
  • AnaÏsnin20th Century Author Philosopher
    We don’t see the world the way it is.
    We see the world the way we are.
  • NOT ALL
    PATHS ARE
    FRUITFUL
  • NOT ALL AUTHORITY
    IS EFFECTIVE
  • RELATIONSHIPS
    MATTER
  • ? ? ? ? ? ? ? ?
  • RELATIONSHIP
    MANAGEMENT
    MATTERS MORE
  • TRUST GROWS OVER TIME
  • GEORGE MACDONALDAuthor, POET, Philosopher & MINISTER
    To be trusted is a greater compliment than being loved.
  • THE WORLD
    IS NOT FLAT
  • THE PROBLEM
  • ORGANIZATION
    CHART TYRANNY
  • ORGANIZATIONS
    ARE NOT THEIR CHARTS
  • PUTTING THE FUN
    IN FUNCTION
    OR IS THAT
    DYSFUNCTION?
  • RETHINK
    ORGANIZATIONS
  • ORIENTEERING
  • (SOCIAL) ORIENTEERING
  • ORGANIZATIONS HAVE
    SOCIAL TOPOGRAPHY
  • & IT IS NOTHING
    LIKE YOU EXPECT
  • BUTTHROUGH IT YOU CAN
    MORE EASILY GET THINGS DONE
  • A (THE) SOCIAL NETWORK
  • EXPERTS
  • YodA20th Century fox Philosopher JEDI
    Do, or do not. There is no 'try'.
  • CONNECTORS
  • ROBERT KERRIGANAUTHOR
    The way of the world is meeting people through other people.
  • ADVOCATES
  • SAMUEL TAYLOR COLERIDGEPOET, LITERARY CRITIC & PHILOSOPHER
    The first duty of a wise advocate is to convince his opponents that he understands their arguments, and sympathizes with their just feelings.
  • Social Orienteering™
    Map the social network across the organization
    Identify the stakeholders involved in the design problem (subject experts, advocates, connectors) and assign those people to team members for research
    Play out real (or imagined) engagement scenarios to better relate to the needs of those stakeholders and raise other issues
    This enables team members to “get inside the head” of stakeholders and informs choices and responses
    Copyright © Primed Associates, LLC. 2010
  • A QUICK EXERCISE
    Choose product/service project you’re working on or have worked on recently – write it down
    Write down the key subject matter expert *– the brains behind the effort
    Write down the key advocate* – the person willing to champion the effort
    Write down the key connector *– the person who always knows who to turn to
    Do they know each other? If yes, how? If no, why not?
    How would your life be easier if they did know each other and supported your efforts?
    (*Note: If all three are you – you must be very, very tired)
    Copyright © Primed Associates, LLC. 2010
  • HoraceRoman lyric poet
    By mutual confidence and mutual aid - great deeds are done, and great discoveries made
  • NARRATION
    ENGAGEMENT
  • INTERACTION
  • COMMUNITY
  • What Questions do you have?
  • Andrew Marshall [Drew]
    Principal
    PrimedAssociates, LLC
    Twitter:@DrewCM
    drew@thinkprimed.com
    Mobile: 609-613-3975
    Copyright © Primed Associates, LLC. 2010