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Narrow-Minded Boards and Other Association Challenges
 

Narrow-Minded Boards and Other Association Challenges

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A discussion guide for association professionals on key issues facing association management. The audience selected topics for discussion

A discussion guide for association professionals on key issues facing association management. The audience selected topics for discussion

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  • What do you do when association volunteers want to manage rather than lead?Why is working with nonprofits like putting socks on an octopus?Two key questions for associations & nonprofits: who do you serve? Who do you want to serve?The Problem with Committees?Can our associations change if our boards are past the “adventure window?”Challenges of narrow-minded board membersWill your association face a Kodak moment?
  • Not just destroyed by technology: Kodak vs Fujifilm faced same issues; one thrived.
  • Not just destroyed by technology: Kodak vs Fujifilm faced same issues; one thrived. Culture for change & adapt Nimble and able to change quickly Volunteer board read to make change? Able to diversify; totally change mission (March of Dimes) Culture that anyone in organization can surface issues/change/ideas?
  • To look ahead, consider using the strategic intent planning model … Start by pre-determining your desired condition 3-4 years ahead Then, work backward to determine what changes/milestones are needed to achieve the desired condition
  • Reminder: It is their organization, not yours! But, it is your career, not theirs!What are some of you doing?
  • Age not only “risk” …Limited resources create sense of fear of failureAlways done it that way (S.O.W.s & Sacred Cows)Don’t see challenges coming; failure to conduct environmental scans
  • Zero-gravity thinkers Déjà vu rather than vuja de … see what you’ve not seen before
  • James Lee: Pushing a Wheelbarrow full of frogs. By the time you get one into the wheelbarrow, two have jumped out.
  • STL City trying to cut Board of Alderman from 28 to 12 USPS & Congress (a board of 535) ASA – 48; USB – 63+; Share total cost Give them Race for Relevance
  • On ink cartridge: don’t eat the toner on blanket: not to be used to protect from a tornado on contractor’s electric drill: not intended for us as a dental drill On a hair dryer: do not use in the shower
  • On ink cartridge: don’t eat the toner on blanket: not to be used to protect from a tornado on contractor’s electric drill: not intended for us as a dental drill On a hair dryer: do not use in the shower

Narrow-Minded Boards and Other Association Challenges Narrow-Minded Boards and Other Association Challenges Presentation Transcript

  • Topic of Your ChoiceSteve Drake, Facilitator
  •  Focus on Board Development Content based on your choices Select from my list or add your own topic
  • Kodak Manage 2 Key Com- AdventureMoment vs Lead Questions mittees WindowNarrow Socks on Big Curate Don’t eatMinded Octopus Boards Content Toner
  • Associations’ Kodak Moment From “great photo op” to … ◦ Great organization fails. Kodak: failed to see emerging markets correctly. Fujifilm: diversified more successfully. Perfect vs Make it. Launch it. Fix it. What’s your culture for adaption?
  • Associations’ Kodak MomentKey questions for associations: What will it take to thrive? How build future share rather than attempt to protect current? What capabilities needed to thrive? How learn from our failures? Recognize the tidal wave of change is already here; discover how to disrupt the status quo.
  • Strategic Intent Planning Model DESIRED CONDITION INTERIM INTERIM CONDITION CONDITION CURRENTCONDITION 2012 2013 2014 2015 Target Audience: ____________________________
  • 6 Key Questions for Associations 1. What is the purpose of the organization? 2. Who do we serve? (define personas) 3. Who do we want to serve? 4. What are we trying to accomplish? 5. What path will we use to accomplish those things? 6. How will we know if it’s working?
  • The Problem with Committees Committees = miniature boards Create fractures within board Committees that work beyond scope Continue after purpose has passed “Challenge” for Board: rubber stamp or rehash Cost $ to “manage” Become ingrained; keep on long after the need expired
  • The Problem with CommitteesSuggestions from Race for Relevance: Staff should chair committees Determine # of committees needed Define role & skills of chair Define committee’s work Identify potential road blocks
  • Volunteers: manage vs lead?1. How serious is the “challenge?”2. Do you do “board orientation” annually?3. Coaching from a past president?4. Bring in consultant (Bob Harris, Glenn Tecker) to guide board5. Other???
  • Him What Behaviors Frustrate?Us 1) Negative attitude re new ideas 2) Absenteeism 3) Lack of active participation 4) “Handling” opposing views 5) Don’t do homework 6) Don’t give feedback 7) Little trust: they are competitors 8) Fail to engage non-members
  • “Solution” depends on “Problem” • Poor “board skills”? • Poor “people skills”? Him • “Misfit”?In General:• Governance is board’s job (staff can support)• Create board job descriptions• Recruit, orient, intervene• Review & revise governance & policies
  • Boards Past Adventure WindowNOTE: 1 person turns 65 every 8 secs! Willingness to try new things ◦ Diminishes with age. How can “old” board create “new” ideas for millenials? What about “old” staff?
  •  “Blue-ribbon” leaders Meet at least twice a year Ask two questions: 1) Where is changed coming from? 2) What are the pressures or opportunities that need our response?
  • Narrow-minded Board Members  Why are so many smart people ineffective?  Unwilling to make changes.  Failure to look at issues from member P.O.V.  Lack of diversity on board.  Fail to understand Curse of Knowledge.  Don’t let what you know limit what you can imagine.
  • Putting Socks on an Octopus Ensuring adequate debate Yet, making decisions Finding harmony Managing dissent … after a vote Overcoming Curse of Knowledge
  • Boards Too Big? Coever/Byers say 5; others say 15. How big is your board? How effective is big board? What is cost of a big board (staff time!)? How can we change size?
  • Curating Content to Add Value  Save member time to add value  Create and find great content  Curate it  Share it
  • Don’t Eat the Toner On ink cartridge: don’t eat the toner On blanket: not to be used to protect from a tornado On contractor’s electric drill: not intended for us as a dental drill On a hair dryer: do not use in the shower What “gobbledygook” are we using? What we say vs what they hear
  • Don’t Eat the Toner – 7 Tips1. Start with your audience2. Have a purpose for your writing3. Write from your readers’ viewpoint: WII-FM (What’s In It For Me?)4. Consider getting outside opinions5. Make your writing “short, sweet and easy to repeat”6. Tell a compelling story7. Review and edit (when in doubt, cut it out)