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Moving from Dialing for Dollars to Tweetups & Twestivals:  Top 10 tips on how Social Media can Engage New Donors
Moving from Dialing for Dollars to Tweetups & Twestivals:  Top 10 tips on how Social Media can Engage New Donors
Moving from Dialing for Dollars to Tweetups & Twestivals:  Top 10 tips on how Social Media can Engage New Donors
Moving from Dialing for Dollars to Tweetups & Twestivals:  Top 10 tips on how Social Media can Engage New Donors
Moving from Dialing for Dollars to Tweetups & Twestivals:  Top 10 tips on how Social Media can Engage New Donors
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Moving from Dialing for Dollars to Tweetups & Twestivals:  Top 10 tips on how Social Media can Engage New Donors

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You should consider Tweetup-style fundraising and/or member events … …

You should consider Tweetup-style fundraising and/or member events …
* If you are a (c)(6) association, a Tweetup lets you engage your members, support a cause and have fun.
* If you are a (c)(3) nonprofit organization, a Tweetup lets you engage your donors, generate support and have fun
* If your organization seeks younger members, a Tweetup helps you engage them, support a cause and have fun.

From Twestival, Tweetsgiving and TweetUp4Troops, we gleaned 25 tips and techniques that are most valuable in your use of Twitter as a fundraising tool. The full list is divided into three main categories: (a) Planning a Successful Twitter-Based Campaign; (b) Growing the Campaign; and (c) Using Twitter for Your Campaign. We’ve listed the Top 10 in priority order based on crowdsourcing and participants at the 2010 Great Ideas Conference.

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  • 1. Connecting Great Ideas and Great People www.asaecenter.org Steve Drake President Drake & Company Moving from Dialing for Dollars to Tweetups & Twestivals:  How Social Media can Engage New Donors Top 10 List from Session Tuesday, March 9, 2010
  • 2. Tweetup Mantra: Engage. Support. Fun.
    • Combined with cause/purpose, social media represents a new platform for strategically driven online fund-raising that engages members or donors, supports organizations and/or causes and is fun!
    • This session included a crowdsourcing exercise to select the Top 10 Tips, Tactics & Techniques for Tweetups & Twestivals TM .
  • 3.
    • If you’re with a (c)(6) association:
      • lets you engage your members, support a cause and have fun
    • If you’re with a (c)(3) nonprofit:
      • lets you engage your donors, generate support and have fun
    • If you’re seeking younger members:
      • helps you engage them, support a cause and
        • have fun
    Tweetup Mantra: Engage. Support. Fun.
  • 4. Top 10 Tips, Techniques &Tactics
    • Keep it simple/Make it easy
    • Do NOT ask for $ first
    • Provide link to donate
    • Remember to thank hosts/donors/sponsors
    • Be transparent/Illustrate where $ go
    • Communicate personally/Tweet status regularly
    • Make Web strong/Easy to navigate
    • Engage existing network
    • Manage volunteers
    • Select hashtag(#)
  • 5. Contact Information Steve Drake, MA President Drake & Company [email_address] Twitter: @causeaholic and @stevedrake 636/449-5050

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