The Use of Distance Technologies in the Provision of Technical Assistance
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The Use of Distance Technologies in the Provision of Technical Assistance

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The Use of Distance Technologies in the Provision of Technical Assistance

The Use of Distance Technologies in the Provision of Technical Assistance

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  • For example, here’s a video on Early Recognition of Child Development Problems developed by CDC which they posted to YouTube. We determined that the video would be of value to members of our target audience so we grabbed the code provided right here on the page and in turn…
  • … posted to our Facebook page and our Twitter account (you can also see the video embedded on CDC’s own page). Think about the implications of this for a second…we’ve become a cog in CDC’s dissemination of this content. They’ve not asked us to. We simply deemed the content valuable for our users, and because it is in a form that makes it portable, we can grab it and share it with them. When you hear people speaking of social media or Web 2.0, this is part of whet they are talking about – social sharing and portability of web content. No longer do users even need to know about your website to view your content! And talk about leveraging resources, we didn’t have to invest time and resources into producing a similar video…
  • In case you might be doubting the potential of social media note the case here of a video originally designed for and presented to a high school faculty meeting in Centennial, CO….
  • What do we mean when we say “social media?” Well, many people can relate to viewing videos on various blogs and websites. In many cases (if not most) the video being viewed is an “embedded” video whose root origin is actually at YouTube. Note here, I’ve included a couple easy-to-use tools to help you caption videos for the purpose of making them accessible to those with visual impairments.
  • For example, here’s a video on Early Recognition of Child Development Problems developed by CDC which they posted to YouTube. We determined that the video would be of value to members of our target audience so we grabbed the code provided right here on the page and in turn…
  • For example, here’s a video on Early Recognition of Child Development Problems developed by CDC which they posted to YouTube. We determined that the video would be of value to members of our target audience so we grabbed the code provided right here on the page and in turn…
  • So how to measure such use? If you have a YouTube account you can use YouTube’s “Insight” feature to help with this, but I recommend checking out TubeMogul.com which will help you upload videos to a variety of popular video-sharing sites, including YouTube, and then help you track viewing and sharing behavior across the internet.
  • Blogging has emerged as yet another popular tool that leverages the ability of content to be both social and portable. Blogging takes a static web page and transforms it into content that is much more engaging in that readers are typically able to provide comments, sharing additional information, resources, and points of view. Readers also have the option of coming to your page to read your blog, or subscribing to it via RSS to receive it where they prefer, including embedding it in their own website.
  • Blogging has emerged as yet another popular tool that leverages the ability of content to be both social and portable. Blogging takes a static web page and transforms it into content that is much more engaging in that readers are typically able to provide comments, sharing additional information, resources, and points of view. Readers also have the option of coming to your page to read your blog, or subscribing to it via RSS to receive it where they prefer, including embedding it in their own website.
  • http://www.facebook.com/nichcy NDC/NICHCY maintains a fan page on Facebook and it has served us well in a number of important ways: By establishing a presence on the world’s largest social network, we increase our exposure to people who may not have known about our website and services – we’ve gone to where the users and potential users are already living and communicating with their networks of friends and colleagues. People can choose to become a “fan,” which allows them to show their appreciation and allegiance your work. When someone becomes a fan others in their network will be alerted to our work. In fact when we ask how people found our site in Facebook, a growing percentage mention that they had noticed a friend had first become a fan. While we’ve been able to track the volume of users to our website over the years, we never really have had the chance to interact with them or even see their faces! When we post content to our Facebook page, it automatically shows up on each of our fan’s page which means our information automatically goes to them, they don’t have to come to our page to see if there have been any updates. One Web 2.0 mantra to note: “Live where your users live.” True people are still visiting websites, and using Google to find information of interest, but considering the staggering popularity of these social networking sites, it may makes sense to establish a presence on each. The details of how to do so and engage users are beyond the scope of this presentation, but our center will be providing some of the how-to’s in the near future. In this slide we see the National Dissemination Center’s Facebook page. According to Google Analytics, can receive upwards of 14,000 pageviews/day. So we know there are many, many people benefitting from the long hours we put in…but it’s something else altogether to see the smiling faces of those who have, of their own volition, chosen to become fans of our page on Facebook.
  • You can use Google Analytics to compare two periods of time…
  • http://twitter.com/DrNICHCY NDC/NICHCY is also actively involved in the “Twittersphere” and has integrated this highly effective tool into its dissemination repertoire. A comprehensive review of Twitter is beyond the scope of this presentation (look for a dedicated Twitter tutorial in the near future), but there are a few important points worth noting – with Twitter it is: Extremely quick and easy to pass along information and resources – simply compose a message within the 140 character limit and submit. No need to spend a lot of time writing a lengthy article or blog. In fact, many refer to Twitter as a “microblogging” platform. Possible to discover, connect, and communicate directly with others holding similar needs and interests. Share or “retweet” information you discover from others with the click of a button.
  • http://twitter.com/DrNICHCY NDC/NICHCY is also actively involved in the “Twittersphere” and has integrated this highly effective tool into its dissemination repertoire. A comprehensive review of Twitter is beyond the scope of this presentation (look for a dedicated Twitter tutorial in the near future), but there are a few important points worth noting – with Twitter it is: Extremely quick and easy to pass along information and resources – simply compose a message within the 140 character limit and submit. No need to spend a lot of time writing a lengthy article or blog. In fact, many refer to Twitter as a “microblogging” platform. Possible to discover, connect, and communicate directly with others holding similar needs and interests. Share or “retweet” information you discover from others with the click of a button.
  • After you begin to “follow” more and more users on Twitter you might find that it’s more difficult to keep up with all the “Tweets” streaming through...
  • If you try to read every tweet in your stream as if it were an email in your inbox you’ll soon look like this.
  • Twitter is probably better viewed as a fountain, dipped into at single points of time.
  • Here’s a tweet I posted to Twitter on October 22, 2009. A few things to note: The “#” or “hashtag” as it’s referred to, is a Twitter convention that allows you to assign a topic to your post. Other users in the Twitterverse interested in specialed can simply click on the term and all other tweets marked with the same hashtag will be displayed. This is a great way to discover related information and connect with others interested in the same topic. The funny looking url is the product of a url shortening service that transforms long urls into short ones (very important when you’re limited to 140 characters!) Once tweeted, this post shows up in the stream of the 1,149 people following DrNICHCY.
  • Here’s a tweet I posted to Twitter on October 22, 2009. A few things to note: The “#” or “hashtag” as it’s referred to, is a Twitter convention that allows you to assign a topic to your post. Other users in the Twitterverse interested in specialed can simply click on the term and all other tweets marked with the same hashtag will be displayed. This is a great way to discover related information and connect with others interested in the same topic. The funny looking url is the product of a url shortening service that transforms long urls into short ones (very important when you’re limited to 140 characters!) Once tweeted, this post shows up in the stream of the 1,149 people following DrNICHCY.
  • The following series of slides depict individual Twitter users who retweeted this specific post. Highlighted on each profile is the number of followers that particular user has.
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Hopefully you can begin to recognize the power of the platform to reach others and extend your message!
  • The metrics for analyzing and assessing use are, like metrics for other social media, are still emerging. Bit if you’ve already dipped your toe into Twitter’s waters, or are considering it, here are a few places to begin…

The Use of Distance Technologies in the Provision of Technical Assistance The Use of Distance Technologies in the Provision of Technical Assistance Presentation Transcript

  • STEPHEN D. LUKE, ED.D. Director, National Dissemination Center for Children with Disabilities (NDC/NICHCY) http://www.nichcy.org http://www.facebook.com/nichcy http://www.twitter.com/drnichcy Professional Development Day | State Deaf-Blind Project Directors | July 18, 2010 Washington, DC THE USE OF DISTANCE TECHNOLOGIES IN THE PROVISION OF TECHNICAL ASSISTANCE
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Slideshare.net
    http://www.slideshare.net/DrNICHCY/deaf-blind2010
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Free Web Conferencing Tools
    http://www.mikogo.com/en/ http://code.google.com/p/openmeetings/ https://www.webhuddle.com/ Completely Free:
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Free* Web Conferencing Tools
    http://vyew.com/ http://www.dimdim.com/ https://www.yugma.com/ http://www.adobe.com/acom/connectnow/ *Free with Limited Features: http://www.yuuguu.com/
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • SOCIAL MEDIA - Video
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • SOCIAL MEDIA - Video
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • SOCIAL MEDIA - Viral Video
    • “ Did You Know” – a compelling video first presented by Karl Fisch at a high school faculty meeting in August 2006. It has since been viewed over 20 million times!
      • The video: http://www.youtube.com/watch?v=pMcfrLYDm2U
      • The story behind the video: http://shifthappens.wikispaces.com/History+of+the+Presentation
  • NATIONAL DISSEMINATION CENTER – TA&D 2009
    • Video - YouTube
    • Captioning Tools
    • http://www.overstream.net/
    • http://billcreswell.wordpress.com/other-caption-resources/captioning-tools/
    • http://googleblog.blogspot.com/2009/11/automatic-captions-in-youtube.html
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • YouTube – Video Editing
    http://www.google.com/support/youtube/bin/answer.py?hl=en&answer=183851
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Screencasting – screenr.com
    http://screenr.com/
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Screencasting – Camtasia Studio
    http://www.techsmith.com/camtasia.asp
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Screencasting – Adobe Captivate
    http://www.adobe.com/products/captivate/
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • SOCIAL MEDIA - Video Analytics
    TubeMogul – upload to over 20 top video sharing sites. Powerful analytics on who, what, and how videos are being viewed. http://www.tubemogul.com/index.php
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • SOCIAL MEDIA - Blogging Tools
    Top Blogging Platforms: http://royal.pingdom.com/2009/01/15/the-blog-platforms-of-choice-among-the-top-100-blogs/
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Blogging Basics
    • Optimize
      • Register with feedburner.com
        • Provides blog management and tracking tools
        • Allows users to subscribe via RSS or email
        • Automatically “pings” feed-reading services such as Technorati and Ping-O-Matic!
      • Make posts sharable
        • Sharethis.com
        • Addthis.com
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Blogging Basics (continued)
    • Engage
      • Identify top blogs in your niche
        • Comment & add value on other top blogs
        • Refer to their content in your blog
        • Add their link to your blogroll
      • Invite guest bloggers
      • Ask for comments
      • Thank users when they do
      • Cross-promote via other social media tools (eg: Twitter, Facebook, Delicious; include url in email signature)
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Blogging Basics (continued)
    • Monitor
      • Visits (eg: via Google Analytics)
      • Subscribers (eg: via Feedburner)
      • Citations (mentions of individual posts e.g.: via Technorati)
      • “ Ripple ” (links to your blog eg: via Technorati)
      • Keywords (eg: via Google Analytics)
      • Buzz (eg: via Digg)
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • SOCIAL MEDIA - Blogging Tools
    http://www.afb.org/Section.asp?SectionID=4&TopicID=167&DocumentID=2757
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Blogging Analytics
    • What to Measure:
      • Audience
        • Onsite “visitors”
        • Offsite “subscribers”
      • Conversation – number and length of comments
      • Citations – number of blogs linking to yours
    • How to Measure:
      • Blog Admin Panel (e.g.: Blogger, WordPress, TypePad)
      • BlogLines: http://www.bloglines.com/
      • Blog Pulse: http://www.blogpulse.com/index.html
      • Feedburner: http://www.feedburner.com
      • Google Alerts: http://www.google.com/alerts
      • Google Analytics: http://www.google.com/analytics
      • Google Blog Search: http://blogsearch.google.com/
      • Technorati: http://technorati.com/
      • Yahoo Alerts: http://alerts.yahoo.com/
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Wikis
    http://blind.wikia.com/wiki/Mediawiki_and_Accessibility
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    For starters, look at all the people there! flickr.com/photos/-cavin-
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Facebook
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    Over 400 million people In fact...
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    ... half of whom login everyday .
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    (How many people come to your website everyday?)
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    The average user visits 4 times per day!
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    “ OK. Yep. Those are some pretty big numbers. But what do they mean exactly?”
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    Well, for one thing it means that has become the most popular website in the U.S.
  • NATIONAL DISSEMINATION CENTER – ANALYTICS
    • Why Use Facebook?
    (Yep. Bigger than )
  • NATIONAL DISSEMINATION CENTER – ANALYTICS
    • Why Use Facebook?
    “ And? Aren’t these people just getting their social on?”
  • NATIONAL DISSEMINATION CENTER – ANALYTICS
    • Why Use Facebook?
    True. Many users are using to connect with friends and family. But they’re doing a lot more…
  • NATIONAL DISSEMINATION CENTER – VA PRC 2009 They’re sharing…
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    More than 5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week !
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    In fact, just recently overtook as the top source of traffic to major news and entertainment websites.
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Why Use Facebook?
    Wouldn’t you like it if they shared information about you ?
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NICHCY Facebook Page
    One simple measure is to count your “ fans .” If you find a Page you like, go ahead and click the “Like” button. You’ll be added to the Page as a “Fan,” and you’ll automatically receive updates when the new posts are added. facebook.com/nichcy
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NICHCY Facebook Page
    Another way is to look at your Page’s “ Insights .”
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NICHCY Facebook Page
    also sends weekly updates to your email address which provides useful information such as number of visits to your Page.
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NICHCY Facebook Page
    Of course, one of your objectives for establishing your Page in the first place may have been to increase traffic to your organization’s website. This is easy to measure, simply look at your sites analytics to see how many visits came from . (NICHCY’s traffic from has increased by over 200% over the past year. Similarly, since we posted our enews sign-up on our Page, subscribers have increased by more than 30%)
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Analytics: Measuring Results
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Analytics: Measuring Results
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NICHCY Facebook Page
    You can also ask yourself if your Page has enabled you to reach new audiences . (NICHCY has found that 20% of “fans” learned about us because they noticed one of their “friends” had become a fan.
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NICHCY Facebook Page
    And hey, because is so social, you can ask your fans directly about their experience using your Page. We did, and this is some of what we learned…
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NICHCY Facebook Page
    “ I work for an SEA and when I see something worth sharing with colleagues or LEAs I'll forward it.” “ I had frequently visited the website to share information with my students (I am a university professor). Now seeing you on FB reminds me of the website.” “ After reading articles and research, I often read reactions to assess how I can improve and incorporate best practice ideas to meet the needs of the students in my district. By bringing back what I have read to my district, I am able to work with colleagues to make change. For example, I have created a digital workgroup with resources discovered through social media. OCALI.org and the autism internet modules.” “ I work at CPAC, the CT PTI and I use various FB resources to stay current and informed.”
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NICHCY Facebook Page
    “ I have shared several of your stories with others whom I thought would be interested. I think this is a fantastic way to spread information. We are doing it for the RERCs on Telerehabilitation, Spinal Cord Injury and Wheelchair Transportation Safety. It is amazing how much information the disability community can share through social media. Keep up the good work!” “ We have three PTI grants . We constantly use the info from NICHCY and other disability-related organizations and individuals on various social media sites to help people with disabilities and their families. NICHCY's twitter page is why I joined twitter - it completely transformed my thinking of how to use social media. With so many organizations, groups, and just folks linking together in various ways, the amount and quality of info that we are able to share with families has skyrocketed - and we had plenty of good info before. Thanks for the great work and keep it up!” “ I have shared the information with parents of children with disabilities on my organization's social media outlets”
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NDC/NICHCY Twitter
    twitter.com/drnichcy
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • NDC/NICHCY Twitter
    http://www.accessibletwitter.com/
  • NATIONAL DISSEMINATION CENTER – VA PRC 2009
  • NATIONAL DISSEMINATION CENTER – VA PRC 2009 Don’t treat me like email…
  • NATIONAL DISSEMINATION CENTER – VA PRC 2009
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – Anatomy of a Tweet
    Potential Audience = 1,149
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – Anatomy of a Tweet
    If you “follow” DrNICHCY you will see the post appear in you’re Twitter “stream.” And, with one click of the mouse, you can “retweet” to your own group of followers:
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 1,537
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 1,560
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 2,156
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 2,929
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 3,045
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 3,114
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 8,188
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 8,820
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 8,882
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 9,028
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 9,184
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 9,469
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 9,636
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 8,756
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 9,790
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Twitter – The Power of the Platform
    Potential Audience = 10,367
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • SOCIAL NETWORKING – Twitter Analytics
    • What & How to Measure:
      • ReTweets (RT)
      • @Replies
      • Click Tracking
        • bit.ly: http://bit.ly
        • hootsite: http://hootsuite.com/
        • tweetburner: http://tweetburner.com/
      • Alerts
        • TweetBeep: http://tweetbeep.com
        • Twilert: http://www.twilert.com
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • scribd.com/nichcy
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Case Study: June 9-16, 2010
    Publication Title Nichcy.org Scribd.com Spina Bifida Fact Sheet 14 Trastornos del Habla y Lenguaje 7 Your Child’s Evaluation 1 Questions Often Asked by Parents About Special Education Services 5
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Case Study: June 9-16, 2010
    Publication Title Nichcy.org Scribd.com Spina Bifida Fact Sheet 14 41 Trastornos del Habla y Lenguaje 7 70 Your Child’s Evaluation 1 Questions Often Asked by Parents About Special Education Services 5
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Case Study: June 9-16, 2010
    * Announced via NICHCY’s Twitter Account
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Case Study: June 9-16, 2010
    * Also announced via NICHCY’s Twitter Account Publication Title Nichcy.org Scribd.com Spina Bifida Fact Sheet 14 41 Trastornos del Habla y Lenguaje 7 70 Your Child’s Evaluation 1 101* Questions Often Asked by Parents About Special Education Services 5 171*
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Slideshare.net
    http://www.slideshare.net/DrNICHCY/presentations
  • STATE DEAF-BLIND PROJECT DIRECTORS
    • Social Media & Accessibility
    • http://www.mediaaccess.org.au/index.php?option=com_content&view=article&id=682&Itemid=10
    • http://www.mediaaccess.org.au/index.php?option=com_content&view=article&id=683&Itemid=18
  • THANK YOU! Stephen D. Luke, Ed.D. [email_address] http://twitter.com/DrNICHCY http://www.facebook.com/nichcy http://www.linkedin.com/in/stephenluke