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The Use of Distance Technologies in the Provision of Technical Assistance
 

The Use of Distance Technologies in the Provision of Technical Assistance

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The Use of Distance Technologies in the Provision of Technical Assistance

The Use of Distance Technologies in the Provision of Technical Assistance

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  • For example, here’s a video on Early Recognition of Child Development Problems developed by CDC which they posted to YouTube. We determined that the video would be of value to members of our target audience so we grabbed the code provided right here on the page and in turn…
  • … posted to our Facebook page and our Twitter account (you can also see the video embedded on CDC’s own page). Think about the implications of this for a second…we’ve become a cog in CDC’s dissemination of this content. They’ve not asked us to. We simply deemed the content valuable for our users, and because it is in a form that makes it portable, we can grab it and share it with them. When you hear people speaking of social media or Web 2.0, this is part of whet they are talking about – social sharing and portability of web content. No longer do users even need to know about your website to view your content! And talk about leveraging resources, we didn’t have to invest time and resources into producing a similar video…
  • In case you might be doubting the potential of social media note the case here of a video originally designed for and presented to a high school faculty meeting in Centennial, CO….
  • What do we mean when we say “social media?” Well, many people can relate to viewing videos on various blogs and websites. In many cases (if not most) the video being viewed is an “embedded” video whose root origin is actually at YouTube. Note here, I’ve included a couple easy-to-use tools to help you caption videos for the purpose of making them accessible to those with visual impairments.
  • For example, here’s a video on Early Recognition of Child Development Problems developed by CDC which they posted to YouTube. We determined that the video would be of value to members of our target audience so we grabbed the code provided right here on the page and in turn…
  • For example, here’s a video on Early Recognition of Child Development Problems developed by CDC which they posted to YouTube. We determined that the video would be of value to members of our target audience so we grabbed the code provided right here on the page and in turn…
  • So how to measure such use? If you have a YouTube account you can use YouTube’s “Insight” feature to help with this, but I recommend checking out TubeMogul.com which will help you upload videos to a variety of popular video-sharing sites, including YouTube, and then help you track viewing and sharing behavior across the internet.
  • Blogging has emerged as yet another popular tool that leverages the ability of content to be both social and portable. Blogging takes a static web page and transforms it into content that is much more engaging in that readers are typically able to provide comments, sharing additional information, resources, and points of view. Readers also have the option of coming to your page to read your blog, or subscribing to it via RSS to receive it where they prefer, including embedding it in their own website.
  • Blogging has emerged as yet another popular tool that leverages the ability of content to be both social and portable. Blogging takes a static web page and transforms it into content that is much more engaging in that readers are typically able to provide comments, sharing additional information, resources, and points of view. Readers also have the option of coming to your page to read your blog, or subscribing to it via RSS to receive it where they prefer, including embedding it in their own website.
  • http://www.facebook.com/nichcy NDC/NICHCY maintains a fan page on Facebook and it has served us well in a number of important ways: By establishing a presence on the world’s largest social network, we increase our exposure to people who may not have known about our website and services – we’ve gone to where the users and potential users are already living and communicating with their networks of friends and colleagues. People can choose to become a “fan,” which allows them to show their appreciation and allegiance your work. When someone becomes a fan others in their network will be alerted to our work. In fact when we ask how people found our site in Facebook, a growing percentage mention that they had noticed a friend had first become a fan. While we’ve been able to track the volume of users to our website over the years, we never really have had the chance to interact with them or even see their faces! When we post content to our Facebook page, it automatically shows up on each of our fan’s page which means our information automatically goes to them, they don’t have to come to our page to see if there have been any updates. One Web 2.0 mantra to note: “Live where your users live.” True people are still visiting websites, and using Google to find information of interest, but considering the staggering popularity of these social networking sites, it may makes sense to establish a presence on each. The details of how to do so and engage users are beyond the scope of this presentation, but our center will be providing some of the how-to’s in the near future. In this slide we see the National Dissemination Center’s Facebook page. According to Google Analytics, can receive upwards of 14,000 pageviews/day. So we know there are many, many people benefitting from the long hours we put in…but it’s something else altogether to see the smiling faces of those who have, of their own volition, chosen to become fans of our page on Facebook.
  • You can use Google Analytics to compare two periods of time…
  • http://twitter.com/DrNICHCY NDC/NICHCY is also actively involved in the “Twittersphere” and has integrated this highly effective tool into its dissemination repertoire. A comprehensive review of Twitter is beyond the scope of this presentation (look for a dedicated Twitter tutorial in the near future), but there are a few important points worth noting – with Twitter it is: Extremely quick and easy to pass along information and resources – simply compose a message within the 140 character limit and submit. No need to spend a lot of time writing a lengthy article or blog. In fact, many refer to Twitter as a “microblogging” platform. Possible to discover, connect, and communicate directly with others holding similar needs and interests. Share or “retweet” information you discover from others with the click of a button.
  • http://twitter.com/DrNICHCY NDC/NICHCY is also actively involved in the “Twittersphere” and has integrated this highly effective tool into its dissemination repertoire. A comprehensive review of Twitter is beyond the scope of this presentation (look for a dedicated Twitter tutorial in the near future), but there are a few important points worth noting – with Twitter it is: Extremely quick and easy to pass along information and resources – simply compose a message within the 140 character limit and submit. No need to spend a lot of time writing a lengthy article or blog. In fact, many refer to Twitter as a “microblogging” platform. Possible to discover, connect, and communicate directly with others holding similar needs and interests. Share or “retweet” information you discover from others with the click of a button.
  • After you begin to “follow” more and more users on Twitter you might find that it’s more difficult to keep up with all the “Tweets” streaming through...
  • If you try to read every tweet in your stream as if it were an email in your inbox you’ll soon look like this.
  • Twitter is probably better viewed as a fountain, dipped into at single points of time.
  • Here’s a tweet I posted to Twitter on October 22, 2009. A few things to note: The “#” or “hashtag” as it’s referred to, is a Twitter convention that allows you to assign a topic to your post. Other users in the Twitterverse interested in specialed can simply click on the term and all other tweets marked with the same hashtag will be displayed. This is a great way to discover related information and connect with others interested in the same topic. The funny looking url is the product of a url shortening service that transforms long urls into short ones (very important when you’re limited to 140 characters!) Once tweeted, this post shows up in the stream of the 1,149 people following DrNICHCY.
  • Here’s a tweet I posted to Twitter on October 22, 2009. A few things to note: The “#” or “hashtag” as it’s referred to, is a Twitter convention that allows you to assign a topic to your post. Other users in the Twitterverse interested in specialed can simply click on the term and all other tweets marked with the same hashtag will be displayed. This is a great way to discover related information and connect with others interested in the same topic. The funny looking url is the product of a url shortening service that transforms long urls into short ones (very important when you’re limited to 140 characters!) Once tweeted, this post shows up in the stream of the 1,149 people following DrNICHCY.
  • The following series of slides depict individual Twitter users who retweeted this specific post. Highlighted on each profile is the number of followers that particular user has.
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Here you begin to recognize the power of the platform
  • Hopefully you can begin to recognize the power of the platform to reach others and extend your message!
  • The metrics for analyzing and assessing use are, like metrics for other social media, are still emerging. Bit if you’ve already dipped your toe into Twitter’s waters, or are considering it, here are a few places to begin…

The Use of Distance Technologies in the Provision of Technical Assistance The Use of Distance Technologies in the Provision of Technical Assistance Presentation Transcript