Online Course Preference Study

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    Online Course Preference Study - Presentation Transcript

    1. An Exploratory Analysis Of Factors Influencing Students Decisions To Take Online Courses Clara Dorado, Juanita Hernandez, Balkissa Sani Christopher Griffin, Ph.D. And William Barnett, Ph.D
    2. Background
      • Nationally
        • Majority of academic institutions offer online courses
        • Increased spending for CBT
        • Increased penetration of high speed internet
      • Louisiana
        • Significant spending on distance and online education
        • Widely dispersed rural population
        • Often must run for our lives!!!
    3. Research Goal
      • ULM is working towards a specific profile for online students
        • Capability
        • Probability of Success
      • Question – When choosing course delivery method (online/hybrid vs. traditional):
        • What factors influence student decision making?
        • What is the nature of this influence?
    4. Literature
      • Perception-based Influences
        • Scheduling Issues
        • Interaction with others
        • Course quality
        • Difficulty
        • Acceptance by employers
      • Influences based on Student
        • Maturity
        • Level of independence
    5. Research Model Convenience H 1 (+) Level of Difficulty H 2 (-) Effectiveness H 3 (+) Social Interaction H 4 (+) Decision to take online/hybrid course
    6. Data Collection
      • Survey developed using items from literature
      • Questionnaire items perception-based
      • General demographic data also collected
      • Sample
        • Students choosing course delivery method
        • Multiple disciplines represented
        • N=146
    7. Results
      • Factor Analysis supported convergent validity of survey items
      • Multiple Regression
        • Four factor model significant at p=.000
        • Direction of coefficients support research model
      • Hypothesis
        • H 1 (CONV) p=.003
        • H 2 (LOD) p=.136
        • H 3 (EFF) p=.000
        • H 4 (SCL) p=.604
    8. Conclusions
      • Interesting Points
        • Most significant influence was Course Effectiveness
        • Insignificant influence of Social Interaction not wholly unexpected
      • Future Directions
        • Explore impact of learning management system
        • Expand study to include detailed analysis of demographic data
        • Expand diversity of sample
    9. Questions?
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