The Results Group - Company Overview - Presentation Transcript
COMPANY OVERVIEW
We are a company that increases revenue and brand awareness for artists, athletes, brands, and entertainment properties. We work with clients and entertainment property owners to develop comprehensive brand strategies that provide long-term revenue streams through licensing programs, strategic marketing partnerships, commercial endorsements and sponsorships, and business development. We were founded by experienced professionals with more than 20 years of combined experience in the brand marketing community, music and entertainment industries, the licensing and merchandising business, and the professional sports world.
TRG’s comprehensive service offering is rooted in two distinguished business units:
Licensing Program Management
Strategic Marketing Partnerships
Entertainment Brand Management
The Results Group offers clients a premiere product licensing agency managed by veteran executives who have represented some of the most notable entertainment brands and artists in the world, including * NSYNC, Backstreet Boys, Outkast, Dave Matthews Band, Nelly, superstar athlete Deion Sanders, model Victoria Silvstedt, Honda Sports , and major motion pictures including Jurassic Park III , How The Grinch Stole Christmas , and The Mummy .
TRG closely manages all licensing operations for its clients including:
Licensee Acquisition & Deal Flow
Retail Development and Promotions
Quality Control of Product Development
Management of Third Party Manufacturers
Accounting and Financial compliance
TRG supervises all license agreements in an effort
to maximize revenue streams with “ best of breed ” companies.
Licensing Program Management
The Results Group brings together compatible brands for strategic marketing partnerships to increase revenue and brand awareness.
Brand building partnerships include:
Endorsements
Sponsorships
Cross-Promotions
Sweepstakes
Event Marketing
TRG provides the marketplace with a gateway between consumer brand advertisers and the entertainment industry.
TRG measures success by the ability of the brand advertiser and client to achieve tangible and sustainable marketing results.
We are not a sales agent… we are your partner.
Strategic Marketing Partnerships
RAY DOUSTDAR
Mr. Doustdar founded The Results Group and was most recently President of his previous firm, The Stronghold Group . Prior to that, he served two years as the Executive Director of Licensing for Universal Studios , where he launched very successful and profitable licensing programs for such feature films as Dr. Seuss's The Grinch Who Stole Christmas, The Mummy Returns and Jurassic Park 3 , as well as building overall licensing programs for classic character properties like Woody Woodpecker, Curious George, and the Universal Studios Monster Franchise .
Mr. Doustdar was also appointed head of the new Sports Division, and signed high profile athletes like NFL Superstar Deion Sanders, NBA Player Wally Szczerbiak, and the Supercross/Motocross Honda Racing Team for licensing and merchandising. Prior to Universal Studios, Mr. Doustdar was the Director of Special Markets for BMG Entertainment . At BMG, he put together branded custom music CD compilations for clients such as Starbucks, Pottery Barn, and Ann Taylor. Before his tenure at BMG, Mr. Doustdar spent five years at consumer products giant Procter & Gamble , where he helped manage the Tide brand as well as leading a 24 person sales team in the California Market to record revenue and market share results.
Mr. Doustdar is a consummate dealmaker, with experience in executing product licensing, new business development, premium, endorsements, sponsorships, and promotional programs. Mr. Doustdar is well experienced in dealing with brands, ad agencies, promotional companies, PR agencies, and talent. He is a leader who has the experience and ability to generate revenue and profit, along with helping increase brand equity and company value.
Mr. Doustdar received a Bachelor of Arts degree from Miami University of Ohio.
RICH OROSCO
Prior to The Results Group, Mr. Orosco was the Vice President of Marketing for Warner Bros. Domestic Television Distribution . He managed the trade and consumer marketing operations for Warner Bros. Television shows including TMZ (the #1 entertainment news website and the #1 first-run syndicated TV show launch of 2007) , The Ellen Degeneres Show , The Tyra Banks Show , Extra , and Two and a Half Men (the #1 off-network sitcom launch of 2007). Prior to joining Warner Bros., he was the Executive Director of Advertising and Promotion for CBS Paramount Domestic Television where he was responsible for brand management and marketing of the #1 entertainment news magazine, Entertainment Tonight, and the most successful first-run syndicated TV show launch of 2004, The Insider.
Mr. Orosco is a two-time recipient of the “ Share-The-Vision ” award which recognized employees who made a significant and measurable contribution to the CBS Corporation. Early in his career he worked in brand management for Paramount Pictures Home Entertainment on successful franchises such as Star Trek , Mission Impossible and Nickelodeon’s Rugrats .
Mr. Orosco is a seasoned entertainment executive who has conceptualized and executed award-winning product launch campaigns for top entertainment properties. He has a strong background and proven success in strategic marketing partnerships, business development, promotions, online marketing, and special events.
Mr. Orosco received a Bachelor of Business Administration degree in Marketing from the University of Texas at Austin.
Executive Management
Contact Information Ray Doustdar [email_address] (310) 283-7293 Rich Orosco [email_address] (213) 300-8746
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