Reynolds High School Journalism Institute

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A talk given to 30 high school teachers about journalism and social media.

A talk given to 30 high school teachers about journalism and social media.

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  • The nature of change that we are undergoing is significant
  • The word “journal” in “journalism” is from the French. It means “a daily record, as of occurrences, experiences, or observations: She kept a journal during her European trip.”
  • Do you see a bird or a rabbit? Likewise, when some people look at social media they see invasion of privacy, triviality, chaos. When other people look at social media they see transparency, connection, engagement.

Transcript

  • 1. Social media as a new paradigm of journalism
    Donica Mensing
    dmensing@unr.edu
    Reynolds School of Journalism
  • 2. Introduction
    TED talk by Clay Shirky
    (TED: Ideas worth sharing)
    How social media can make history
  • 3.
  • 4. A paradigm
    "the prevailing view of things"
  • 5.
  • 6.
  • 7. Social media and other digital tools are shifting the paradigm of journalism from a transmission model to a network model
  • 8.
  • 9. Networked Journalism(Charlie Beckett’s analogy, author of SuperMedia: Saving journalism so it can save the world)
  • 10. Via Flickr, Oscar Juárez
  • 11. In networked journalism, the public can get involved in a story before it is reported, contributing facts, questions, and suggestions. The journalists can rely on the public to help report the story… The journalists can and should link to other work on the same story, to source material, and perhaps blog posts from the sources. After the story is published — online, in print, wherever — the public can continue to contribute corrections, questions, facts, and perspective …
    Jeff Jarvis blogging at:http://www.buzzmachine.com/2006/07/05/networked-journalism/
  • 12. How can new technologies be harnessed to create an enhanced public service media environment?
    Paper by Charlie Beckett
    Director, POLIS, London School of Economics
  • 13. Social media expands our journalistic paradigm to include social practice as well as professional practice.
  • 14. Examples
    Professional editors vs. readers as editors
    Press to people information flows vs. people to press information flows
    A gift economy vs. a commercial economy
    Seeking information vs. seeking democracy
    Examples taken from “The Weblog: An Extremely Democratic Form in Journalism” by Jay Rosen, NYU journalism professor
  • 15. Why should we think it normal to broadcast every personal detail about Anna Nicole Smith or Madonna or Michael Jackson, but then laugh at people who put their own stories and personal details on their own blogs?
    Which action is more democratic?
    Idea from Jay Rosen (ibid.)
  • 16.
  • 17.
  • 18. What is Twitter?
    Twitter in Plain English
  • 19.
  • 20. How are journalists using Twitter?
    As a public scanner and personal wire service
    To enhance reporting, vet ideas
    To develop beats
    To connect with audiences
    To share/publish information immediately
    To build a personal network
  • 21. What are the challenges?
    Focus on immediacy as opposed to long term questions
    Time away from other tasks
    Special interests masking themselves as citizens
    Merging of public and private lives
    Mixture of rumor, gossip, inaccurate and accurate reporting
  • 22. Interested in more about Twitter?
    Check out the social bookmarking site Del.icio.us
    http://delicious.com/dmensing/twitter
    Note: So far, teens favor SMS over Twitter
  • 23. What is social networking?
    Social Networking in Plain English
  • 24. Developing a reporting community
    BeatBlogging.org
    Public Insight Network
    MinnPost (and even an advertising community)
  • 25. Other social media tools
    Blogging (Blogger and WordPress) (See Scott Rosenberg’s new book on how blogs changed everything)
    YouTube, Vimeo and Vuvox
    Flickr
    Ning
    Social bookmarking sites, music sharing sites, etc.
  • 26.
  • 27. Opportunities for education in the journalism classroom
    How to set circles of intimacy in social networks
    How to define private and public spaces
    How to filter and evaluate information (CrapDetection 101)
    How to find and organize (curate) (IRE)
    How to build networks online and off
    How to use these tools to improve journalism