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  • Like individuals, journalism programs that develop expertise in particular areas can build a brand and reputation, attracting motivated students, competent faculties, and committed partners. <br />   <br /> The range of choices for journalism programs used to be much more narrow. In examining journalism programs in the US, I have been struck by the similarities of their course offerings and curriculum. <br />   <br /> As programs continue to change, however, they have begun to diversify. Now programs can focus on teaching students to be storytellers in multiple media or data analysts with visualization skills; they can focus on developing social media expertise and community managers or experts in video, audio, photography and the written word; subject area specialists and experts in particular media channels or investigative journalists or watchdog specialists. <br />
  • News21 was first launched in 2005 by three American foundations as part of a $20 million grant. Since 2008, Arizona State University has received more than $10 million to fund the program, which provides an intensive spring seminar and a 10-week paid summer fellowship. Schools pay $10,000 to support students chosen to participate in the program. This year 27 students are participating in producing a multimedia stories about issues related to guns. The students are supervised by five outstanding professional journalists and stories are published and broadcast by major US news outlets.
  • Marc Cooper, USC faculty member, who runs Annenberg Digital News which publishes student-run Neon Tommy
  • University of Alabama

Mensing ejta2014 Mensing ejta2014 Presentation Transcript

  • Strategic Directions in Journalism Education Donica Mensing @donica Reynolds School of Journalism University of Nevada, Reno
  • Should we change?
  • Time to choose
  • Teaching Hospital Model
  •  “To make up for the loss of the reporting that economically devastated news organizations can no longer afford” (Nicholas Lemann, 2009)  So that “universities [will] become forceful partners in revitalizing an industry at the very core of democracy” (Open Letter to America's University Presidents, 2012)  Because pedagogically the best way to learn journalism is to do it (Newton, 2013) “becoming significant producers of original news reporting”
  •  Students doing the journalism  Professionals mentoring them to improve the quality and impact of the journalism  Professors bringing in topic knowledge and raising issues  Innovators pioneering new tools and techniques  Academics doing major research projects  Everyone working together with an emphasis of not just informing a community but engaging it. The sixth element is not a type of person, it’s a way of doing things: working with each other and a community.
  • Entrepreneurial Model
  •  From supply side to demand side  From institutional networks to social networks  From routines to reflexivity
  • Community Innovation Model
  • Types of journalism (data, visual, investigative), types of technology (mobile, video), subject areas (politics, arts, science, culture), functions (service, craft) & etc. Many possibilities
  •  Skills and interests of faculty  Amount and type of existing resources  Potential for additional funding  Other units at the university interested in collaboration  Skills and resources of alumni  Size of community  Needs of local communities  Media opportunities in the region  Competition from other regional programs How to choose
  • Why choose?