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The Future of the Wireless City
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The Future of the Wireless City

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  • Notes to presenter 1. Values used: DSL: 56K to 1.5Md/56-1.5Mbps u 1EvDO 150-400K d/10-50K u based on sri’s measurements in San Diego Private Data Radio 9.2kbps -- Motorola network Cable: 512kbps - 4Mbps d/u EV-DO technology from Lucent Technologies, Nortel Networks and Motorola that provides average data speeds of 0.3-0.5 megabits a second, and peak download rates of 2.4Mbps. Source: http://news.bbc.co.uk/2/hi/technology/4295291.stm 2. Off screen is a grid useful in providing ‘hash marks’ for the axis. By overlaying the grid on the blue area, it provides a scale.
  • Explain company history and general products and coverage model here Points to hit: Original vision intact Do to cellular what cellular did to wire line in developing countries General-purpose infrastructure Smart MIT/Caltech/Harvard guys, still with company Systems solution at the intersection of RF and IP disciplines Heart is routing protocols optimized for metro-scale, client-server applications
  • Transcript

    • 1. The Future of the Wireless City and Sustainable Business Models             Bo Nilsson, MD - EMEA, Tropos Networks
    • 2. Tropos Networks - Company Background
      • Six years old… shipping products for four years
      • Venture Funded…. Intel, Benchmark
      • 150+ Employees…. HQ in Sunnyvale, CA
      • European presence since 2004
      • Recognized Market Leader in Metro-Scale WiFi Mesh Networking with more than 600+ customers world wide.
      • More than 50+ WiFi Mesh customers in EMEA
    • 3. The Wireless Landscape
      • Wi-Fi originally designed as a wireless extension for indoor LANs
      • WiFi Mesh makes Wi-Fi effective outdoors over large areas
      • WiMAX will Complement WiFi Mesh
      • - High Speed Backhaul
      • - Future Client Access
      • 3G / HSDPA will Complement WiFi Mesh
      Speed UWB WiMAX Wi-Fi 2G 3G/UMTS PAN LAN MAN WAN Wi-Fi Open Standard Progression Open-standards moving into wireless MAN + WAN
    • 4. WiFi Mesh Delivers Throughput and Mobility 9.2kps/9.2kps Mobility Bandwidth Upstream/downstream 5Mbps/5Mbps Mobile Fixed 3G Cellular (EV-DO, UMTS) Private Data Radio Cable DSL
    • 5. Market Opportunity - WiFi Device Explosion Wi-Fi Hot Spots Booming Plus 160M+ Cellular Phones with Wi-Fi Source: IDC Source: Instat 250M+ Wi-Fi Client Devices by 2008 Source: IDC
    • 6. Market Opportunity - Metro-Scale WiFI Mesh
      • Internet Access: Desktops, Laptops, PDAs, Phones, Music and Gaming
      • Public Safety: Mobile Communications, Emergency Response, Surveillance Cameras
      • Municipal Automation: Traffic Controllers & Cameras, Parking Meters, AMR
      • Voice over Wi-Fi: Cellular Compliment or Replacement
      • Location Services: Localized Web Information & Advertising
    • 7. The Business Model - Metro-Scale WiFi Mesh
      • “ Municipal WiFi Networks in Europe ”
      • – a masters’ thesis/survey by Gregor Heilmann(Newcastle University, September 2007)
      • 50 projects in 17 countries are classed according to who owns the network
      • network: the community model, the public authority model, the private model and public-private partnerships (PPP).
    • 8. The Business Model - Metro-Scale WiFi Mesh
      • “ Municipalities are playing many different roles in WiFi
      • initiatives, showing that there is no generally accepted
      • organization model and many projects are more of an
      • experimental kind...
      • “ ...community networks are bottom-up projects and are
      • facing technological and organizational problems when
      • they are extended over a city area. Networks solely
      • owned by public authorities are confronted by legal
      • enquiries, and municipal WiFi networks operated and
      • owned by private companies have so far not shown that
      • they can realise a return on investment. The projects in
      • the PPP category seem to offer better perspectives...”
    • 9. The Business Model - Metro-Scale WiFi Mesh
      • Some Important Guide Lines for Business Models
      • PPP – Public Private Partnership Model
      • Identify Potential Anchor Tenancy
      • Distinction between rural & urban is not
      • – Suburbs, peripheral commerce zones
      • – Development along roads
      • – Clustering of rural homes villages
      • – Distance to nearest big city influences cost of rural access
    • 10. The Business Model - Metro-Scale WiFi Mesh
      • PPP – Public Private Partnership Model the only way forward ?
      • Develop Business Models for each applications, current and planned
      • Rome Wasn’t Built in a Day
        • Some try to do it all, all at once
      • Think Big, Act Small
        • One application can justify city participation and investments
      • Balancing the Dream & the Hype Machine
        • Under promise & over deliver
        • Be honest about limitations
    • 11. Future Directions - Metro-Scale WiFI Mesh
      • The PPP Model will drive the development for business modeling
      • Demand for Workforce Mobility will increase
      • Always Best Connected !
        • Urban vs. Rural
        • WiFi Mesh / Mobile WiMAX / HSDPA (G3)
        • Macro / Pico / Femto Cell Architecture ?
      • Demand for CPE that support more than one radio technology will increase.
      • Single Application ----> Multi-Service Networks
    • 12. Future Directions - Metro-Scale WiFI Mesh
      • “In a new report, Municipal Broadband Strategy: Beyond Wireless, [Diamond Management & Technology Consultants Inc.] projects that within the next 5 years, capacity requirements will rise from their current level of 1 to 5 Mbps to more than 100 Mbps... Cities that are crafting their broadband strategies completely or largely around WiFi or WiMAX networks will not be able to contend with the exploding bandwidth requirements...”
      • ---Robert Hoskins, Broadband Wireless Exchange Magazine,5 September 2007
    • 13. Tropos Networks Metro-Scale WiFi Mesh
      • However we can't live with out Work Force Mobility Anytime, Anywhere Broadband Access.
      Tropos Control Management Tool Tropos MetroMesh Routers Self-healing Wi-Fi Mesh 0 1 2 Miles 1 WiMAX Internet
    • 14. Congratulations ! Derry City Council Bo Nilsson Managing Director - EMEA Tropos Networks http://www.tropos.com
    • 15. $10B+ Total Market through 2010 Public Access Private Networks 2005 2006 2007 2008 Source: Tropos Networks 2004 2009 Public Safety/Muni $2.6B Service Provider $4.7B Carrier $6.9B 2010 Data $3.1B, VoIP $3.8B Tropos market entry model Metro-Scale Wireless
    • 16. WiFi Mesh Networks - Self Configuring
      • Self Configuring
      • The units automatically discover one another
      • PWRP automatically picks best data path from Client Node to the Internet
      Tropos Doesn’t rely on complex, costly network engineering to deliver performance
      • Internet Gateway
      • Wireless Router
    • 17. WiFi Mesh Networks - Self Healing
      • Self Healing
      • If interference causes one or more links to be interrupted or degraded
      • PWRP automatically routes around the obstructions
      • Internet Gateway
      • Wireless Router
    • 18. WiFi Mesh Networks - Support for Virtual Network
      • Multiple ESSID, VLAN, and QoS Support*
        • Separate and Secure Traffic for Distinct User Communities e.g. Public, Fire, Police
      * ESSID – Extended Service Set Identification VLAN – Virtual Local Area Network QoS – Quality of Service City ISP Business SOHO Residential ESSID: Home1 Open 500 Kbps Priority 6 ESSID: SOHO1 WEP 1.0 Mbps Priority 5 ESSID: Work1 802.1x Unlimited Priority 4 Fire Dept. ESSID: FD1 802.1x Priority 2 ESSID: City1 WEP/VPN Priority 3 City Hall Police Dept. ESSID: PD1 802.1x/VPN Priority 1
    • 19. WiFi Mesh Networks – Support for Metro-Scale Roaming Authentication Preserved Throughout the Network
      • Sign-on required only at start of session
      • Secure connectivity continues as client moves across coverage area