Op zoek naar nieuwe business value
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Op zoek naar nieuwe business value

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Op zoek naar nieuwe business value Op zoek naar nieuwe business value Presentation Transcript

  • Op zoek naar nieuwe Business Value
    Business Model Canvas
    Blue Ocean Strategy
    Businessmodel van de 21steeeuw
    10 mei 2011
  • Business Model Canvas
    Intern
    gericht
    Klant
    gericht
  • CUSTOMER SEGMENTS
    CUSTOMER RELATIONSHIPS
    VALUE PROPOSITIONS
    KEY ACTIVITIES
    KEY PARTNERS
    Multi-sides Platforms
    Platform
    management
    Consumer
    segment 1
    Value
    proposition 1
    Service
    provisioning
    CHANNELS
    KEY RESOURCES
    Platform
    promotion
    Consumer
    segment 2
    Value
    proposition 2
    Etc.
    Etc.
    The Platform
    REVENUE STREAMS
    COST STRUCTURE
    Platform
    management
    + development
    Revenueflow 1
    Possible
    revenue flow
    subsidy
    Revenueflow 2
    Etc.
  • CUSTOMER SEGMENTS
    CUSTOMER RELATIONSHIPS
    VALUE PROPOSITIONS
    KEY ACTIVITIES
    KEY PARTNERS
    Free as a Business ModelFreemium
    Large
    base of
    free
    users
    Automated
    +
    mass
    customized
    Infra
    development
    +
    maintenance
    Free
    basic
    service
    CHANNELS
    KEY RESOURCES
    Small base of
    payingusers
    Premium
    service
    The Platform
    REVENUE STREAMS
    COST STRUCTURE
    Cost of service forpremium users
    Fixed
    costs
    Cost of service for free users
    Free basis services
    Paid premium service
  • CUSTOMER SEGMENTS
    CUSTOMER RELATIONSHIPS
    VALUE PROPOSITIONS
    KEY ACTIVITIES
    KEY PARTNERS
    The Long Tail
    Platform
    management
    MANY
    niche
    segments
    Large scope
    of niche
    content
    Niche
    content
    providers
    Service
    provisioning
    CHANNELS
    KEY RESOURCES
    Platform
    promotion
    Niche
    content
    providers
    Content
    production
    tools
    User
    generated
    content
    The Internet
    The Platform
    REVENUE STREAMS
    COST STRUCTURE
    Platform
    management
    + development
    Selling less of more
  • Blue OceanStrategy
  • Centraal staat gelijktijdigKosten Verlagen + Klantwaarde verhogen
  • Conventionele Strategiebenadering
  • Roadmap naar Waardecreatie
  • Elimineren
    Beperken
    Verhogen
    Creëren
    HOOG
    AH TO GO
    ANDERE SUPERMARKT
    LAAG
    Inzet personeel
    Marge
    Gemak
    Andere
    locatie
    Assortiment
    Ruimte
    Voorraad
    Focus op
    gezin
    Focus
    op passant
    Kosten per locatie
    Snelheid bediening
  • Naareennieuwe Enterprise Logic
    Business model of the 20th century
    “Managerial Capitalism”
    Business model of the 21st century
    “Distributed Capitalism”
    Individual
    Individual
    Individual
    Institution
    Institution
    Co-creation
    3 forces
    Institution
    Individual
    Individual
    Individual
    Institution
    Institution
    Communities
    Individual
    Individual
    Common
    IT-Infrastructure
    Institution
    Institution
    Individual
    Individual
    Individual
  • Meer weten?
    Evert Jan van Hasselt: 06-83601758
    Petra Iuliano: 06-15002907
    Business Model Canas
    Blue Ocean Strategy
    Businessmodel van de 21steeeuw
    10 mei 2011
    INSCHRIJVEN: http://bit.ly/eK3r3V