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Systems Thinking
If you always do what you always did……

Dog-ED Ltd. © 2013
Systems thinking is an approach to problem solving that
views “problems” as part of a wider dynamic system.
Systems thinking involves more than a reaction to present
outcomes or events. It demands a deeper understanding of
linkages, relationships, interaction and behaviours among
the elements that characterise the entire system.
Systems thinking for health systems strengthening edited by Don de Savigny and
Taghreed Adam, World Health Organisation 2009.

Systems thinking; a
definition
Dog-ED Ltd. © 2013
• The issues in dog health and welfare stem in the main from
human behaviour and humans fear and resist change
• Role of dogs in our society is characterised by both plurality
and polarity
• The context for dog health and welfare issues is changing fast
– life sciences, information and communication technologies,
ethics
• Large parts of our existing system were created in 19th Century
– we have a legacy system
• Increasing levels of frustration in many quarters over pace of
progress
• It’s complicated!

The problem
Dog-ED Ltd. © 2013
• All organisations, people and actions that are involved in
the promotion, supply and ownership of dogs.

The “Dog System”
Dog-ED Ltd. © 2013
Interventions
Stakeholders
Information
Veterinary & Genetics Technologies
Funding

The multiple
relationships and
interactions between
the building blocks
and how these affect
each other, convert
the building blocks
into a system

Leadership & Governance

The building blocks in this system
Dog-ED Ltd. © 2013
The System that Builds Brachycephalic Dogs

Puppy
contract

Low Volume
High Welfare

Show enthusiasts
Not
registered

Joe public

Owners self
-esteem
/ego

Flat faces present
health problems

Celebrity owners

BREEDERS
High Volume
High Welfare

Low Volume
Low Welfare

Registered

High Volume
Low welfare

Rescue

Breeder education

Imported
People find flat-faced dogs
adorable

Breathing difficulties
Eye problems

Advertisers/
organisations use them to
sell products and services

Actions to
influence demand

Strategic
approach of
welfare
organisations

Achieve their
charitable objectives
Their incomes

Owner education

Dog-ED ltd ©2013

Breed standards for
flat-faced dogs
KC Breed
watch

Dental problems
Whelping problems
Concerns over
health problems

Breeding
strategies

Veterinary
advice

Veterinary
reporting

Veterinary
treatment
Veterinary knowledge and
expertise

Actions to
influence supply
Commission
Research into
health
conditions
Fund research

Breeding
Standard

Veterinary education

Professional pride
and self esteem

Veterinary income

Competition to secure
research funding
Research into prevalence and impact
of health conditions
Research is published

The Brachycephalic map
Dog-ED Ltd. © 2013
The System that Builds Brachycephalic Dogs

Puppy
contract

Low Volume
High Welfare

Show enthusiasts
Not
registered

Joe public

Owners self
-esteem
/ego

Flat faces present
health problems

Celebrity owners

BREEDERS
High Volume
High Welfare

Low Volume
Low Welfare

Registered

High Volume
Low welfare

Rescue

Breeder education

Imported
People find flat-faced dogs
adorable

Breathing difficulties
Eye problems

Advertisers/
organisations use them to
sell products and services

Actions to
influence demand

Strategic
approach of
welfare
organisations

Achieve their
charitable objectives
Their incomes

Owner education

Dog-ED ltd ©2013

Breed standards for
flat-faced dogs
KC Breed
watch

Dental problems
Whelping problems
Concerns over
health problems

Breeding
strategies

Veterinary
treatment
Veterinary knowledge and
expertise

Veterinary education

Professional pride
and self esteem

Veterinary income

Competition to secure
research funding
Research into prevalence and impact
of health conditions
Research is published

Finding the beat of the system
Dog-ED Ltd. © 2013

Veterinary
advice

Veterinary
reporting

Actions to
influence supply
Commission
Research into
health
conditions
Fund research

Breeding
Standard
The System that Builds Brachycephalic Dogs

Puppy
contract

Low Volume
High Welfare

Show enthusiasts
Not
registered

Joe public

Owners self
-esteem
/ego

Flat faces present
health problems

Celebrity owners

BREEDERS
High Volume
High Welfare

Low Volume
Low Welfare

Registered

High Volume
Low welfare

Rescue

Breeder education

Imported
People find flat-faced dogs
adorable

Breathing difficulties
Eye problems

Advertisers/
organisations use them to
sell products and services

Actions to
influence demand

Strategic
approach of
welfare
organisations

Achieve their
charitable objectives
Their incomes

Owner education

Dog-ED ltd ©2013

Breed standards for
flat-faced dogs
KC Breed
watch

Dental problems
Whelping problems
Concerns over
health problems

Veterinary
advice

Veterinary
reporting

Veterinary knowledge and
expertise

Actions to
influence supply
Commission
Research into
health
conditions
Fund research

Breeding
Standard

Veterinary
treatment

Veterinary education

Professional pride
and self esteem

Veterinary income

Competition to secure
research funding
Research into prevalence and impact
of health conditions
Research is published

Dog-ED Ltd. © 2013

Breeding
strategies
Dog-ED Ltd. © 2013
Who will
lead?
Who will
need to
change their
behaviour?

What
information
is needed?
Building
better
Brachycephalics

What
veterinary &
genetics
tools will
help?

What
interventions
will work?
What
funding is
required?

Example: System-wide intervention
Dog-ED Ltd. © 2013
Aspirational
• Why?

Guidance
• How?

Operational
• What?

Hot topic – 3 levels of
design
Create
Outputs

Supply
side

Breeder
focused

Breed
healthier
dogs

Demandside

Buyer
focused

Buy
healthier
dogs

“Hot topic”

Generate
Support

Establish
new
behaviours

Define
Projects

Dogs
Benefit

Happy,
healthy,
well
looked
after
dogs

Aspirational level
D

O

G

E

D

Conduct research
into BOAS

Share with key
stakeholders

Develop a Breed
Health Strategy

A Breed Health
Strategy

Collaborative
planning

Develop a Breed
Health Scheme

A Breed Health
Scheme

Clubs and Vets

Owners
participate in
Health Scheme

Develop
education for all
breeders

Breeder
Education
resources

Breeders

Breeders breed
more moderate
dogs

Develop guidance
for exhibitors and
judges

Show guidance is
available

Exhibitors and
Judges

More moderate
dogs win at shows

Develop
education for vets

Vet Education
resources

Vets and Referral
Specialists

Vets provide
advice to owners

Develop
education for
owners

Supply
side

BOAS Reports

Owner Education
resources

Owners

Owners provide a
healthy lifestyle
for their dogs

Hot topic example

Healthier
Brachycephalics

Guidance level
D

O

Develop an
assessment
framework

A recognition
system

Promote the
scheme to owners

Promotional
campaigns

Conduct health
assessments

Assessment
sessions & advice

Publish health
results

Supply
Side:
“Develop
a Breed
Health
Scheme”

Vets available

Develop a
recognition
system

Reports available

Review results
and trends

D

Robust testing
protocols

Recruit and train
vets

E

An assessment
framework

Develop testing
protocols

G

Analysis and
priorities known

Healthier
Brachycephalics

Vets and owners

Owners act on
advice

Hot topic example

Operational level
Dog-ED role:

1.

2.

3.

Apply Systems Thinking to a
current “hot topic”; e.g. Building
better Brachycephalics
Build Systems Thinking capability
into key stakeholder organisations
and apply it on some joint working
Develop a 3-5 year Strategic Change
Programme for Canine Health and
Welfare Improvement

Facilitating

Training/Coaching

Consulting/Coaching

Next steps; options…
Learn skills
in individual
Stakeholder
organisations

Apply skills
in pilot joint
“Quick Win”
projects

Build capability

Apply skills
in crossStakeholder
“High
Impact”
projects
Leading on dog health and welfare

Where are we
now?

What needs to
be done by
which part of
the system?

• Strengths
• Commitment
• Areas for
• Focus
improvement • Resources

Implement all
those actions

•
•
•
•
•

Review &
Renew

Research
• Recognition
“Fix”
• Measurement
Design
Education
Communication

Change Programme
• De SAVIGNY and ADAM 2009 Systems thinking for
health systems strengthening, World Health Organisation
• MEADOWS D 2009 Thinking in Systems, Earthscan
London
• SENGE P 1990 The Fifth Discipline The Art and Practice
of a Learning Organization, Century Business
• SWANSON et al 2012 Rethinking health systems
strengthening: key systems thinking tools and strategies
for transformational change, Health Policy and Planning
27 iv 54 –iv 61

References
Dog-ED Ltd. © 2013

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"If you always do what you always did" - Systems Thinking for developing canine health improvement strategies

  • 1. Systems Thinking If you always do what you always did…… Dog-ED Ltd. © 2013
  • 2. Systems thinking is an approach to problem solving that views “problems” as part of a wider dynamic system. Systems thinking involves more than a reaction to present outcomes or events. It demands a deeper understanding of linkages, relationships, interaction and behaviours among the elements that characterise the entire system. Systems thinking for health systems strengthening edited by Don de Savigny and Taghreed Adam, World Health Organisation 2009. Systems thinking; a definition Dog-ED Ltd. © 2013
  • 3. • The issues in dog health and welfare stem in the main from human behaviour and humans fear and resist change • Role of dogs in our society is characterised by both plurality and polarity • The context for dog health and welfare issues is changing fast – life sciences, information and communication technologies, ethics • Large parts of our existing system were created in 19th Century – we have a legacy system • Increasing levels of frustration in many quarters over pace of progress • It’s complicated! The problem Dog-ED Ltd. © 2013
  • 4. • All organisations, people and actions that are involved in the promotion, supply and ownership of dogs. The “Dog System” Dog-ED Ltd. © 2013
  • 5. Interventions Stakeholders Information Veterinary & Genetics Technologies Funding The multiple relationships and interactions between the building blocks and how these affect each other, convert the building blocks into a system Leadership & Governance The building blocks in this system Dog-ED Ltd. © 2013
  • 6. The System that Builds Brachycephalic Dogs Puppy contract Low Volume High Welfare Show enthusiasts Not registered Joe public Owners self -esteem /ego Flat faces present health problems Celebrity owners BREEDERS High Volume High Welfare Low Volume Low Welfare Registered High Volume Low welfare Rescue Breeder education Imported People find flat-faced dogs adorable Breathing difficulties Eye problems Advertisers/ organisations use them to sell products and services Actions to influence demand Strategic approach of welfare organisations Achieve their charitable objectives Their incomes Owner education Dog-ED ltd ©2013 Breed standards for flat-faced dogs KC Breed watch Dental problems Whelping problems Concerns over health problems Breeding strategies Veterinary advice Veterinary reporting Veterinary treatment Veterinary knowledge and expertise Actions to influence supply Commission Research into health conditions Fund research Breeding Standard Veterinary education Professional pride and self esteem Veterinary income Competition to secure research funding Research into prevalence and impact of health conditions Research is published The Brachycephalic map Dog-ED Ltd. © 2013
  • 7. The System that Builds Brachycephalic Dogs Puppy contract Low Volume High Welfare Show enthusiasts Not registered Joe public Owners self -esteem /ego Flat faces present health problems Celebrity owners BREEDERS High Volume High Welfare Low Volume Low Welfare Registered High Volume Low welfare Rescue Breeder education Imported People find flat-faced dogs adorable Breathing difficulties Eye problems Advertisers/ organisations use them to sell products and services Actions to influence demand Strategic approach of welfare organisations Achieve their charitable objectives Their incomes Owner education Dog-ED ltd ©2013 Breed standards for flat-faced dogs KC Breed watch Dental problems Whelping problems Concerns over health problems Breeding strategies Veterinary treatment Veterinary knowledge and expertise Veterinary education Professional pride and self esteem Veterinary income Competition to secure research funding Research into prevalence and impact of health conditions Research is published Finding the beat of the system Dog-ED Ltd. © 2013 Veterinary advice Veterinary reporting Actions to influence supply Commission Research into health conditions Fund research Breeding Standard
  • 8. The System that Builds Brachycephalic Dogs Puppy contract Low Volume High Welfare Show enthusiasts Not registered Joe public Owners self -esteem /ego Flat faces present health problems Celebrity owners BREEDERS High Volume High Welfare Low Volume Low Welfare Registered High Volume Low welfare Rescue Breeder education Imported People find flat-faced dogs adorable Breathing difficulties Eye problems Advertisers/ organisations use them to sell products and services Actions to influence demand Strategic approach of welfare organisations Achieve their charitable objectives Their incomes Owner education Dog-ED ltd ©2013 Breed standards for flat-faced dogs KC Breed watch Dental problems Whelping problems Concerns over health problems Veterinary advice Veterinary reporting Veterinary knowledge and expertise Actions to influence supply Commission Research into health conditions Fund research Breeding Standard Veterinary treatment Veterinary education Professional pride and self esteem Veterinary income Competition to secure research funding Research into prevalence and impact of health conditions Research is published Dog-ED Ltd. © 2013 Breeding strategies
  • 10. Who will lead? Who will need to change their behaviour? What information is needed? Building better Brachycephalics What veterinary & genetics tools will help? What interventions will work? What funding is required? Example: System-wide intervention Dog-ED Ltd. © 2013
  • 11. Aspirational • Why? Guidance • How? Operational • What? Hot topic – 3 levels of design
  • 13. D O G E D Conduct research into BOAS Share with key stakeholders Develop a Breed Health Strategy A Breed Health Strategy Collaborative planning Develop a Breed Health Scheme A Breed Health Scheme Clubs and Vets Owners participate in Health Scheme Develop education for all breeders Breeder Education resources Breeders Breeders breed more moderate dogs Develop guidance for exhibitors and judges Show guidance is available Exhibitors and Judges More moderate dogs win at shows Develop education for vets Vet Education resources Vets and Referral Specialists Vets provide advice to owners Develop education for owners Supply side BOAS Reports Owner Education resources Owners Owners provide a healthy lifestyle for their dogs Hot topic example Healthier Brachycephalics Guidance level
  • 14. D O Develop an assessment framework A recognition system Promote the scheme to owners Promotional campaigns Conduct health assessments Assessment sessions & advice Publish health results Supply Side: “Develop a Breed Health Scheme” Vets available Develop a recognition system Reports available Review results and trends D Robust testing protocols Recruit and train vets E An assessment framework Develop testing protocols G Analysis and priorities known Healthier Brachycephalics Vets and owners Owners act on advice Hot topic example Operational level
  • 15. Dog-ED role: 1. 2. 3. Apply Systems Thinking to a current “hot topic”; e.g. Building better Brachycephalics Build Systems Thinking capability into key stakeholder organisations and apply it on some joint working Develop a 3-5 year Strategic Change Programme for Canine Health and Welfare Improvement Facilitating Training/Coaching Consulting/Coaching Next steps; options…
  • 16. Learn skills in individual Stakeholder organisations Apply skills in pilot joint “Quick Win” projects Build capability Apply skills in crossStakeholder “High Impact” projects
  • 17. Leading on dog health and welfare Where are we now? What needs to be done by which part of the system? • Strengths • Commitment • Areas for • Focus improvement • Resources Implement all those actions • • • • • Review & Renew Research • Recognition “Fix” • Measurement Design Education Communication Change Programme
  • 18. • De SAVIGNY and ADAM 2009 Systems thinking for health systems strengthening, World Health Organisation • MEADOWS D 2009 Thinking in Systems, Earthscan London • SENGE P 1990 The Fifth Discipline The Art and Practice of a Learning Organization, Century Business • SWANSON et al 2012 Rethinking health systems strengthening: key systems thinking tools and strategies for transformational change, Health Policy and Planning 27 iv 54 –iv 61 References Dog-ED Ltd. © 2013

Editor's Notes

  1. Finding simple, succinct definitions of systems thinking is not easy because by its nature it is a concept to help deal with complexity. However the above is a good one and is further elaborated on in the same World Health Organisation report“Systems thinking, a novel lens through which we can viewthe world, is a broad array of approaches and methods. Someapproaches, such as collaboration across disciplines and sectors,are well established in the health sector (though applied tovarious degrees), while many others, such as systems modellingtechniques (described in the research section below) are not aswell known or established”
  2. Systems thinking works to reveal the underlying characteristics and relationships of systems. Work in fields as diverseas engineering, economics and ecology shows systems to be constantly changing, with components that are tightlyconnected and highly sensitive to change elsewhere in the system. They are non-linear, unpredictable and resistantto change, with seemingly obvious solutions sometimes worsening a problem. Systems are dynamic architecturesof interactions and synergies. WHO 2009FOUR REVOLUTIONS THAT WILLTRANSFORM HEALTH AND HEALTHSYSTEMSThere are four revolutions currently underway that will transform health and health systems.These are the revolutions in: a) life sciences; b) information and communications technology;c) social justice and equity; and d) systems thinking to transcend complexity.Source: Frenk J. "Acknowledging the Past, Committing to the Future". Delivered September 5, 2008.Available at: http://www.hsph.harvard.edu /multimedia/JulioFrenk/FrenkRemarks.pdfItalics added for emphasis.
  3. Taken from Systems thinking for health systems strengthening edited by Don de Savigny and Taghreed Adam, World Health Organisation 2009.
  4. Key assumptions within Systems ThinkingLook beyond the players to the rules of the game (Donnella Meadows) and once you can understand the rules of the game you can intervene at the right place, with the right solution.More than one part of the system responsible for the properties of the system
  5. This is simply an illustration of what the “map” might look like – in a real application it needs to be created by collaborative brainstorming. But even as an illustration it demonstrates how useful the approach could be:It’s inclusive – all stakeholders should appear on the “map” – all have a valuable contribution to make to improving the system.Central to it, and central to all these maps has to be recognition that we are dealing with a supply demand exchange – and there are laws governing that – supply has to meet demand.It develops an understanding of the relationships between the parts of the system which is vital to effective intervention.It reveals the need for interdisciplinary approaches – in this case it is essential we learn how flat-faces impact the health of the dogs but it is also vital we understand why people desire flat-faced dogs.It is balanced because it explores both the supply and the demand side. Solutions are more likely to be balanced as a result which in turn should have a positive influence over collaborative working.It increases our chances of avoiding “blind alleys”.There is huge complexity tied up in this system, and duplication and wasted effort. However there are also massive resources, seriously talented people and a wealth and depth of expertise. AS well as collective passion.
  6. This is what we do know