Phoenix AZ – April 6, 2008 (Press Release Excerpts) Team Solitaire / MB1 Racing has signed a multi-year agreement with Redux Beverages LLC . The agreement will position Redux Beverages and Brawndo: The Thirst Mutilator as the headlining sponsor for Team Solitaire / MB1 Racing. Team’s official new title: Redux Beverages / Brawndo Team Solitaire Honda
Logo branding on motorcycles, helmets, racing uniforms, crew uniforms, and equipment tractor trailer
Pre motocross pit events with 20’x60’ booth featuring autograph signings and product sampling
Brand exposure to an average of 50,000 event attendees per race
Local and ESPN televised coverage for 21 events during 2008 season
Use of branded images in all point of sale and store displays
Store displays featuring Team Solitaire / MB1 action shots
Special edition cans featuring AMA schedule of events
Multi-merchandise displays featuring Team Solitaire / MB1 DVD and Brawndo cases
Multi-Buy Discount Promotions
Advertising in Retailer Catalogues featuring logoed chain availability
Radio and TV Ads in event markets throughout the US
Ticket giveaways in event markets throughout the US
Team Solitaire / MB1 Racing autograph signings at selected retail outlets
Contests to win Redux Beverages Brawndo Team Solitaire Honda gear
Year end contest to win Redux Beverages Brawndo Team Solitaire Honda motorcycle
Year end contest to win trip to the US Open of Supercross in Las Vegas, NV
Redux Beverages Brawndo Team Solitaire Honda Gear
Official Logoed Jerseys
Official Logoed Helmets
Official Logoed Motorcycle Decal Set
Team Solitaire / MB1 Racing DVD
Lots of Air
Lots of Dirt
Polycarbonate Sports Water Bottles
Clear color with Brawndo logo
Unique sports cap that fits 16oz can
In Brawndo atomic green
Brawndo: The Thirst Mutilator was depicted in the Mike Judge film “Idiocracy.”
Produced by Redux Beverages through licensing agreements with 20 th Century Fox Films and OMNI Consumer Products.
Brawndo is the industry’s first Sports/Energy Hybrid beverage.
High electrolyte content is ideal for pre and post exercise hydration.
Caffeine offers mild energy boost.
Sweetened with dextrose – the body’s own energy generating component.
Bright yellow 16 oz packaging.
Lime flavored, lightly carbonated, atomic green coloring.
Represents Redux’s commitment to producing quality, value, and extreme beverage products.
Serving Size = 8oz
http://taurinerules.blogspot.com/2008/02/brawndo-thirst-mutilator-energy-drink.html http://blog.wired.com/gadgets/2007/12/brawndo-mutilat.html http://www.bevnet.com/reviews/Brawndo/ http://trendinista.blogspot.com/2008/01/girl-on-street-brawndo.html http://calorielab.com/news/2007/12/14/taking-real-life-brawndo-for-a-test-drive/ http://www.oxmonline.com/article/xbox-soapbox/energy-quest/energy-quest-brawndo Don’t take our word for it. Here’ what others are saying about Brawndo: The Thirst Mutilator
Brawndo and Idiocracy are registered trademarks of 20 th Century Fox Films
The Thirst Mutilator is a registered trademark of Omni Consumer Products
Redux and Redux Beverages are registered trademarks of Redux Enterprises Inc.
Team Solitaire / MB1 Racing is a registered trademark of Team Solitaire LLC
SNAP CAPP is a registered trademark of Snap Capp Inc.