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www.dimensioncraftinc.com/IMTS-2012-exhibits-and-displays




We Know IMTS Exhibits
D   imension Craft is a nationwide, family
    owned and operated tradeshow
exhibit and display manufacturer. Our
                                                  from the your IMTS competitors while
                                                  keeping within your budget.
                                                     Our Chicago based headquarters is
                                                                                                 our 130,000 square foot warehouse.
                                                                                                 Dimension Craft has earned the reputation
                                                                                                 as the premier exhibit solution partner
team of professionals are dedicated to            located only 7 miles (15 minute drive)         for small businesses to Fortune 500
your company’s success and to making              from McCormick Place. Exhibits are             corporations. Let us create for you the
you a great exhibit that will set you apart       built and stored by our employees in           exhibit experience of your future.




Trade Show Services
In-House Design            Exhibit Construction          Installation & Dismantling   Shipping & Storage        Graphics Production




Dimension Craft Inc. | toll free: 800.923.0345 | Chicago
5 Awesome IMTS Marketing Tips
   Think all your marketing is done once the
show begins? Think again, its just getting
started. With today’s 2.0 marketing tools
                                                 FB post will show up on your followers
                                                 (Fans) wall post. This why it’s important
                                                 to build your FaceBook following. With
                                                                                             4   Blogs: Blog posting about your
                                                                                                 show or event can be done before,
                                                                                            during and after the show. Your post can
and the growing popularity of smart phones,      Google Real Time Search your FaceBook      include new product announcements, or
you can now also market your products or
                                                 updates will appear to people who are      your take on the show. Be sure to add/
services during the show. I’m not talking
                                                 not part of your network which further     tag the name of the show in your post.
about handing out trade show bags or
expensive on-site advertising but rather these   enhances your digital footprint.           Since blog post are indexed within hours
inexpensive 2.0 ideas you can do yourself.                                                  (unlike web pages which can take up to 12

                                                 3    QR Tags: If you really want to engage days), many of your blog post can appear

1    Twitter: Tweeting is good way to                 with a show attendee, add a QR in a search engines while the show is still
     reach trade show attendees who              tag to a pop up banner or product ID going on.
are not your Twitter followers. Send out         stand. When a QR tag is scanned by the
Tweet updates during the show. Be sure
to add #showname in your Tweets so they
                                                 attendees smart phone, you can link them
                                                 to a website which could further explain    5   Adwords: Google Trends show that
                                                                                                 searches for trade show names
                                                 your exhibited product or bring them ramp up before and during the event and
are found in the Twitter real time search
stream. Tweet about your new products,           to a RFQ page. The attendee can then drops off a cliff when the event is over.
demonstrations, contest or raffles.              share the link with fellow co-workers or Consider running a Google Adwords
                                                 their social network. (If you know of any campaign before and during the show.

2    Facebook: Facebook updates can be           customers with a large social network or Most trade shows names have little
     used like Twitter but your post reside      blog following, ask them if they would adword competition making the keyword
on your FB wall. Posting Facebook info to        mind posting some kind words about affordable. Your advertisement can
your wall is a good way to engage with your      your product.)                             announce new products, specials, raffles,
Fans who may or not be at the show. Your                                                    contest, and your booth number.




                                                                                                    McCormick Place
                                                                                                    Chicago, IL
2600 W. 50th Street
Chicago IL, 60632
ph: 773.925.6500
toll Free: 800.923.0345
www.dimensioncraftinc.com
info@dimensioncraftinc.com
                                                                                                  s
                                                                                               ile
                                                                                             7m

                                                                   Dimension Craft Inc.
                                                                   Chicago, IL

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Dimension Craft - IMTS Flyer

  • 1. www.dimensioncraftinc.com/IMTS-2012-exhibits-and-displays We Know IMTS Exhibits D imension Craft is a nationwide, family owned and operated tradeshow exhibit and display manufacturer. Our from the your IMTS competitors while keeping within your budget. Our Chicago based headquarters is our 130,000 square foot warehouse. Dimension Craft has earned the reputation as the premier exhibit solution partner team of professionals are dedicated to located only 7 miles (15 minute drive) for small businesses to Fortune 500 your company’s success and to making from McCormick Place. Exhibits are corporations. Let us create for you the you a great exhibit that will set you apart built and stored by our employees in exhibit experience of your future. Trade Show Services In-House Design Exhibit Construction Installation & Dismantling Shipping & Storage Graphics Production Dimension Craft Inc. | toll free: 800.923.0345 | Chicago
  • 2. 5 Awesome IMTS Marketing Tips Think all your marketing is done once the show begins? Think again, its just getting started. With today’s 2.0 marketing tools FB post will show up on your followers (Fans) wall post. This why it’s important to build your FaceBook following. With 4 Blogs: Blog posting about your show or event can be done before, during and after the show. Your post can and the growing popularity of smart phones, Google Real Time Search your FaceBook include new product announcements, or you can now also market your products or updates will appear to people who are your take on the show. Be sure to add/ services during the show. I’m not talking not part of your network which further tag the name of the show in your post. about handing out trade show bags or expensive on-site advertising but rather these enhances your digital footprint. Since blog post are indexed within hours inexpensive 2.0 ideas you can do yourself. (unlike web pages which can take up to 12 3 QR Tags: If you really want to engage days), many of your blog post can appear 1 Twitter: Tweeting is good way to with a show attendee, add a QR in a search engines while the show is still reach trade show attendees who tag to a pop up banner or product ID going on. are not your Twitter followers. Send out stand. When a QR tag is scanned by the Tweet updates during the show. Be sure to add #showname in your Tweets so they attendees smart phone, you can link them to a website which could further explain 5 Adwords: Google Trends show that searches for trade show names your exhibited product or bring them ramp up before and during the event and are found in the Twitter real time search stream. Tweet about your new products, to a RFQ page. The attendee can then drops off a cliff when the event is over. demonstrations, contest or raffles. share the link with fellow co-workers or Consider running a Google Adwords their social network. (If you know of any campaign before and during the show. 2 Facebook: Facebook updates can be customers with a large social network or Most trade shows names have little used like Twitter but your post reside blog following, ask them if they would adword competition making the keyword on your FB wall. Posting Facebook info to mind posting some kind words about affordable. Your advertisement can your wall is a good way to engage with your your product.) announce new products, specials, raffles, Fans who may or not be at the show. Your contest, and your booth number. McCormick Place Chicago, IL 2600 W. 50th Street Chicago IL, 60632 ph: 773.925.6500 toll Free: 800.923.0345 www.dimensioncraftinc.com info@dimensioncraftinc.com s ile 7m Dimension Craft Inc. Chicago, IL