1. www.dimensioncraftinc.com/IMTS-2012-exhibits-and-displays
We Know IMTS Exhibits
D imension Craft is a nationwide, family
owned and operated tradeshow
exhibit and display manufacturer. Our
from the your IMTS competitors while
keeping within your budget.
Our Chicago based headquarters is
our 130,000 square foot warehouse.
Dimension Craft has earned the reputation
as the premier exhibit solution partner
team of professionals are dedicated to located only 7 miles (15 minute drive) for small businesses to Fortune 500
your company’s success and to making from McCormick Place. Exhibits are corporations. Let us create for you the
you a great exhibit that will set you apart built and stored by our employees in exhibit experience of your future.
Trade Show Services
In-House Design Exhibit Construction Installation & Dismantling Shipping & Storage Graphics Production
Dimension Craft Inc. | toll free: 800.923.0345 | Chicago
2. 5 Awesome IMTS Marketing Tips
Think all your marketing is done once the
show begins? Think again, its just getting
started. With today’s 2.0 marketing tools
FB post will show up on your followers
(Fans) wall post. This why it’s important
to build your FaceBook following. With
4 Blogs: Blog posting about your
show or event can be done before,
during and after the show. Your post can
and the growing popularity of smart phones, Google Real Time Search your FaceBook include new product announcements, or
you can now also market your products or
updates will appear to people who are your take on the show. Be sure to add/
services during the show. I’m not talking
not part of your network which further tag the name of the show in your post.
about handing out trade show bags or
expensive on-site advertising but rather these enhances your digital footprint. Since blog post are indexed within hours
inexpensive 2.0 ideas you can do yourself. (unlike web pages which can take up to 12
3 QR Tags: If you really want to engage days), many of your blog post can appear
1 Twitter: Tweeting is good way to with a show attendee, add a QR in a search engines while the show is still
reach trade show attendees who tag to a pop up banner or product ID going on.
are not your Twitter followers. Send out stand. When a QR tag is scanned by the
Tweet updates during the show. Be sure
to add #showname in your Tweets so they
attendees smart phone, you can link them
to a website which could further explain 5 Adwords: Google Trends show that
searches for trade show names
your exhibited product or bring them ramp up before and during the event and
are found in the Twitter real time search
stream. Tweet about your new products, to a RFQ page. The attendee can then drops off a cliff when the event is over.
demonstrations, contest or raffles. share the link with fellow co-workers or Consider running a Google Adwords
their social network. (If you know of any campaign before and during the show.
2 Facebook: Facebook updates can be customers with a large social network or Most trade shows names have little
used like Twitter but your post reside blog following, ask them if they would adword competition making the keyword
on your FB wall. Posting Facebook info to mind posting some kind words about affordable. Your advertisement can
your wall is a good way to engage with your your product.) announce new products, specials, raffles,
Fans who may or not be at the show. Your contest, and your booth number.
McCormick Place
Chicago, IL
2600 W. 50th Street
Chicago IL, 60632
ph: 773.925.6500
toll Free: 800.923.0345
www.dimensioncraftinc.com
info@dimensioncraftinc.com
s
ile
7m
Dimension Craft Inc.
Chicago, IL