Dm arts d1-workshop-cesar christoforidis-socialbakers-social media management

254 views

Published on

Published in: Technology, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
254
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
23
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Dm arts d1-workshop-cesar christoforidis-socialbakers-social media management

  1. 1. Digital Marketing Arts, Cairo 10th of September By Cesar Christoforidis @cesarchris
  2. 2. About Socialbakers• Prague, London, San Francisco, October 31, 2011 Munich, Paris, Dubai. “We are a „customer developed‟ company,” said Jan Rezab, who is the CEO and co-founder of Socialbakers. “Our customers kept telling us the metrics they wanted to see.”• 350,000 marketers across 60+ countries, every continent Used by Leaders• Founded in 2008 as Social Media Agency• Team of 130+ people, Launched Socialbakers platform 2009• Facebook Preferred Developer Consultant
  3. 3. Agenda• Secrets to a successful media strategy• 5 Recommendations on how to build a Social Media Strategy• 6 ways to detect fake fans on facebook• Top Socio-Video campaigns• Market overview and opportunities in Egypt and GCC Regions
  4. 4. Secrets to a successful media strategy Deploy Plan Measure
  5. 5. Share Great Content• Pictures and Videos
  6. 6. Press!
  7. 7. Sales!
  8. 8. Cool Articles
  9. 9. Short and concise
  10. 10. Why do we do it?Metrics in social media – ENGAGEMENT RATE
  11. 11. How to build the Strategy?
  12. 12. Set simple goals
  13. 13. Interact, don’t preach!
  14. 14. Censoring in a crisis adds fuel to the fire..
  15. 15. You’re never too big to say sorry
  16. 16. Don’t waste your time
  17. 17. Don’t understand WHY they do it, just accept hundreds of millions of them do!
  18. 18. How to detect fake fans?
  19. 19. Top Socio-Video campaigns
  20. 20. The Future for GCC & Egypt
  21. 21. The Arab World
  22. 22. Active Twitter Users
  23. 23. Twitter Penetration Population
  24. 24. Popular Trends
  25. 25. ‫شكرا‬Please follow me on twitter @cesarchris
  26. 26. Cesar@socialbakers.com M: +44 781 447 8060 www.socialbakers.comLink me: Like&Friend me: Follow me:(anytime) (meet me first) (when you want)

×