World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally
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World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally

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A ranking and analysis of the most sought after American luxury fashion brands around the world. To download the report visit: http://www.digital-luxury.com/americanfashion.

A ranking and analysis of the most sought after American luxury fashion brands around the world. To download the report visit: http://www.digital-luxury.com/americanfashion.

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World Luxury Index American Fashion - The Most Searched American Luxury Fashion Brands Globally Presentation Transcript

  • 1. The World Luxury Index™ American Fashion The Most Sought After American Luxury Fashion Brands Globally PREVIEWOctober  2012 In  partnership  with and
  • 2. Consumers thirst for Fashion. “Womenʹs  wear  represents  41.9%  of   the  $1.4  trillion  apparel,  accessories   and  luxury  goods  market  globally” ~  Datamonitor,  2011 Introducing  a  standardized  benchmark,     The World Luxury Index™ American Fashion, focusing  on  Luxury  Fashion  brands   based  in  the  US.  ©  Digital  Luxury  Group,  SA   Photo  source:  Tory  Burch  Fall  2012  Runway 2
  • 3. The World Luxury Index American Fashion. Covering: 35 US-based fashion brands 10 global markets Unbiased insights from the Brazil Italy China Japan world’s top search engines: France Russia Germany United  Kingdom India United  States 31 million+ searches*  *  From  January  to  June  2012 3  ©  Digital  Luxury  Group,  SA  
  • 4. What are the most searched for American fashion brands worldwide?  Photo  Source:  Michael  Kors,  Marc  Jacobs,  Ralph  Lauren,  Calvin  Klein  Fall  2012  Runway 4
  • 5. Top 10 Most-Searched American Fashion Brands Worldwide.#1 #6#2 #7#3 #8#4 #9#5 # 10 January  –  June  2012 Source:  Digital  Luxury  Group 5
  • 6. To Download the Report:www.digital-luxury.com/USfashion
  • 7. ABOUT. With  offices  in  New  York,  Geneva,  Shanghai,  and  Dubai,   Digital  Luxury  Group  (DLG)  is  the  first  international   company  to  provide  luxury  industry  market  intelligence   and  use  this  strategic  viewpoint  to  create  and  implement   www.digital-luxury.com digital  marketing  and  communication  strategies  for   luxury  brands.   Fashionʹs  Collective  is  an  educational  resource  for   fashion  and  luxury  brands  focused  on  new-­‐‑age   marketing.  Through  high  caliber  editorial  content,   private  interactive  workshops  and  conferences,  Fashionʹs   provides  a  level  of  perspective,  expertise  and  thoughtful   www.fashionscollective.com analysis  to  the  intersection  of  luxury  and  digital   technology. Luxury  Society  is  the  worldʹs  most  influential  online   community  of  top  luxury  executives.  Based  in  Paris,  with   members  in  more  than  150  countries,  Luxury  Society   www.luxurysociety.com informs  and  connects  CEOs,  managers,  journalists,   consultants,  designers  and  analysts  from  across  the   luxury  industry.    ©  Digital  Luxury  Group,  SA   7