Joseph Gordon, Director of Research at U-T San Diego eMetrics presentation

299 views

Published on

Joseph Gordon, Director of Research at Top 25 news outlet U-T San Diego, shared how he has used Anametrix to connect all the data he can get his hands on to help grow readership, inform advertisers and support the editorial and sales teams. Leveraging circulation analytics, niche product development, CRM systems, survey analysis, GIS and spatial analytics, database profiling and audience segmentation, Joseph has enabled the news outlet to thrive in today’s challenging publishing climate.

Read more: http://anametrix.com/2013/04/17/emetrics-summit-news-what-anametrix-collaboration-means-to-you/#ixzz2bxupdcTk

Published in: Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
299
On SlideShare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
0
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

×