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Community-Focused Sponsorship
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Community-Focused Sponsorship

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What is community-focused sponsorship? How can you get involved?

What is community-focused sponsorship? How can you get involved?

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  • 1. Community-Focused Sponsorship Nonprofit News Underwriting for an Engaged World
  • 2. A Unique Opportunity Community-Focused Sponsorship The best method of advertisement Normally a publisher decides where sponsorship money goes. We let the community decide! Consumer engagement with advertising is encouraged by giving users a stake in how revenue is spent. We can guarantee an engaged user and provide results back to you.
  • 3. A Unique Opportunity Community-Focused Sponsorship The best method of advertisement As a sponsor you will designate a certain amount of funding to Spot.Us and are awarded the opportunity to create a number of engaging questions around your cause, brand or product. Engaged users complete the survey and are given Spot dollars they can assign to stories they would like to see funded. This is repeated until all the funds are distributed. Results to questions and surveys are sent back to you. It’s simple, engaging and the new wave of sponsorship. 3
  • 4. A Unique Opportunity Community-Focused Sponsorship The best method of advertisement A Community-Focused Sponsorship will: • Place your logo on every story where sponsorship dollars get distributed. • Help you gain valuable feedback from customers. • Make a lasting impression with a new community, And..... Support independent reporters. 4
  • 5. SPOT.US has Received Extensive Media Coverage Our exposure provides you exposure.
  • 6. SPOT.US has Extensive Media Partners Our exposure provides you exposure. We’ve worked We have also worked with... New American Media NewsDesk.org with… All Voices OakBook Magazine East Bay Express On Earth Magazine • The New York Times Making Contact (NRP) Placeblogger • Annenberg School of Bay Area Monitor Potrero View Communications at USC Berkeley Daily Planet Race Poverty & Environment • Oakland Tribune EmpireReport.org Magazine (Urban Habitat) • SF Magazine Free Speech Radio Roxbury News • The Guardian GO Media Santa Cruz Weekly • MinnPost.com Investigate West Seattle Post Globe • Investigate West KPFA - Berkeley CA SF Appeal • The Bay Citizen LABeez.org SF Bay Guardian • Earth Island Journal La Opinion SF Bay View LittleSis.Org RawStory.com • KALW and KPCC – NPR Los Angeles Garment & Citizen Redwood Age • North Bay Bohemian Los Angeles Watts Times Video SF - Vidsf.com • Palto Alto Weekly Making Contact: National Radio • Sacramento News and Project NETWORKS WE WORK WITH Review McSweeney's Panorama • Oakland Local Newspaper Project The Media Consortium • The Public Press Metro Active - Bay Area The Investigative News Network Miller-McCune Magazine Public Radio Exchange Mission Local Neon Tommy
  • 7. Staff Founder and Director David Cohn We are an open source project to pioneer “community powered reporting.” Through Spot.Us the public can commission and Managing Editor: Anh Do participate with journalists to do reporting on important and perhaps overlooked topics. Contributions are tax deductible and we partner CTO: Erik Sundelof with news organizations to distribute content under appropriate licenses. Spot.Us is a nonprofit project of the “Center for Media Change” and funded by various groups Media Advisory Board like the Knight Foundation. Dan Gillmor Jay Rosen Jeff Jarvis Brant Houston Susan Mernit Fabrice Florin Leonard Witt Jennifer 8. Lee Jeremy Toeman
  • 8. Get more for your money… Sponsorship levels $1,000 – $2,499 $2,500 - $4,999 $5,000 - $10,000 Pricing Matrix. Ask about discounts THREE Dynamic 300 -750 users respond. 750 - 1,500 responses 1,500 - 3,000 responses Questions. Questionnaire results Everything listed left and a Everything listed left and a Featured in Spot.Us Email delivered back to you. Logo hyperlinked logo on our hyperlinked logo on our blast and social media listed on every story your sponsorship page for one sponsorship page credits are distributed. year. indefinitely. marketing tools. SIX Dynamic Questions. 185 - 480 users respond. 480 - 900 users respond. 900 - 1,850 responses Featured in Spot.Us Email Questionnaire results Everything listed left and a Everything listed left and a blast and social media delivered back to you. Logo hyperlinked logo on our hyperlinked logo on our marketing tools. listed on every story your sponsorship page sponsorship page for one credits are distributed. indefinitely. year. NINE Dynamic Questions. 130 - 340 users respond. 340 - 650 users respond. 650 - 1,300 responses Featured in Spot.Us Email Questionnaire results Everything listed left and a Everything listed left and a blast and social media delivered back to you. Logo hyperlinked logo on our hyperlinked logo on our marketing tools. listed on every story your sponsorship page for one sponsorship page credits are distributed. year. indefinitely.
  • 9. Thank you… Organization Name (as you would like it listed): Sponsorship Level: # of users you wish to engage _________________________________________________ $________ __________ Spot.Us’ staff will work tirelessly with you to construct a dynamic survey that serves your sponsorship needs and engages the requested number of users. Contact person’s name and title_____________________________________________________________________________ Address _________________________________________City________________ State________ Zip _________ If one of your sponsor benefits include placement of your logo, relevant logo must be submitted by e-mail at 300 dpi. Please make all checks payable to “Center for Media Change.” All sponsorships are tax deductible. Spot.Us is a 501(c)3. Signature___________________ Name ______________________Date__________