Social Media with an Indian Perspective

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A look at Social media stats. Why should companies join the social media bandwagon?

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Social Media with an Indian Perspective

  1. 1. Why Social Media?
  2. 2. Social Media is the New Buzzword in Town!
  3. 3. Why should you join the Social Media BandWagon?
  4. 4. More than 400 million active users on Facebook as of March 2010 <ul><li>8 million active Indians </li></ul>Facebook “allows [Indians] to do two things they love: Tell everyone what they are doing; and stick their noses into other people’s business,” Sree Sreenivasan. (Tunku Vardarajan, from The Daily Beast)
  5. 5. Chings Secret Crosses 1 lakh Fans <ul><li>An Indian record! </li></ul><ul><li>March 2010 </li></ul>
  6. 6. Closely Followed by Fastrack
  7. 7. 60 million members on LinkedIN as on Feb 2010 <ul><li>5 million users from India and GROWING! </li></ul>“ 13 th Most popular Site in India” ~Alexa.com
  8. 8. 50 million tweets per day on Twitter as in Feb 2010 <ul><li>India brings 2 nd Highest Traffic to Twitter </li></ul>
  9. 9. Indian Trending Topics on Twitter <ul><li>Nithyananda </li></ul><ul><li>Bhagat Singh </li></ul><ul><li>Chetanblocks </li></ul><ul><li>IPL </li></ul><ul><li>Haagen Dazs </li></ul><ul><li>MumbaiRains </li></ul>....and many more!
  10. 10. Niche Indian Social Networks Burrp.com For Foodies! ChennaiMoms.com For Moms! Pagal Guy For MBA students Cyclists.in For cyclists
  11. 12. Everyone is TALKING....
  12. 13. ......Are you LISTENING?
  13. 14. Are you PARTICIPATING?
  14. 15. We help Brands Socialize! http://www.digiwhirl.com

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