Simon Belak (Hekovnik): Ali je uspeh napovedljiv?

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  • you want to arrive at 2 things:
    supply-demand
    segmentation
  • Simon Belak (Hekovnik): Ali je uspeh napovedljiv?

    1. 1. Mapping the market Simon.Belak@hekovnik.si @sbelak
    2. 2. Achieving product-market fit is not a singular event, but a process.
    3. 3. Problem
    4. 4. customers market company
    5. 5. Market bottom-up
    6. 6. Problem
    7. 7. Problem The limits of bottom-up approach
    8. 8. clustering segmentation
    9. 9. clustering segmentation
    10. 10. Of humans and machines
    11. 11. Making the world legible humanmachine visualisation process
    12. 12. learn buildmeasure learn buildmeasure human machine
    13. 13. New breed of KPIs
    14. 14. We’re actually in the reverse engineering business. Hekovnik’s dirty little secret:
    15. 15. becoming data driven
    16. 16. incorporating real-time data into everyday decision making
    17. 17. Continues stream of data captures time dynamics.
    18. 18. 64% companies interested in predictive analytics 8% deployed profitability by 2017 from using predictive analytics+20% http://www.gartner.com/newsroom/id/2593815
    19. 19. Individual “DataTalk” coaching Assemblage of tools & algorithms New product development for enterprise Data driven growth for growth companies Business data science for individuals now autumn

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