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The Science of Sharing - Making the Most of Your Video Assets

by on Oct 28, 2013

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This research and data-driven session will show you how to predict earned media and sharing before a video asset has gone live. Learn about the top psychological responses proven to impact sharing ...

This research and data-driven session will show you how to predict earned media and sharing before a video asset has gone live. Learn about the top psychological responses proven to impact sharing (hint – there are 18) and debunk some of the most common content myths surrounding video advertising, including which creative devices are the most effective, if overt branding affects sharing, and whether content or distribution is truly “king” when launching a viral hit.

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The Science of Sharing - Making the Most of Your Video Assets The Science of Sharing - Making the Most of Your Video Assets Presentation Transcript