Shopping with
                               no time

                               When I’m back from work I
           ...
Planning for
                               friends

                               I take more care for planning and
    ...
Tuperware
                               planning
                               In order to save time I cook big
        ...
Quick and
                               healthy cooking
                               I usually lack time but I still wa...
Quick and
                               healthy cooking
                               I usually lack time but I still wa...
When kids are
                               hungry…
                               If kids are hungry you need to
       ...
My garden, my
                              food
                              I normally eat what is available in
       ...
Rotting food
                              triggers
                              inspiration
                            ...
Tuning pre
                                     pre-
                              cooked food
                           ...
Engage kids
                              In order for my kids to eat I need
                              to use creative...
ABCD
                             A-B-C-D
                             cooking
                             Cooking with t...
Multitasking
                             while cooking
                             I like to be able to do several
     ...
More
                             measurement for
                             cooking
                             Since ...
Recognizable
                             por tions

                             People
                             P l ...
Internet shopping
                             more rational

                             When h
                        ...
Not consistent
                            result

                            Mostly I only have little time to do
      ...
Cooking my well
                            tried recipes

                            I have a repertoire of 15-20 dishes...
Learning from my
                            mum

                            Most of the cooking recipes that I
         ...
Improvising with
                            experience

                            The
                            Th mo...
Mono use
                            products get
                            forgotten
                            Most o...
Travelling with
                            kids

                            When t
                            Wh travel...
Lack of space

                            I always run out of space in my
                            kitchen. Then I hav...
Shopping with
                               no time

                               When I’m back from work I
           ...
Tuperware
                               planning
                               In order to save time I cook big
        ...
Quick and
                               healthy cooking
                               I usually lack time but I still wa...
When kids are
                               hungry…
                               If kids are hungry you need to
       ...
Seasonal food,
                              local food
                              We like to eat seasonal food. It's
 ...
Lack of food
                              triggers
                              inspiration
                            ...
Music to cook

                              I switch on the music when
                              starting to cook and...
Tunning pre-
                                      pre
                              cooked food
                         ...
Engage kids
                              In order for my kids to eat I need
                              to use creative...
ABCD
                             A-B-C-D
                             cooking
                             Cooking with t...
Multitasking
                             while cooking
                             I like to be able to do several
     ...
Not consistent
                            result

                            Mostly I only have little time to do
      ...
Cooking my well
                            tried recipes

                            I have a repertoire of 15-20 dishes...
Learning from my
                            mum

                            Most of the cooking recipes that I
         ...
Improvising with
                            experience

                            The
                            Th mo...
Mono use
                            products get
                            forgotten
                            Most o...
Travelling with
                            kids

                            When t
                            Wh travel...
Lack of space

                            I always run out of space in my
                            kitchen. Then I hav...
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Issue cards menumenu

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Issue cards menumenu

  1. 1. Shopping with no time When I’m back from work I don t don’t have time to do shopping. Is always a hassle. I need to plan in advance in order to overcome this. I sometimes use online shopping but then I need to plan it in advance. advance Time issues and observations
  2. 2. Planning for friends I take more care for planning and cooking when I have people coming. It requires more time but I like it. Time issues and observations
  3. 3. Tuperware planning In order to save time I cook big g quantities during the weekend or in the evening and then save it in smaller portions f the week . ll i for h k Dinner leftovers are welcome and often used for next day at work (lunch), sometimes also for g dinner again. Time issues and observations
  4. 4. Quick and healthy cooking I usually lack time but I still want y to eat food I cook myself, it feels healthier this way. Using Thermomix I manage to cook Th i k more healthy and faster. Time issues and observations
  5. 5. Quick and healthy cooking I usually lack time but I still want y to eat food I cook myself, it feels healthier this way. Using Thermomix I manage to cook Th i k more healthy and faster. Time issues and observations
  6. 6. When kids are hungry… If kids are hungry you need to g yy put food on the table ASAP. The more time you spend the more stressfull iit gets. I iis criticall to f It ii have some ‘emergency’ recipes and ingredients for those moments. We sometimes have frozen food we have cooked before that can be warmed up for those cases. Time issues and observations
  7. 7. My garden, my food I normally eat what is available in y my vegetable garden. In summer I eat a lot of tomatoes because is jjust what the garden iis giving. h h d i i Inspiration issues and observations
  8. 8. Rotting food triggers inspiration When vegetables or other types of food are rotting I am forced to use them. I really like when I have few things in the fridge and I m I’m able to create something nice from it. It sparks my creativity. Inspiration issues and observations
  9. 9. Tuning pre pre- cooked food I sometimes have precooked meals that I ‘upgrade’ with fresh ingredients to make my own dishes. Sometimes I get inspired by the supermarket when I see all the products t th I start ll th d t together t t imaging how to combine them. Inspiration issues and observations
  10. 10. Engage kids In order for my kids to eat I need to use creative tricks like making really small pieces for vegetables or creating stories while eating. Funny ways of serving food help y y g p for it too. Inspiration issues and observations
  11. 11. ABCD A-B-C-D cooking Cooking with thermomix book is like a game. You have to follow the steps, measurements and numbers and you always get the same results. It makes cooking pretty easy. O tt Once you bbecome more experienced you dare to experiment more more. Navigation issues and observations
  12. 12. Multitasking while cooking I like to be able to do several things at th same ti thi t the time while hil cooking. Sometimes I clean the tools while cooking or have to give food to the child. Everything that allows me to have more freedom while cooking is welcome. Navigation issues and observations
  13. 13. More measurement for cooking Since we have kids we measure our food more. You have to be more precise with quantities and portions, you plan more. Navigation issues and observations
  14. 14. Recognizable por tions People P l are more aware about b t coffee cups or yoghurt cups than milliliters or grams. Therefore using common known sizes becomes easier Navigation issues and observations
  15. 15. Internet shopping more rational When h Wh I shop with internet th ith i t t the shopping basket is less compulsive. When I go to the supermarket it becomes much more improvised. I usually use internet to buy the basic basket. It is very practical. Navigation issues and observations
  16. 16. Not consistent result Mostly I only have little time to do the cooking and then I'm often so Im much under pressure that the result is not what I intended it to be. Confidence issues and observations
  17. 17. Cooking my well tried recipes I have a repertoire of 15-20 dishes in order to save time that I cook normally. I often don’t have time to plan or think too much. Confidence issues and observations
  18. 18. Learning from my mum Most of the cooking recipes that I learned I got them from my mum. She even convinced me to buy the thermomix…Cultural background and childhood recipes play a big role in own cooking, although they can be slightly adapted Confidence issues and observations
  19. 19. Improvising with experience The Th more I t some of the try f th recipes the more I can improvise. My mum is now able to cook without the looking at the book and she has her own recipes. I am still following some recipes but I'm starting to cook my own things (thermomix recipe book) Confidence issues and observations
  20. 20. Mono use products get forgotten Most of the products that are never used have a single function g and are not very flexible. They also generate big quantities and can’t be b used in smaller portions. di ll i Other issues and observations
  21. 21. Travelling with kids When t Wh travelling specially with kid lli i ll ith kids I need to plan what to cook for them. Sometimes we bring the ‘baby cook’ with us. It is very easy to cook vegetable purées with it. Other issues and observations
  22. 22. Lack of space I always run out of space in my kitchen. Then I have to do in between washing up in order to b hi i d have more space. Appliances also always take space space. Other issues and observations
  23. 23. Shopping with no time When I’m back from work I don t don’t have time to do shopping. Is always a hassle. I need to plan in advance in order to overcome this. Time issues and observations
  24. 24. Tuperware planning In order to save time I cook big g quantities during the weekend or in the evening and then save it in smaller portions f the next ll i for h coming 2 days or so. Dinner leftovers are welcome and often used for next day at work ( (lunch), sometimes also for ) dinner again. Time issues and observations
  25. 25. Quick and healthy cooking I usually lack time but I still want y to eat food I cook myself, it feels healthier this way. Using Thermomix I manage to cook Th i k more healthy and faster. Time issues and observations
  26. 26. When kids are hungry… If kids are hungry you need to g yy put food on the table ASAP. The more time you spend the more stressfull iit gets. I iis criticall to f It ii have some ‘emergency’ recipes and ingredients for those moments. We sometimes have frozen food we have cooked before that can be warmed up for those cases. Time issues and observations
  27. 27. Seasonal food, local food We like to eat seasonal food. It's harvest time and we have to cook what's ripe.That's why I tried out quite some new recipes i d i i recently. We shop vegetables in the local market for that. that Inspiration issues and observations
  28. 28. Lack of food triggers inspiration I really like when I have few things in the fridge and I m able I’m to create something nice from it. Having to cook with leftover ingredients forces you to be creative. I check sites like http://www.wunderkessel.de/ for it Inspiration issues and observations
  29. 29. Music to cook I switch on the music when starting to cook and let myself go, reflect on the day and become all relaxed and creative. I actually hate having to think of what to cook every day Inspiration issues and observations
  30. 30. Tunning pre- pre cooked food I sometimes have precooked meals that I ‘upgrade’ with fresh ingredients to make my own dishes. Sometimes I get inspired by the supermarket when I see all the products t th I start ll th d t together t t imaging how to combine them. Inspiration issues and observations
  31. 31. Engage kids In order for my kids to eat I need to use creative tricks like making really small pieces for vegetables or creating stories while eating. Funny ways of serving food help y y g p for it too. Inspiration issues and observations
  32. 32. ABCD A-B-C-D cooking Cooking with thermomix book is like a game. You have to follow the steps, measurements and numbers and you always get the same results. It makes cooking pretty easy. O tt Once you bbecome more experienced you dare to experiment more more. Navigation issues and observations
  33. 33. Multitasking while cooking I like to be able to do several things at th same ti thi t the time while hil cooking. Sometimes I clean the tools while cooking or have to give food to the child. Everything that allows me to have more freedom while cooking is welcome. Navigation issues and observations
  34. 34. Not consistent result Mostly I only have little time to do the cooking and then I'm often so Im much under pressure that the result is not what I intended it to be. Confidence issues and observations
  35. 35. Cooking my well tried recipes I have a repertoire of 15-20 dishes in order to save time that I cook normally. I often don’t have time to plan or think too much. Confidence issues and observations
  36. 36. Learning from my mum Most of the cooking recipes that I learned I got them from my mum. She even convinced me to buy the thermomix…Cultural background and childhood recipes play a big role in own cooking, although they can be slightly adapted Confidence issues and observations
  37. 37. Improvising with experience The Th more I t some of the try f th recipes the more I can improvise. My mum is now able to cook without the looking at the book and she has her own recipes. I am still following some recipes but I'm starting to cook my own things (thermomix recipe book) Confidence issues and observations
  38. 38. Mono use products get forgotten Most of the products that are never used have a single function g and are not very flexible. They also generate big quantities and can’t be b used in smaller portions. di ll i Other issues and observations
  39. 39. Travelling with kids When t Wh travelling specially with kid lli i ll ith kids I need to plan what to cook for them. Sometimes we bring the ‘baby cook’ with us. It is very easy to cook vegetable purées with it. Other issues and observations
  40. 40. Lack of space I always run out of space in my kitchen. Then I have to do in between washing up in order to b hi i d have more space. Appliances also always take space space. Other issues and observations

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