Lean Startup Circle workshop 08-14-2012 abridged

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Slides from the Lean Startup Circle workshop. Description below:

"Steve Blank says I should get out of the building... where exactly?"

This is the first in a series of practical workshops to get you doing real customer discovery and validation with real customers. If your first reaction to "talk to customers" is to put together a survey, this workshop is for you.*

Using tools from Lean User Experience you will build a clear customer hypothesis of your early adopters (customer persona), a value proposition hypothesis, and practice doing customer discovery and customer validation interviews. (Hint: there is a difference.)

We will also discuss how to find your first early adopters (so that you can talk to them!)

5:30pm - 8:30 pm
food and drinks provided
The workshop will be led by Tristan Kromer (@TriKro).

* This workshop is designed primarily for solo entrepreneurs working on a sample project or those whose entire team cannot attend. If you are in a team, you can work on your project, but I advise you do so in a team of three.

P.S.: Feel free to ask questions!

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  • Lean Startup Circle workshop 08-14-2012 abridged

    1. Customer Development andUser Experience Workshop @leancircle #leanstartup
    2. Hosted at: LUXr.co @LUXrco
    3. Tristan KromerGrasshopperHerder.com @TriKro
    4. UpcomingAug 23rd Nir EyalSep 20th Rob Fan??? Customer Development and User Experience Workshop??? Business Model Workshop
    5. DisclaimerI am not an expert in your business.Only you can be the expert in your business.My job is:• to ask the unasked questions;• to challenge assumptions;• and give you tools to succeed.
    6. Steve Blank steveblank.com
    7. Eric Riesstartuplessonslearned.com
    8. Janice Fraser LUXr.co
    9. Don’t go to market,! maximize learning"Learn" Execute" P/MF"
    10. Don’t go to market,! maximize learning"Learn" Execute" P/MF"
    11. Don’t go to market,! maximize learning"Learn" Execute" P/MF"
    12. Don’t go to market,! maximize learning"Learn" Execute" P/MF"
    13. Cash on Hand = Runway Burn Rate
    14. Time ≠ Learning
    15. = Learning
    16. One Month Runway Two Year Runway > One Day Iterations Six Month Iterations
    17. Cash on Hand = Runway Burn Rate
    18. # of iterations = # of potential pivots = Runway
    19. Learn" Execute" P/MF"
    20. #1
    21. #2
    22. #3

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