Scaling Social Service

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Presentation at Bluewolf's Transforming Customer Service

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  • We can’t go forever with 1 social ninja and an agency guy with colored socks
  • Scaling Social Service

    1. 1. Scaling Social ServiceDerek LaneyDirector Product Marketing Management@derektweetsin/derektweets
    2. 2. Prepare to Engage at Scale
    3. 3. Tips for Achieving ScaleJeremiah Owyang, Altimeter: Prioritizing for Scale – #DF12
    4. 4. 2 – Enable Business Units How to create a Social Media Playbook
    5. 5. Tips for Achieving ScaleJeremiah Owyang, Altimeter: Prioritizing for Scale – #DF12
    6. 6. 3 – Streamline with Tools Classify Actionable Internet Mentions
    7. 7. Tips for Achieving ScaleJeremiah Owyang, Altimeter: Prioritizing for Scale – #DF12
    8. 8. 4 – Communities 5 - Advocates
    9. 9. Unified Platform for SocialTurn insights to actions and connections to customers for life.
    10. 10. Where to Learn More? http://bit.ly/measureupsocial

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